Rocket Lawyer

Rocket Lawyer

Provides affordable online legal services

About Rocket Lawyer

Simplify's Rating
Why Rocket Lawyer is rated
B+
Rated B on Competitive Edge
Rated B on Growth Potential
Rated A on Differentiation

Industries

Social Impact

Legal

Company Size

201-500

Company Stage

Growth Equity (Venture Capital)

Total Funding

$298.5M

Headquarters

San Francisco, California

Founded

2006

Overview

Rocket Lawyer offers affordable legal services online, targeting individuals, small businesses, and families who need legal assistance. Clients can create various legal documents and receive advice from real lawyers through a subscription model or a pay-per-use option. The platform allows users to generate documents instantly and connect with attorneys for quick legal advice. By focusing on accessibility and cost-effectiveness, Rocket Lawyer provides a valuable alternative to traditional legal services.

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Simplify's Take

What believers are saying

  • Partnership with Google Cloud enhances Rocket Lawyer's technological capabilities and market reach.
  • Growing demand for online legal services supports Rocket Lawyer's business model.
  • Rocket Tax service capitalizes on increasing complexity of tax regulations for small businesses.

What critics are saying

  • Retirement of founder Charley Moore may lead to strategic shifts or instability.
  • Rapid AI adoption in legal sector may outpace Rocket Lawyer's current technological capabilities.
  • AI-driven tools face challenges related to security, privacy, and ethical concerns.

What makes Rocket Lawyer unique

  • Rocket Lawyer offers a comprehensive library of legal documents and advice online.
  • The company provides an AI-powered name-generating tool for business startups.
  • Rocket Lawyer's subscription model offers affordable legal services to small businesses and individuals.

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Funding

Total Funding

$298.5M

Above

Industry Average

Funded Over

4 Rounds

Growth Equity VC funding comparison data is currently unavailable. We're working to provide this information soon!
Growth Equity VC Funding Comparison
Coming Soon

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Unlimited Paid Time Off

Life Insurance

Disability Insurance

401(k) Company Match

401(k) Retirement Plan

Fertility Treatment Support

Family Planning Benefits

Mental Health Support

Commuter Benefits

Wellness Program

Pet Insurance

Student Loan Assistance

Growth & Insights and Company News

Headcount

6 month growth

1%

1 year growth

2%

2 year growth

0%
Yahoo Finance
Mar 24th, 2025
Rocket Lawyer Announces Retirement Of Founder And Ceo Charley Moore

Rocket Lawyer SAN FRANCISCO, March 20, 2025 (GLOBE NEWSWIRE) -- Rocket Lawyer, the affordable and accessible legal services platform, today announced that Founder and CEO Charley Moore has retired from the company following nearly two decades of leadership. Rocket Lawyer’s Board of Directors has appointed Chief Financial Officer Paul Hollerbach, who joined the company in 2012, as interim CEO. Charley founded Rocket Lawyer in 2008 to fulfill the mission of providing affordable and simple legal services to everyone. In the 16+ years since, under his successful leadership, the company has grown into one of the largest global legaltech platforms, helping millions of small businesses, families, and individuals obtain the legal help they need at a price they can afford. “From day one, we dedicated ourselves to helping people overcome the often insurmountable cost of the traditional legal system,” said Moore. “I am deeply appreciative of the customers who count on Rocket Lawyer and the team who have devoted so much of their careers to making access to money less determinative of access to justice

QQ Online APK
Oct 3rd, 2024
How Rocket Lawyer helps with LLC formation: a step-by-step guide

How Rocket Lawyer helps with LLC formation: a step-by-step guide.

PRWeb
Jan 22nd, 2024
Rocket Lawyer Partners with SCORE Foundation on Programs to Help Entrepreneurs Start Their Businesses

Rocket Lawyer partners with SCORE Foundation on programs to help Entrepreneurs start their businesses.

PYMNTS
Jan 3rd, 2024
Legal Tech Firm Robin AI Raises $26 Million

Rocket Lawyer, for example, introduced an AI-driven name-generation tool for businesses last month.

PYMNTS
Dec 21st, 2023
Rocket Lawyer Debuts Ai-Powered Name-Generating 'Copilot'

Legal services platform Rocket Lawyer has introduced an artificial intelligence (AI)-powered customer tool.“Rocket Copilot combines powerful generative AI with professional human expertise to give customers a simple and fast way to confidently complete their legal documents and other filings alongside convenient access to legal professionals,” the company said in a Thursday (Dec. 21) press release.The launch coincided with Rocket Lawyer’s expanded partnership with Google Cloud, and came amid a wave of new product rollouts marrying AI with the legal profession.In this case, Rocket Lawyer is offering customers a way to help entrepreneurs name their new businesses. Rocket Copilot’s AI-powered business name generator can provide a “memorable and legally valid” business name with just one quick conversation with the AI.“Once a name is chosen, the next steps to begin forming the new business entity, starting the trademark registration process, or customizing business documents are seamless, affordable and easy,” the release said.Future Rocket Copilot releases will include “more collaborative brainstorming functionality” that leverage large language models (LLMs) through Vertex AI and the company’s legal expertise, the news release said.“Collaborating with Google Cloud on Rocket Copilot is a testament to our shared commitment to leveraging technology for positive change,” Rocket Lawyer founder and CEO Charley Moore said in the release. “We believe that our new copilot experience further empowers entrepreneurs and business owners to take control of their legal situations, and we are proud to be at the forefront of this transformative journey.”The launch came the same day as news that British law firm Allen & Overy debuted an AI-powered contract negotiation tool in collaboration with Microsoft and AI legal startup Harvey.This service, dubbed ContractMatrix, uses existing contract templates to create new agreements that lawyers can then amend or accept, shrinking the time contract negotiations take by up to seven hours, according to the firm.As PYMNTS wrote last month, the quickening adoption of generative AI in the legal profession will mean re-examining a number of roles and skills in this sector.“Coupled with the challenges of this reboot are the thorny issues surrounding security, privacy and ethics,” that report said.“Additionally, the belief that generative AI will revolutionize efficiency for so much legal work is tempered somewhat by the majority of legal professionals who have reservations about the industry’s current preparedness for this AI-driven future.”

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