Work Here?
Overview
Soulhouse operates a booking platform for on-demand wellness services in Germany, with a focus on massage. Therapists are directly employed and vetted, each having at least three years of experience, and services can be booked at the client’s home, in the office, or at Soulhouse locations. Customers customize the experience by choosing a therapist, massage style, intensity, and add-ons like oils or music, with 60-minute sessions priced around €65–€69. The company uses a logistics-heavy mobile model and aims to grow from Hamburg and Berlin to a Germany-wide, then European, presence, becoming a leading provider of personalized self-care and corporate-wellness services.
About Soulhouse
Industries
Consumer Software
Healthcare
Company Size
51-200
Company Stage
Early VC
Total Funding
$22M
Headquarters
Hamburg, Germany
Founded
2020
Get referred to Soulhouse
See people who can refer or advise you
Simplify's Take
What believers are saying
- BUSE confirmed Soulhouse raised over €20 million on 2026-09-08.
- The funding includes backers linked to FlixBus and Personio founders, strengthening credibility.
- Handelsblatt on 2026-09-02 reported strong demand and thousands of monthly visitors.
What critics are saying
- New Soul targets 1,000 European studios, compressing Soulhouse's premium positioning.
- Rapid 2026 expansion into Vienna, Palma, Amsterdam, Copenhagen, and Milan risks execution failure.
- If the €20 million round cannot fund profitable openings, Soulhouse faces a cash-burn cliff.
What makes Soulhouse unique
- Soulhouse employs therapists directly, unlike gig-style wellness marketplaces.
- Its premium studios bundle massage, assisted stretch, and facework across Germany and Europe.
- The 2026 expansion plan targets 20+ studios by December and 100+ by 2030.
Help us improve and share your feedback! Did you find this helpful?
Funding
Total Funding
$22M
Above
Industry Average
Funded Over
1 Rounds
Benefits
Flexible Work Hours
Professional Development Budget
Mentorship Program
Employee Discounts
Employee Referral Bonus
Company Social Events
Growth & Insights and Company News
6 month growth
↓ -3%1 year growth
↓ -3%2 year growth
↓ -4%Soulhouse, a Hamburg-based startup focused on what it calls modern bodywork, has raised €20 million in growth financing as it prepares to expand outside Germany
This start-up is capitalizing on the wellness trend among men. * home * companies * start-ups * Soulhouse: this start-up is capitalizing on the wellness trend among men. Soulhouse offers massages, stretching courses, and cosmetics - and is now receiving 20 million euros. The Hamburg-based start-up wants to use the funds to professionalize the European market. September 2, 2026 - 4:40 p.m.
Soulhouse is Hiring for 10 Jobs on Simplify!
Find jobs on Simplify and start your career today
About Soulhouse
Industries
Consumer Software
Healthcare
Company Size
51-200
Company Stage
Early VC
Total Funding
$22M
Headquarters
Hamburg, Germany
Founded
2020
Soulhouse is Hiring for 10 Jobs on Simplify!
Find jobs on Simplify and start your career today