Overview

Small Girls PR is a public relations agency that helps brands gain media coverage and grow their presence through media relations, influencer marketing, and experiential events. It works by starting with insight-led brand strategy and content, then executing across digital, print, broadcast, and new formats like podcasts and Substack, plus influencer and celebrity partnerships and live activations. Differentiators include highly personalized, one-to-one outreach, a strong emphasis on creator-driven programs and experiential activations, and a culture rooted in blogging and social-media communities. The goal is to help brands stand out in crowded markets by crafting authentic stories and experiences that spark conversations and build lasting reputations; SGPR operates from NYC and LA and serves consumer tech, lifestyle, and retail clients, and was acquired by Orchestra in 2024 to scale capabilities while preserving its culture.