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Shelvz

Modular retail execution and data platform

Overview

Shelvz provides a modular retail execution platform for the CPG sector, offering tools for sales force management, market research, and promoter activities, as well as asset management and shelf visibility. The platform collects real-time data from store visits, maintains assets, analyzes shelf status, and integrates with ERP systems to flag near expiries and stockouts. This end-to-end approach, with ERP integration, helps customers act quickly on field data and shelf conditions. The goal is to help CPG brands keep shelves stocked, improve product visibility, and respond rapidly to market changes to protect and grow sales.

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About Shelvz

Simplify's Rating
Why Shelvz is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & AnalyticsConsumer SoftwareEnterprise SoftwareConsumer Goods

Company Size

11-50

Company Stage

Seed

Total Funding

$1.6M

Headquarters

Beirut, Lebanon

Founded

2015

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Simplify's Take

What believers are saying

  • Shelvz’s homepage updated January 20, 2026, highlights active customer proof and new module marketing.
  • The May 2026 Google Play listing says hundreds of brands use Shelvz across 14 countries.
  • AI-Assistant launched in 2025 expands analytics, reducing dashboard friction for managers.

What critics are saying

  • PitchBook shows only $1.6 million raised, limiting R&D, sales, and global expansion.
  • Lebanon headquarters and Beirut arbitration terms expose Shelvz to currency and enforcement shocks.
  • A crowded retail-execution market with version-regression complaints on G2 pressures renewals by 2027.

What makes Shelvz unique

  • Shelvz unifies retail execution, market research, promoter work, and sales force control in one platform.
  • Its ERP two-way API and offline mobile app support field teams across iOS and Android.
  • Entaj’s January 2026 case study shows 99% coverage and 15% less OOS detection.

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Funding

Total Funding

$1.6M

Below

Industry Average

Funded Over

2 Rounds

Seed funding is usually the first official round after pre-seed, when a startup has a prototype or concept. It’s typically used to develop the product, test the market, and start building the team. Investors here are often angel investors or early-stage venture capitalists.
Seed Funding Comparison
Below Average

Industry standards

$3.3M
$1.5M
$2M
$2.3M
$3M

Benefits

  • Flexible Work Hours
  • Hybrid Work Options
  • Professional Development Budget

Growth & Insights

Headcount

6 month growth

-6%

1 year growth

0%

2 year growth

-3%

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