Sensara

Sensara

Home-based elderly monitoring with predictive analytics

Overview

Sensara provides lifestyle monitoring solutions for the elderly to help them stay independently at home longer, using motion sensors to track daily routines. Its analytics detect deviations, such as increased nighttime activity or changes in bathroom visits, and trigger alerts to caregivers or healthcare professionals for timely intervention. The product is sold via a subscription to healthcare organizations (home care providers, nursing homes) and integrated with housing corporations and municipalities to fit senior living facilities. By enabling data-driven, preventive care, Sensara aims to reduce hospitalizations and care costs while helping seniors live safely and independently.

About Sensara

Simplify's Rating
Why Sensara is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

Social Impact

Healthcare

Company Size

51-200

Company Stage

Series A

Total Funding

$9.8M

Headquarters

Rotterdam, Netherlands

Founded

2011

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Simplify's Take

What believers are saying

  • Sensara and Let Things Talk launched a 2026 cross-home-to-nursing-home monitoring partnership.
  • Tinybots integration in April 2026 adds automated follow-up, reducing unpaid care burden.
  • STOZ subsidy coverage in 2026 lowers adoption friction for Dutch healthcare customers.

What critics are saying

  • Tinybots and Let Things Talk partnerships commoditize Sensara’s software moat by 2027.
  • Dutch care buyers can delay rollout if STOZ subsidies expire after three years.
  • If better sensor platforms win hospital networks, Sensara becomes a niche integrator.

What makes Sensara unique

  • Sensara’s open monitoring platform combines sensors, alarms, and lifestyle insights for care teams.
  • Sensara avoids cameras and wearables, using privacy-friendly motion and radar sensing.
  • KPN Ventures backed Sensara in 2017, validating preventive senior-care monitoring credibility.

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Funding

Total Funding

$9.8M

Below

Industry Average

Funded Over

3 Rounds

Series A funding typically happens when a startup has a product and some customers, and now needs funding to scale. This money is usually used to grow the team, expand marketing, and improve the product. Venture capital firms are frequently the main investors here.
Series A Funding Comparison
Below Average

Industry standards

$15M
$5M
ByteDance
$8.2M
Discord
$15M
Canva
$30M
Kalshi

Benefits

Flexible Work Hours

Remote Work Options

Growth & Insights and Company News

Headcount

6 month growth

3%

1 year growth

3%

2 year growth

0%
Brown Brothers Media
Jan 30th, 2023
Top Dutch Eldercare Startups To Watch In 2023

Eldercare support has been in high demand, especially in the wake of COVID-19. Senior citizens are more susceptible to infections due to their lowered immunity and a number of comorbid conditions that are related to ageing, apart from diseases like COVID-19, which is spreading more widely across the country and across the world. To aid older citizens, a number of Dutch eldercare companies are working to provide professional support and assistance to senior citizens. The procedure is completely contactless in order to help them with an easy, hygienic and safe lifestyle. Listed below are the top 6 Dutch eldercare startups that make life easier for seniors:Sensara:Sensara BV is a Dutch company and a research organisation focusing on accuracy and user experience that specialises in creating self-learning, intelligent home monitoring products. It is a wholly-owned subsidiary of Dutch Domotics BV, a business that specialises in intelligent, contactless and privacy-friendly monitoring solutions for professional care homes

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