Sleek Events strengthens US presence with US-based Director of Events. Independent Experience Partner appoints Georgina Oppenheimer as it responds to growing client demand in the US. 22/10/2026 Sleek Events has appointed Georgina Oppenheimer as US-based Director of Events marking a significant step in the Independent Experience Partner's international growth and its response increasing client demand in the US. Oppenheimer brings more than a decade of experience designing and delivering live experiences, festivals and brand events for organisations including UEFA, TikTok, Bloomberg and Apple. With a background spanning architecture, design, production and experiential delivery, Oppenheimer combines creative thinking, strategic leadership and operational expertise. She has built a reputation for creating experiences that inspire, educate and entertain, while leading complex projects and developing strong client relationships. Oppenheimer will lead Sleek's flagship US projects while helping to establish and grow its presence in the market. Her remit combines project leadership with client growth, new business support and the continued development of Sleek's US operation. The appointment reflects Sleek's independent model. Founder-owned and led since 2013, Sleek has grown without outside investment, giving it the freedom to make decisions around what is right for its clients, its people and its long-term ambition. That independence has enabled Sleek to respond directly to growing client demand in the US, moving quickly to establish local capability while retaining the connected team, agility and accountability that underpin its approach. Sleek's US business is expected to generate approximately $12m in turnover this year across existing clients, with plans to establish more full-time US-based roles as the operation continues to grow. Jennifer Davidson, Founder and CEO of Sleek, said: "The US is an important part of its growth story, and what's exciting is that Event Industry News has been able to respond to what its clients are asking for. That's one of the things I value most about being independent. It's not simply about ownership. It's about agility - having the freedom to put its clients first, invest in its people and grow in a way that feels right for the business. Georgina is a brilliant addition to that next chapter. She brings an unusual combination of creative experience, commercial thinking and production expertise, but just as importantly, she has a real energy and people-first approach. I'm excited to see what Event Industry News build together." As Sleek expands internationally, the company is deliberately focused on building "scale that stays close" - combining global capability with the personal relationships, agility and accountability of an independent business. The approach is already demonstrated through Sleek's long-standing client partnerships. Its relationship with AWS, which began in 2015, has grown from a single event into Europe's largest cloud technology summit, now attracting more than 24,000 people annually. For Sleek, this combination of scale and closeness is central to its growth. Its clients work with one connected team, with the same people shaping the thinking, making decisions and delivering the outcome. Oppenheimer said: "I'm incredibly excited to be joining Sleek at such an important point in its growth. What attracted me was the combination of ambition and genuine care for how that ambition is delivered. I'm looking forward to bringing my experience to Sleeks event portfolio, leveraging my strong relationships locally and working with the wider Sleek team to create experiences that inspire, educate and entertain, while delivering real value for clients and their audiences." Oppenheimer's appointment follows a period of sustained growth for Sleek, which has expanded from a team of five in 2020 to over 60 employees today while continuing to invest in its leadership, infrastructure and international capability. As Sleek continues to build its international footprint, the ambition is clear: to give clients the capability and reach of a global partner, while maintaining the agility, accountability and genuine closeness that have defined Sleek since its founding. Kizzy Allott is Publisher at Event Industry News, where she has been a driving force behind the brand for over a decade. With a deep understanding of the events sector and a passion for storytelling, Kizzy leads the platform's commercial and content strategy, connecting the industry through news, insights, and meaningful conversations. She is dedicated to championing innovation, amplifying industry voices, and ensuring event professionals stay informed, inspired, and future-focused.

Two years running: why being a Best Place to Work still means everything to Sleek Events Ltd.. Sleek Events Ltd. is proud to share that Sleek has once again been recognised in both The Sunday Times' and Campaign's Best Places to Work lists for the second year in a row. While the business has grown over the past few years, its focus has remained the same - building a culture where people feel supported, trusted and able to do their best work. Growth has brought exciting new clients, greater challenge and incredible opportunity, but Sleek Events Ltd. has been intentional about protecting what makes Sleek feel like Sleek. For Sleek Events Ltd., culture is not a standalone initiative. It's how Sleek Events Ltd. hire, how Sleek Events Ltd. lead, how Sleek Events Ltd. develop people and how Sleek Events Ltd. show up for each other day to day. And Sleek Events Ltd. see every day that a strong culture directly translates into better thinking, stronger collaboration and better client outcomes. Being recognised again this year is something Sleek Events Ltd. is really proud of, but more importantly it reflects the consistency and care the team brings to its work every day. As Sleek continues to grow, its priority remains building a business that enables its clients and its colleagues to thrive and feel part of something they're proud of. And that's something Sleek Events Ltd. never want to take for granted.