ScorePlay

ScorePlay

AI-powered sports media asset management platform

Overview

ScorePlay provides a subscription-based, AI-powered digital asset management platform for the sports industry. It helps teams, leagues, and sports media companies organize, store, distribute, and monetize large volumes of video and image content. The product uses AI to automatically recognize athletes and partners in media assets, enabling instant sorting and tagging, and offers features like AI search, collaboration, archives, live workflows, DRM, and a mobile app, plus integrations with YouTube and Sportradar. Its goal is to simplify end-to-end sports media management and help organizations save time, distribute assets efficiently, and grow revenue.

About ScorePlay

Simplify's Rating
Why ScorePlay is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

AI & Machine Learning

Entertainment

Company Size

51-200

Company Stage

Series A

Total Funding

$19M

Headquarters

Lisbon, Portugal

Founded

2021

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Simplify's Take

What believers are saying

  • AO Ventures invested July 9, 2026, validating continued demand and international traction.
  • UFL signed a multiyear deal starting 2026 season, expanding North American proof points.
  • NBA team additions January 8, 2026 and LBA partnership show widening league adoption.

What critics are saying

  • Adobe, Bynder, and Sportradar can bundle adjacent workflows and compress pricing by 2027.
  • Customer concentration kills growth if UEFA, MLS, or UFL insource content operations.
  • No layoffs or litigation surfaced, but a failed enterprise renewal would cripple runway.

What makes ScorePlay unique

  • ScorePlay owns sports-specific AI tagging for 300 organizations worldwide by August 2026.
  • Telestream integration on August 19, 2026 adds real-time ingest, clipping, and archive creation.
  • ScorePlay centralizes league, team, and sponsor workflows instead of generic DAM software.

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Funding

Total Funding

$19M

Below

Industry Average

Funded Over

4 Rounds

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Below Average

Industry standards

$15M
$8.2M
Discord
$13M
ScorePlay
$15M
Canva
$30M
Kalshi

Benefits

Remote Work Options

Hybrid Work Options

Growth & Insights and Company News

Headcount

6 month growth

1%

1 year growth

-1%

2 year growth

2%
PRODUCTION360°
Aug 19th, 2026
Telestream and ScorePlay turn live sports into immediate fan engagement and monetization.

