sweetgreen

sweetgreen

Fast-casual salad and grain bowls chain

Overview

Sweetgreen operates in the fast-casual dining space, offering made-to-order salads and grain bowls using whole, seasonal produce. Its business combines brick-and-mortar cafes with a strong digital platform, including an app that enables delivery and pickup alongside in-store ordering. The company differentiates itself through a commitment to seasonal menus, fresh ingredients, and sustainability, using technology to improve user experience and streamline operations. Its goal is to grow its footprint while promoting community health and wellness, maintaining a clear focus on nutritious options and responsible sourcing.

About sweetgreen

Simplify's Rating
Why sweetgreen is rated
C
Rated C on Competitive Edge
Rated C on Growth Potential
Rated C on Differentiation

Industries

Food & Agriculture

Consumer Software

Company Size

1,001-5,000

Company Stage

IPO

Headquarters

Manhattan Beach, California

Founded

2007

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Simplify's Take

What believers are saying

  • Jacksonville opened September 15, 2026, expanding Sweetgreen into Northeast Florida.
  • Salt Lake City opened September 8, 2026, extending Sweetgreen’s western footprint.
  • Molly Baz menus run through November 9, 2026, supporting traffic and press.

What critics are saying

  • Cyclosporiasis since mid-July 2026 hit demand and management admits recovery timing remains uncertain.
  • Same-store sales are forecast down 7%-8% in 2026, making unit growth a dilution machine.
  • Adjusted EBITDA stays negative through 2026, limiting expansion if capital markets tighten.

What makes sweetgreen unique

  • Sweetgreen’s owned digital channels drove 66.3% of Q2 2026 revenue, strengthening loyalty.
  • Infinite Kitchen and sweetlane create faster service and lower labor intensity.
  • Molly Baz’s September 29, 2026 chef residency proves Sweetgreen can own lunch culture.

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Funding

Total Funding

$802.6M

Above

Industry Average

Funded Over

10 Rounds

IPO funding comparison data is currently unavailable. We're working to provide this information soon!
IPO Funding Comparison
Coming Soon

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Paid Vacation

401(k) Retirement Plan

Parental Leave

Stock Price

Growth & Insights and Company News

Headcount

6 month growth

↑ 0%

1 year growth

↑ 0%

2 year growth

↑ 1%
QSR Magazine
Sep 29th, 2026
Molly Baz joins sweetgreen as first Chef in Residence.

