Overview

SmarterTravel is a data-driven travel tech company that uses AI and machine learning to power a consumer-focused online travel experience. It combines broad flight and hotel content with personalized recommendations so travelers can search, compare, and book trips quickly and confidently. The company operates a family of sites—Smartertravel.com, airfarewatchdog.com, oyster.com, familyvacationcritic.com, and bookingbuddy.com—each providing flight, hotel, and destination content and tools. Its goal is to become the destination travelers return to for planning and booking trips by offering a seamless mix of breadth and trusted recommendations.