S

Sensara

Home-based elderly monitoring with predictive analytics

Overview

Sensara provides lifestyle monitoring for elderly people to help them live independently at home longer. It uses motion sensors to track daily routines and detect deviations with analytics, such as unusual nighttime activity or changes in bathroom visits. The service is sold on a subscription basis to healthcare organizations and is deployed through partnerships with housing corporations and municipalities for homes and senior facilities. Its goal is to enable safer, more independent living while helping care providers deliver proactive, efficient care and reduce hospitalizations.

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About Sensara

Simplify's Rating
Why Sensara is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsEnterprise SoftwareSocial ImpactHealthcare

Company Size

51-200

Company Stage

Series A

Total Funding

$9.8M

Headquarters

Rotterdam, Netherlands

Founded

2011

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Simplify's take

What believers are saying

  • October 2026 DutchStartup.ai highlighted Sensara’s privacy-by-design pitch as a contract advantage.
  • April 2026 Tinybots automation can reduce manual follow-up and increase measurable care efficiency.
  • June 2026 live deployments prove demand from care homes seeking longer independent living.

What critics are saying

  • Tech.eu shows €3.8 million total funding since 2017, limiting expansion firepower.
  • Momo Medical and 20face compete on privacy-first elder monitoring across Dutch care institutions.
  • If integrations with Enovation and Let Things Talk stall, buyers will favor incumbent alarm systems.

What makes Sensara unique

  • Sensara’s no-camera, no-microphone sensors strengthen privacy claims for Dutch care buyers.
  • June 2026 Enovation integration and April 2026 Tinybots collaboration deepen workflow connectivity.
  • Dutch Domotics ownership and 15 years of research support product continuity and domain expertise.

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Funding

Total Funding

$9.8M

Below

Industry Average

Funded Over

3 Rounds

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Below Average

Industry standards

$15M
$5M
$8.2M
$15M
$30M

Benefits

  • Flexible Work Hours
  • Remote Work Options

Growth & Insights and Company News

6 month growth

-1%

1 year growth

-3%

2 year growth

5%
Brown Brothers Media
Jan 30th, 2023
Top Dutch Eldercare Startups To Watch In 2023

Eldercare support has been in high demand, especially in the wake of COVID-19. Senior citizens are more susceptible to infections due to their lowered immunity and a number of comorbid conditions that are related to ageing, apart from diseases like COVID-19, which is spreading more widely across the country and across the world. To aid older citizens, a number of Dutch eldercare companies are working to provide professional support and assistance to senior citizens. The procedure is completely contactless in order to help them with an easy, hygienic and safe lifestyle. Listed below are the top 6 Dutch eldercare startups that make life easier for seniors:Sensara:Sensara BV is a Dutch company and a research organisation focusing on accuracy and user experience that specialises in creating self-learning, intelligent home monitoring products. It is a wholly-owned subsidiary of Dutch Domotics BV, a business that specialises in intelligent, contactless and privacy-friendly monitoring solutions for professional care homes

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