LONDON, May 21, 2025 /PRNewswire/ - Scottish Widows, part of Lloyds Banking Group, has partnered with insurance automation firm Sprout.ai to trial the use of artificial intelligence (AI) designed to speed up life and critical illness insurance claims and underwriting.

Scottish Widows, part of Lloyds Banking Group, has partnered with insurance automation firm Sprout.ai to trial the use of artificial intelligence (AI) designed to speed up life and critical illness insurance claims and underwriting.Using AI and natural language processing (NLP), the pilot will focus on streamlining claims by reducing processing times and simplifying complex medical documentation. It will also assist underwriters by quickly summarising extensive medical files to enable faster decision-making.The outcomes of the collaboration between Scottish Widows and Sprout.ai are expected to benefit thousands of customers across the UK by using automation to speed up claims, and explore further enhancements to the claims process.Roi Amir, CEO of Sprout.ai, said: “The insurance industry is on the brink of a technological transformation, and AI is at the heart of it. By working with Scottish Widows, we have the opportunity to prove that automation isn’t just about efficiency – it’s about delivering better outcomes for customers.”David Russell, Senior Manager, Claims and Underwriting Strategy, Scottish Widows added: “We know making a claim can be stressful, so we’re dedicated to processing them quickly and smoothly. By partnering with Sprout.ai, we’re using cutting-edge AI and NLP to free up our claims handlers, allowing them to focus on delivering empathetic support to customers.”

Roi joined Sprout.ai as CEO in March 2022, assuming the role during a pivotal phase of the company's rapid expansion.