Smartwyre provides software, data, and services for the agribusiness industry. Its subscription platform gives growers, retailers, and suppliers real-time access to accurate pricing and product data, powered by a catalog of 90,000+ products and 1.5 million rebate and pricing combinations. This enables real-time pricing, margin visibility, and net pricing that reflects national, regional, local, and unpublished programs to support informed buying decisions and stronger retailer relationships. The company differentiates itself with its large specialized data catalog and pricing workflows tailored to agribusiness, aiming to deliver measurable business results by improving pricing accuracy and overall performance.
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Industries
Company Size
51-200
Company Stage
Series A
Total Funding
$13.5M
Headquarters
Denver, CO
Founded
2018
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Total Funding
$13.5M
Below
Industry Average
Funded Over
2 Rounds
Industry standards
Smartwyre(R) expands incentive capabilities for suppliers. DENVER - Smartwyre(R) today announced new settlement capabilities that help agricultural manufacturers and distributors manage incentive statements, changing liabilities, approvals, and payment records in Smartwyre. The new capabilities allow suppliers to capture incentive liabilities as they accrue, create customer statements, account for changes as they receive additional transactions, and issue true-up statements when amounts change. Suppliers can also manage settlement approvals and record payments against statements. For commercial and finance teams, the added flexibility can help suppliers begin settling incentive earnings before every transaction is final. Suppliers can decide when to settle with customers, account for later changes without recreating prior work, and better coordinate customer payout timing with cash flow needs. "Suppliers need flexibility in how they manage incentive payments," said Elias Tavarez, Chief Revenue Officer at Smartwyre." The timing that works for one customer may not work for another, and the amount owed can continue to change as new transactions come in. Giving commercial and finance teams a clear record of what is owed and what has changed gives them more control over when they settle with customers." The release expands Smartwyre's role in the incentive lifecycle beyond program management and liability calculation and into settlement. Program terms, transaction data, calculated earnings, statements, approvals, and payment records can remain associated in Smartwyre as an incentive moves from calculation through settlement. These capabilities also represent the first phase of Smartwyre Payments. Future releases will allow suppliers to make customer payments directly through Smartwyre, extending the process from calculating what is owed to moving funds. "Smartwyre already has the program and transaction data that determines what a customer has earned," Tavarez said. "Payments is the next step. Our goal is for customers to manage the commercial process from program creation through settlement and payment in Smartwyre." The new settlement capabilities are available today to eligible Smartwyre customers.
ARA and Smartwyre announce partnership to help retailers improve profitability. Posted on 05/13/2026 The Agricultural Retailers Association (ARA) and Smartwyre have announced a new partnership designed to help agricultural retailers gain clearer insight into profitability, improve supplier program performance and increase margins by making more informed buying and selling decisions. Through this collaboration, Smartwyre will provide ARA members with services and technology offerings aimed at helping retailers better understand and manage key profit drivers within their business. As part of the partnership, ARA members will have access to a retail profit health assessment designed to help retailers analyze critical components of their operations, including better data visibility to drive stronger profitability. In addition to the assessment, Smartwyre will offer ARA members access to its technology platform and professional services designed to simplify complex commercial processes across retail operations. By combining Smartwyre's commercial technology with ARA's leadership and network within agricultural retail, the partnership aims to provide retailers with practical tools and insights that support stronger financial performance and more efficient operations. Both organizations believe the initiative will help retailers modernize how they manage supplier programs, pricing, and profitability - while reinforcing ARA's role as a thought leader in supporting innovation in agricultural retail. - Story provided by the Ag Retailers Association
DENVER--(BUSINESS WIRE)--Smartwyre CEO John Brubaker today announced that Tenkoz, the largest U.S. crop protection distribution entity, has expanded its partnership with Smartwyre to provide Tenkoz owner companies access to software and digital tools to better manage transaction data. This partnership will allow Tenkoz owner companies to operate more efficiently and access data faster for better decision-making. This broader visibility into data and trends will increase business insights across the Tenkoz organization. With more than 900 owned and aligned retail locations, a broad network of strategically located distribution centers, and more than 3,000 sales and technical representatives collectively, Tenkoz owners offer unmatched service, agronomic knowledge, and innovative products for nearly every crop and geography across the United States
Funding will expand the Smartwyre team and make impactful enhancements to its platform, which provides real-time product, price, and rebate data for farm input manufacturers, distributors and retailers.
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Industries
Company Size
51-200
Company Stage
Series A
Total Funding
$13.5M
Headquarters
Denver, CO
Founded
2018
Find jobs on Simplify and start your career today
Don't see your dream role? Check out thousands of other roles on Simplify.Browse all jobs