Telestream and ScorePlay turn live sports into immediate fan engagement and monetization. Strategic partnership powers a new live sports workflow that makes every captured moment available for discovery, publishing, and commercial activation in near real-time. The collaboration combines Telestream's trusted Vantage-powered live capture, ingest and media processing capabilities with ScorePlay's ability to make that content usable anywhere Instead of waiting for files to be transferred, organized and manually distributed, every captured moment is automatically ingested, enriched with AI-powered metadata Telestream, a global leader in media workflow technologies, today announced a strategic partnership with ScorePlay, the AI-powered media infrastructure that sport runs on, bringing together industry-leading live ingest with best-in-class sports media management. Already supporting some of the world's premier international sporting events, professional leagues, and major broadcasters, the combined Telestream and ScorePlay workflow makes every captured moment immediately available, enabling rights holders to engage audiences, activate sponsors, and maximize the value of every sporting moment. The collaboration combines Telestream's trusted Vantage-powered live capture, ingest and media processing capabilities with ScorePlay's ability to make that content usable anywhere. Files created on-premise are instantly accessible from anywhere in the world, in real time, for broadcasters, editors, social and digital teams, and commercial partners. "The instant replay has taken on dramatically new meaning in the digital age, with fans expecting to see game highlights across social media channels within moments of it happening," said Charlie Dunn, Executive Vice President of Products at Telestream. "It's an entirely new way to engage audiences, whether you're a sports team looking to amp up your digital presence, an advertiser looking to capitalize on a shared cultural moment, or a broadcaster looking to deliver the best multi-channel viewing experience." "But the shelf life of those moments is short, and it matters how quickly production teams can get content to partners," Dunn added. "With the combined power of Telestream and ScorePlay, those clips are at your fingertips instantly, which means you're getting it in front of audiences when their interest is at its peak. In the attention economy, the fastest to hit the timeline wins." Whether it's a game-winning goal, a championship celebration, or a record-breaking performance, the speed at which that moment becomes available determines how effectively organizations can engage fans, activate sponsors, support broadcasters, and maximize the value of their media rights. Instead of waiting for files to be transferred, organized and manually distributed, every captured moment is automatically ingested, enriched with AI-powered metadata, and immediately available for clipping, editing, publishing and distribution across broadcast, digital, social and commercial channels. The result is a faster, more intelligent content supply chain that enables sports organizations to respond while fan excitement and commercial value are at their highest. "Live sports organizations need workflows that are powerful enough for broadcast requirements, flexible enough for digital teams, and simple enough for distributed users to access and operate in real time," said Victorien Tixier, co-founder and CEO, ScorePlay. "ScorePlay was built to give sports organizations a modern media infrastructure for managing and monetizing content. By integrating with Telestream, we're giving our customers a powerful live workflow that connects high-resolution, industrial-grade ingest, proxy access, real-time clipping, and archive creation inside a single sports-focused platform." The partnership builds on the proven strengths of both companies. Telestream delivers the battle-tested live ingest, media processing and AI-driven workflow automation used throughout the world's leading media organizations, while ScorePlay provides the AI-powered sports media management platform relied upon by premier sports organizations to organize, discover and distribute content at scale. Together, the companies are redefining the role of instant replay in modern sports production, unlocking new opportunities for fan engagement, sponsorship activation, and long-term content value. The combined Telestream and ScorePlay solution is available immediately. Both companies will showcase the integrated workflow at IBC2026 in Amsterdam.

Associated Press
Aug 19th, 2026
Telestream and ScorePlay partner to accelerate live sports content distribution and monetisation

Telestream has partnered with ScorePlay to create a live sports workflow that enables immediate content distribution and monetisation. The collaboration combines Telestream's Vantage-powered live capture and media processing with ScorePlay's AI-powered sports media management platform. The integrated system automatically ingests captured moments, enriches them with AI-powered metadata, and makes them instantly available for clipping, editing, and distribution across broadcast, digital, social, and commercial channels. Files created on-premise become accessible worldwide in real time for broadcasters, editors, and commercial partners. The solution supports rights holders, teams, and broadcasters looking to engage audiences and activate sponsors whilst content is at peak relevance. Both companies will demonstrate the integrated workflow at IBC2026 in Amsterdam. The combined solution is available immediately.

NewsCheckMedia LLC
Aug 19th, 2026
Telestream & ScorePlay partner to deliver instant clips and monetization for live sports.

Telestream & ScorePlay partner to deliver instant clips and monetization for live sports. Aug 19, 2026 | TVN Staff Save this article for later! Login or create a Free Member Profile to bookmark it. Telestream and ScorePlay have formed a strategic partnership to speed the path from live sports capture to publishing and commercial activation. The combined workflow links Telestream's Vantage-powered live capture, ingest and media processing with ScorePlay's AI-powered sports media management to make every captured moment available in near real time. Files created on site can be accessed instantly by broadcasters, editors, social and digital teams, and commercial partners around the world, the companies said. The partners said the integration automatically ingests and enriches clips with AI-generated metadata so teams can clip, edit, publish and distribute highlights across broadcast, digital and social channels without waiting for manual transfers. The workflow is aimed at rights holders, teams and broadcasters seeking faster fan engagement, sponsor activation and better monetization of media rights. Charlie Dunn, Telestream executive vice president of products, said fans now expect highlights on social channels "within moments of it happening," and that speed determines which content reaches audiences at peak interest. "In the attention economy, the fastest to hit the timeline wins," he said. Victorien Tixier, ScorePlay co-founder/CEO, said the partnership combines industrial-grade ingest with proxy access, real-time clipping and archive creation inside a single sports-focused platform. "ScorePlay was built to give sports organizations a modern media infrastructure for managing and monetizing content," he said. Telestream and ScorePlay said the solution is available immediately and that they will demonstrate the integrated workflow at IBC 2026 in Amsterdam, Sept. 11-14, in Stand 7.B21. About mark K. Miller. Mark K. Miller began covering the television industry in 1975 when he joined Broadcasting magazine as an editorial assistant, becoming a staff writer. He moved to editing, becoming managing editor of the renamed Broadcasting & Cable in 1991. Mark left B&C at the end of 1998, but continued his association with the company as managing editor of B&C's new monthly tabloid magazine, Digital Television, until it ceased publication in December 1999. Mark worked with Harry Jessell to launch TVNewsCheck in 2006 (as TVNewsday) and has been its managing editor since then. He can be reached at [email protected].