Molly Baz joins sweetgreen as first Chef in Residence. Sep 29 2026 Today, sweetgreen announced cookbook author, recipe developer and food personality Molly Baz as its first-ever Chef in Residence. Three new lunch orders, plenty of dill pickles and several executive decisions later, Baz has officially declared that LUNCH MEANS BUSINESS with her new LTO menu. Available at all sweetgreen restaurants from September 29 through November 9, the limited-edition menu features three new craveable orders: Molly's Big Dill Caesar Wrap, Molly's Pickle Caesar Sal and Molly's Double Chick Scoop. "Molly approaches food with curiosity, conviction and a very clear point of view on what makes something delicious. Together, we created a menu that feels distinctly Molly and distinctly sweetgreen, thoughtfully made and anything but basic," said Zipporah Allen, Chief Commercial Officer at sweetgreen. "Molly is the first of many voices we'll welcome through our new Chef Residency. Her bold approach to flavor made her a natural choice to kick it off, and these three new delicious lunch orders show what's possible when we create together." The menu includes: * Molly's Big Dill Caesar Wrap: Molly's creamy chicken salad with crisp romaine, fresh dill, Parmesan, pickled red onion, spicy broccoli, garlic breadcrumbs, lemon, Ayoh Dill Pickle Mayo, a pickle spear and Caesar dressing - all wrapped in sweetgreen's signature olive oil tortilla. * Molly's Pickle Caesar Sal: Molly's pickle-forward take on a Caesar, featuring her special chicken salad made with Ayoh, fresh dill, Parmesan, pickled red onion, spicy broccoli, garlic breadcrumbs, lemon, Caesar dressing and a pickle spear. * Molly's Double Chick Scoop: A double scoop of Molly's creamy, dill-forward chicken salad made with Ayoh, with a crisp pickle spear on the side. "sweetgreen and I go wayyyy back, and I've been a fan for years, so returning as its first ever Chef in Residence is a very full-circle moment for me," said Baz. "I'm on a mission to put an end to boring sandwiches and sad lunches - and that includes wraps! My constant experimentation in the kitchen is how Ayoh was born, and it's how I landed on this menu of spins on a classic, and highly beloved American food group: the caesar salad. I developed 3 different menu items, all of which feature a big scoop of dilly chicken salad loaded with Dill Pickle Ayoh for maximum flavor. Throw that on my bright, crisp, lemony caesar salad, or pack it into a fresh crunchy cae sal wrap stuffed with a pickle spear and tell me that lunch didn't just get exponentially more fun and delicious. As a self-proclaimed caesar salad afficionado/expert, I take my caesars extremely seriously, and this one has a LOT to say on the matter." The collaboration comes to life through Lunch Means Business, a campaign that casts Baz as the ultimate lunchtime boss. Inspired by the larger-than-life executive world of the '90s, the creative follows Baz through a workday where every meeting is a tasting, every memo is a menu note and every business decision comes down to one thing: making undeniably delicious food. Because when it comes to taste, Molly is the boss. The campaign will appear across sweetgreen's social and digital channels, restaurants and out-of-home placements in New York and California. Molly's limited-edition menu is available from September 29 through November 9 at all sweetgreen restaurants. Customers can order in restaurant, through the sweetgreen app or at sweetgreen.com.

MarketBeat
Sep 25th, 2026
Sweetgreen, Inc. (NYSE:SG) stock now rated "hold" by sell-side analysts.

