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Rockwell Automation

Industrial automation hardware, software, services

Overview

Company Historically Provides H-1B Sponsorship

Rockwell Automation provides hardware, software, and services to improve operational efficiency, reliability, and sustainability in industrial settings. It integrates automation components—sensors, controllers, software, and cloud/on‑premises platforms—to monitor, control, and optimize processes. It differentiates itself with a broad global portfolio, a strong emphasis on OT cybersecurity, maintenance management, digital twin capabilities, and industry‑specific sustainability solutions. Its goal is to help customers increase productivity, reduce operating costs, and meet environmental and reliability standards through integrated technology and ongoing support.

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About Rockwell Automation

Simplify's Rating
Why Rockwell Automation is rated
B
Rated A on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsIndustrial & ManufacturingEnterprise SoftwareCybersecurity

Company Size

10,001+

Company Stage

IPO

Headquarters

Milwaukee, WI

Founded

1903

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Simplify's take

What believers are saying

  • November 2026 guidance calls for 6%-9% organic growth and $15 EPS.
  • Orders hit records in fiscal 2026, with fourth-quarter orders growing mid-teens.
  • Software ARR grew high single digits, and Rockwell targets 7% ARR growth.

What critics are saying

  • November 5, 2026 revenue missed estimates; analysts still see a Hold consensus.
  • Tariff-refund accounting distorted 2026 sales and 2027 guidance, masking underlying demand.
  • A slowdown in data-center and semiconductor spending would hit growth targets by 2027.

What makes Rockwell Automation unique

  • LogixEdge and PanelView Pro deepen Rockwell’s installed-base lock-in in 2026.
  • FactoryTalk and Logix combine hardware, software, and services across plant modernization.
  • PharmaSuite 12.01 strengthens regulated-life-sciences workflows with Kubernetes-based deployments and traceability.

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Funding

Total Funding

$2B

Above

Industry Average

Funded Over

3 Rounds

Post IPO Debt funding comparison data is currently unavailable. We're working to provide this information soon!
Post IPO Debt Funding Comparison Coming Soon

Benefits

  • Health Insurance
  • Dental Insurance
  • Vision Insurance
  • 401(k) Retirement Plan
  • 401(k) Company Match
  • Paid Vacation
  • Paid Holidays
  • Paid Time off
  • Parental Leave
  • Caregiver Leave
  • Flexible Work Hours

Stock Price

Growth & Insights and Company News

6 month growth

1%

1 year growth

1%

2 year growth

1%
PR Newswire
Nov 12th, 2026
Rockwell Automation launches LogixEdge controllers combining Logix control and edge computing

Rockwell Automation launched LogixEdge, a new industrial controller platform, on November 12, 2026. The Milwaukee company says it helps manufacturers simplify system architectures and move towards software-defined automation. LogixEdge combines Logix control, edge computing, and containerised applications on a single industrial PC-based platform. Manufacturers can run automation and software workloads close to production, reducing the need for separate hardware. The company says the approach can cut deployment time and simplify lifecycle management. It responds to demand for systems that bridge operational technology and information technology without adding complexity. "Industrial automation is evolving from hardware-centric architectures to software-defined systems that are easier to deploy, manage and scale," said Stefano Schiavella, product manager at Rockwell Automation. Rockwell will show the controllers at Automation Fair 2026.

Yahoo Finance
Nov 12th, 2026
Rockwell Automation targets 6%–9% organic growth in fiscal 2027 as orders hit records

Rockwell Automation (NYSE:ROK) expects organic growth of 6% to 9% in fiscal 2027, driven by automation demand, higher prices, and potential acquisitions, chief executive officer Blake Moret said at a Baird event. Orders support the outlook. US orders for new plant capacity hit a record in fiscal 2026, the pipeline is larger than a year earlier, and fourth-quarter orders grew at a mid-teens rate. Guidance includes three percentage points from pricing, and Moret said the company has not seen broad demand destruction. Rockwell targets 7% growth in annual recurring revenue, a business of roughly $1 billion. The outlook implies about 80 basis points of operating margin expansion. Moret said acquisitions should return to add growth in the coming year.

Manufacturing Tomorrow
Nov 11th, 2026
Rockwell Automation launches PharmaSuite 12.01.

Rockwell Automation launches PharmaSuite 12.01. Latest release simplifies recipe maintenance, enhances traceability and helps manufacturers standardize production processes across sites. FactoryTalk(R) PharmaSuite(R) 12.01.00 is the latest release of Rockwell's manufacturing execution system (MES), designed to support the unique needs of regulated pharmaceutical and biopharmaceutical manufacturing environments. Building on the containerized architecture introduced in PharmaSuite 12.00, the new release delivers enhanced recipe lifecycle management, expanded workflow capabilities and improved operational efficiency to help life sciences companies reduce maintenance effort, accelerate scale-up and simplify ongoing system management. More headlines. Articles. As pharmaceutical manufacturers continue to pursue greater agility, standardization and digitalization across global production networks, they face increasing pressure to manage manufacturing complexity, maintain compliance and minimize operational disruptions. PharmaSuite 12.01 addresses these challenges with new capabilities that simplify recipe maintenance, enhance traceability and help manufacturers standardize production processes across sites. The release introduces a new recipe lifecycle management framework designed to significantly simplify maintaining and upgrading manufacturing recipes and workflows. Additional workflow enhancements provide more flexible material tracking, helping manufacturers accelerate deployment of new processes while maintaining regulatory compliance and operational consistency. PharmaSuite 12.01 also includes platform updates, security enhancements and continued optimization of Kubernetes-based deployments to improve scalability, maintainability and operational reliability. FactoryTalk PharmaSuite 12.01 continues the commitment Rockwell Automation has made to help pharmaceutical and biopharmaceutical manufacturers modernize operations while maintaining the highest standards of quality, compliance and data integrity. By combining containerized deployment, automated lifecycle management and workflow-driven manufacturing, PharmaSuite 12.01 helps organizations accelerate digital transformation, standardize manufacturing operations and reduce the effort required to maintain and evolve the MES landscape.

Yahoo Finance
Nov 10th, 2026
Rockwell CEO buys $1.55M of stock after 14% crash; his last dip buy is up 37%

Rockwell Automation chief executive Blake Moret bought about $1.55 million of the company's stock on Monday, two trading days after shares fell 14.15% in one session. He bought 4,000 shares at a weighted average of $386.36 through his family trust. It is only his second open-market purchase. The drop followed fiscal fourth-quarter sales of $2.3 billion, short of the $2.41 billion consensus. An $85 million accrual for tariff refunds to customers caused the miss, while adjusted earnings per share rose 16% to $3.88, beating the $3.69 estimate. Rockwell guided to fiscal 2027 organic growth of 6% to 9%. His only earlier buy, 3,500 shares at $283.65 in January 2024, is up 37.3% on price alone.

PR Newswire
Nov 10th, 2026
Rockwell launches PanelView Pro, a modular HMI that eases migration from FactoryTalk View ME

Rockwell Automation has launched PanelView Pro, a graphic terminal for demanding industrial settings. The device is built for FactoryTalk View Machine Edition (ME) applications and lets manufacturers keep their existing software while moving to new hardware. Its modular design separates display and logic components, so customers can replace single modules instead of a whole terminal. Rockwell says this cuts maintenance costs and improves system availability. The terminal also runs on a managed operating system with secure remote access. It supports application reuse and common cutouts, easing migration from PanelView Plus 7 Performance terminals with less downtime. PanelView Pro will be available from the fourth quarter of 2026, with more modular components and configurations arriving throughout 2027.

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