Albuquerque Express
Aug 19th, 2026
Telestream and ScorePlay turn live sports into immediate fan engagement and monetization.

Telestream and ScorePlay turn live sports into immediate fan engagement and monetization. ACCESS Newswire 19 Aug 2026, 19:45 GMT+10 Strategic partnership powers a new live sports workflow that makes every captured moment available for discovery, publishing, and commercial activation in near real-time. NEVADA CITY, CA / ACCESS Newswire / August 19, 2026 / Telestream, a global leader in media workflow technologies, today announced a strategic partnership with ScorePlay, the AI-powered media infrastructure that sport runs on, bringing together industry-leading live ingest with best-in-class sports media management. Already supporting some of the world's premier international sporting events, professional leagues, and major broadcasters, the combined Telestream and ScorePlay workflow makes every captured moment immediately available, enabling rights holders to engage audiences, activate sponsors, and maximize the value of every sporting moment. The collaboration combines Telestream's trusted Vantage-powered live capture, ingest and media processing capabilities with ScorePlay's ability to make that content usable anywhere. Files created on-premise are instantly accessible from anywhere in the world, in real time, for broadcasters, editors, social and digital teams, and commercial partners. 'The instant replay has taken on dramatically new meaning in the digital age, with fans expecting to see game highlights across social media channels within moments of it happening,' said Charlie Dunn, Executive Vice President of Products at Telestream. 'It's an entirely new way to engage audiences, whether you're a sports team looking to amp up your digital presence, an advertiser looking to capitalize on a shared cultural moment, or a broadcaster looking to deliver the best multi-channel viewing experience.' 'But the shelf life of those moments is short, and it matters how quickly production teams can get content to partners,' Dunn added. 'With the combined power of Telestream and ScorePlay, those clips are at your fingertips instantly, which means you're getting it in front of audiences when their interest is at its peak. In the attention economy, the fastest to hit the timeline wins.' Whether it's a game-winning goal, a championship celebration, or a record-breaking performance, the speed at which that moment becomes available determines how effectively organizations can engage fans, activate sponsors, support broadcasters, and maximize the value of their media rights. Instead of waiting for files to be transferred, organized and manually distributed, every captured moment is automatically ingested, enriched with AI-powered metadata, and immediately available for clipping, editing, publishing and distribution across broadcast, digital, social and commercial channels. The result is a faster, more intelligent content supply chain that enables sports organizations to respond while fan excitement and commercial value are at their highest. 'Live sports organizations need workflows that are powerful enough for broadcast requirements, flexible enough for digital teams, and simple enough for distributed users to access and operate in real time,' said Victorien Tixier, co-founder and CEO, ScorePlay. 'ScorePlay was built to give sports organizations a modern media infrastructure for managing and monetizing content. By integrating with Telestream, Albuquerque Express is giving its customers a powerful live workflow that connects high-resolution, industrial-grade ingest, proxy access, real-time clipping, and archive creation inside a single sports-focused platform.' The partnership builds on the proven strengths of both companies. Telestream delivers the battle-tested live ingest, media processing and AI-driven workflow automation used throughout the world's leading media organizations, while ScorePlay provides the AI-powered sports media management platform relied upon by premier sports organizations to organize, discover and distribute content at scale. Together, the companies are redefining the role of instant replay in modern sports production, unlocking new opportunities for fan engagement, sponsorship activation, and long-term content value. The combined Telestream and ScorePlay solution is available immediately. Both companies will showcase the integrated workflow at IBC2026 in Amsterdam. Meet with Telestream at IBC2026 Telestream will showcase its lineup of media workflow solutions at IBC2026 (stand 7.B21). To schedule a meeting, visit the Telestream website. Members of the media are invited to meet with Telestream at IBC2026. To schedule a press or analyst briefing, please contact Kristin Canders at [email protected]. Download the Telestream ScorePlay press kit here. About ScorePlay ScorePlay is the AI-powered media infrastructure that sport runs on. Its platform gives sports organizations, leagues, and broadcasters one place to store, find, produce, and distribute their content. Trusted by more than 300 sports organizations worldwide, ScorePlay turns the content behind the game into published, commercializable media. For more information, visit scoreplay.io. About Telestream Telestream has been at the forefront of digital media innovation for nearly three decades, serving as the trusted partner behind some of the world's most mission-critical media operations. Its industry-leading test and measurement and media workflow solutions streamline operations and scale efficiently across the entire media lifecycle-from capture and live production to automation, processing, quality control, content management, and distribution. Designed for on-premises, cloud, and hybrid environments, Telestream ensures high-quality media delivery to any audience, on any platform. The company is privately held and headquartered in Nevada City, California. Learn more at www.telestream.net. Press Contact Kristin Canders Grithaus Agency (e) [email protected] (p) +1 (207) 974-7744

