South China Morning Post

Global digital news leader covering China

South China Morning Post

Global digital news leader covering China

Overview

South China Morning Post reports on China and Asia from Hong Kong and beyond, publishing a daily newspaper and updating SCMP.com, along with premium lifestyle brands. It runs specialized digital brands like Abacus (tech), Inkstone (global China impact), and Goldthread (food, travel, culture) and magazines such as Cosmopolitan and Esquire. Readers get 24/7 online news from a global network of reporters, with journalism guided by transparent standards and credibility efforts like joining the Trust Project. Its goal is to elevate thought and lead the global conversation about China by providing diverse voices and in-depth coverage.

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About South China Morning Post

Simplify's Rating

Why South China Morning Post is rated

B-

Rated B on Competitive Edge

Rated B on Growth Potential

Rated C on Differentiation

Industries

Data & AnalyticsEntertainment

Company Size

1,001-5,000

Company Stage

Acquired

Total Funding

$262M

Headquarters

Wan Chai District, Hong Kong

Founded

1903

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Simplify's Take

What believers are saying

SCMP relaunched text-to-speech on September 10, 2026, using next-generation AI models.
SCMP Plus keeps winning awards, supporting subscriber growth and enterprise sales.
August 2026 redesign deepened analysis and investigative coverage for higher-value readers.

What critics are saying

Alibaba controls SCMP, so editorial strategy tracks a politically exposed owner.
August 2026 print price rose to HK$20, signaling fragile readership economics.
Chinese censorship or Hong Kong pressure can abruptly narrow reporting scope, damaging relevance.

What makes South China Morning Post unique

Alibaba-owned SCMP pairs Hong Kong access with China-focused analysis and archives.
SCMP Plus won WAN-IFRA’s 2025 best digital subscription project.
August 2026 redesign fused premium print, AI search, and multimedia digital reading.

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Funding

Total Funding

$262M

Above

Industry Average

Funded Over

1 Rounds

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Acquisition Funding Comparison Coming Soon

Benefits

Relocation Assistance

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