Overview
Super Dispatch provides a cloud-based Transportation Management System (TMS) for the auto transport industry. It offers two main SaaS tools—a Carrier TMS for fleet management and a Shipper TMS for organizing loads—plus a digital load board, electronic Bills of Lading (eBOLs), and a driver mobile app with order details and inspection tools; it also includes an integrated payments system called SuperPay to speed carrier payouts. The platform automates tasks like dispatching, document handling, invoicing, and real-time shipment tracking, helping users manage the entire vehicle-shipping lifecycle. Its advantage comes from covering end-to-end workflows for carriers, brokers, shippers, dealerships, and auction houses, offering both public and private load boards, automated pricing, and direct API/EDI integrations with automakers and large enterprises, all aimed at digitizing and speeding up the process with real-time visibility.
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Simplify's take
What believers are saying
- SuperCard launched June 2026 and targets carrier pain with $0.45-per-gallon average savings.
- SuperCard accepts everywhere Mastercard works and at 4,200-plus truck stops, accelerating adoption.
- SuperCon 2026 in Orlando expands lead generation through brokers, shippers, auctions, and lenders.
What critics are saying
- Cox's December 23, 2025 injunction bans Central Dispatch scraping and requires deleted credentials.
- Super Dispatch owes Cox $8.5 million; the final $2.75 million hits December 31, 2026.
- The Cox suit alleges false advertising and trade-secret theft, poisoning enterprise sales conversations.
What makes Super Dispatch unique
- Super Dispatch bundles dispatch, payments, and fuel cards inside one carrier workflow.
- SuperCard, launched June 2026 with AtoB, embeds fuel savings and IFTA reporting.
- SuperCon 2026 creates a carrier community moat around education, networking, and product adoption.
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