Sportcal
Mar 4th, 2026
Lega Basket Serie A partners with ScorePlay to enhance digital output

Lega Basket Serie A partners with ScorePlay to enhance digital output. The tech firm will centralize and streamline the league's digital content operations across all its clubs and league events. Lega Basket Serie A (LBA), the top tier of Italian domestic basketball, has announced a content distribution partnership with ScorePlay, a provider of AI-powered digital and media asset management solutions in sports. Through the tie-up, the firm will centralize and streamline the league's digital content operations across all its clubs and league events. The LBA stated that by implementing ScorePlay, it is "creating a unified media hub that connects clubs and internal teams under one centralized platform." The platform will support the league's media operations across its signature events - including the Italian Cup Final Eight and the Italian Super Cup - while providing clubs with access to official content for their own communications and fan engagement initiatives. The league expects the partnership to provide faster content distribution, improved collaboration, and streamlined workflows for managing assets of regular season games through the playoffs. Massimo Cortinovis, head of digital strategies at Lega Basket Serie A, said: "Partnering with ScorePlay allows us to bring a more modern, efficient approach to how we manage and share content across the entire Serie A ecosystem." GlobalData Strategic Intelligence US tariffs are shifting - will you react or anticipate? Don't let policy changes catch you off guard. Stay proactive with real-time data and expert analysis. By GlobalData Victorien Tixier, co-founder and CEO of ScorePlay, added: "We're excited to support LBA's vision for a more connected media ecosystem. By centralizing operations across clubs and competitions, they're setting a strong foundation for growth and innovation in one of Europe's most passionate basketball markets." Founded in 2021, ScorePlay serves nearly 200 sports organizations worldwide, including major soccer federations and leagues such as European governing body UEFA, and teams from the Premier League (England), and LaLiga (Spain). In recent years, the company has partnered with Major League Soccer, Los Angeles FC, France's LFP league body, and basketball's international governing body FIBA. In February 2025, meanwhile, ScorePlay secured $13 million in investment through a Series A funding round that featured several high-profile athletes and investment firms.

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