Sweetgreen, Inc. (NYSE:SG) stock now rated "hold" by sell-side analysts. September 25, 2026 Key points. * Analysts rate Sweetgreen "Hold" on average: 11 of 19 analysts recommend holding, compared with three sell and five buy ratings. The average 12-month price target is $7.27. * Recent financial results fell short of expectations: Sweetgreen reported a quarterly loss of $0.22 per share versus the expected $0.13 loss, while revenue of $192.66 million missed estimates and rose 3.8% year over year. * The stock opened at $8.24 and was up 6.9%: Sweetgreen has a $981.48 million market capitalization, with shares ranging from $4.49 to $10.63 over the past year. Insiders own 18.19% of the company, while institutional investors own 95.75%. * Interested in Sweetgreen? Here are five stocks we like better. Sweetgreen, Inc. (NYSE:SG - Get Free Report) has been assigned an average rating of "Hold" from the nineteen brokerages that are presently covering the company, Marketbeat.com reports. Three research analysts have rated the stock with a sell recommendation, eleven have issued a hold recommendation and five have assigned a buy recommendation to the company. The average twelve-month price target among analysts that have covered the stock in the last year is $7.27. A number of equities analysts have recently commented on the company. UBS Group upgraded Sweetgreen from a "neutral" rating to a "buy" rating in a report on Friday, August 7th. Wall Street Zen upgraded Sweetgreen from a "strong sell" rating to a "sell" rating in a report on Sunday, August 16th. TD Cowen raised their price target on Sweetgreen from $5.00 to $6.00 and gave the stock a "hold" rating in a research report on Friday, September 11th. Royal Bank Of Canada dropped their price objective on shares of Sweetgreen from $7.00 to $6.50 and set an "outperform" rating for the company in a research note on Friday, August 7th. Finally, DA Davidson cut their price objective on shares of Sweetgreen from $7.00 to $5.50 and set a "neutral" rating on the stock in a research report on Monday, August 10th. Sweetgreen stock up 6.9%. Sweetgreen stock opened at $8.24 on Friday. Sweetgreen has a 52-week low of $4.49 and a 52-week high of $10.63. The firm's fifty day moving average is $6.59 and its 200 day moving average is $7.04. The company has a market cap of $981.48 million, a price-to-earnings ratio of 82.46 and a beta of 2.20. Sweetgreen (NYSE:SG - Get Free Report) last posted its earnings results on Thursday, August 6th. The company reported ($0.22) earnings per share for the quarter, missing analysts' consensus estimates of ($0.13) by ($0.09). Sweetgreen had a negative return on equity of 32.94% and a net margin of 2.01%.The business had revenue of $192.66 million during the quarter, compared to the consensus estimate of $194.50 million. During the same quarter last year, the firm earned ($0.20) earnings per share. The business's quarterly revenue was up 3.8% on a year-over-year basis. On average, equities research analysts anticipate that Sweetgreen will post -1.03 earnings per share for the current fiscal year. Insider transactions at Sweetgreen. In related news, CFO Jamie McConnell sold 15,033 shares of the company's stock in a transaction dated Monday, August 17th. The shares were sold at an average price of $6.21, for a total transaction of $93,354.93. Following the transaction, the chief financial officer directly owned 210,489 shares in the company, valued at approximately $1,307,136.69. This represents a 6.67% decrease in their position. The sale was disclosed in a document filed with the SEC, which is accessible through this hyperlink. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Also, COO Jason Miles Cochran sold 4,809 shares of the firm's stock in a transaction dated Monday, August 17th. The stock was sold at an average price of $6.21, for a total transaction of $29,863.89. Following the completion of the sale, the chief operating officer directly owned 207,076 shares of the company's stock, valued at approximately $1,285,941.96. The trade was a 2.27% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. The sale was made to cover tax withholding obligations related to the vesting of equity awards. 18.19% of the stock is currently owned by insiders. Institutional trading of Sweetgreen. A number of hedge funds and other institutional investors have recently bought and sold shares of SG. BNP Paribas Financial Markets grew its holdings in shares of Sweetgreen by 35.6% in the fourth quarter. BNP Paribas Financial Markets now owns 2,295,867 shares of the company's stock worth $15,520,000 after purchasing an additional 603,029 shares during the last quarter. Ibex Investors LLC lifted its holdings in Sweetgreen by 5,058.7% during the 4th quarter. Ibex Investors LLC now owns 825,400 shares of the company's stock valued at $5,580,000 after buying an additional 809,400 shares in the last quarter. Wellington Management Group LLP purchased a new stake in Sweetgreen in the 2nd quarter valued at about $4,557,000. Bank of New York Mellon Corp purchased a new stake in Sweetgreen in the 2nd quarter valued at about $2,792,000. Finally, Granahan Investment Management LLC bought a new position in Sweetgreen in the 1st quarter worth about $1,472,000. Hedge funds and other institutional investors own 95.75% of the company's stock. Sweetgreen company profile. Sweetgreen, Inc operates a fast-casual restaurant chain focused on fresh, plant-forward meals. Its menu includes salads, grain bowls, warm bowls, sides, beverages and seasonal offerings prepared with a focus on whole ingredients and customizable combinations. Discover more Track Stocks Bonds text messages The company serves customers through company-operated restaurants and digital channels, including its website and mobile application for ordering, pickup and delivery. Sweetgreen has also developed automated restaurant technology, including its Infinite Kitchen platform, which is designed to support food preparation and restaurant operations. Sweetgreen was founded in 2007 in Washington, DC, by Jonathan Neman, Nicolas Jammet and Nathaniel Ru. This instant news alert was generated by narrative science technology and financial data from MarketBeat in order to provide readers with the fastest reporting and unbiased coverage. Please send any questions or comments about this story to [email protected]. Before you consider Sweetgreen, you'll want to hear this. MarketBeat keeps track of Wall Street's top-rated and best performing research analysts and the stocks they recommend to their clients on a daily basis. MarketBeat has identified the five stocks that top analysts are quietly whispering to their clients to buy now before the broader market catches on... and Sweetgreen wasn't on the list. While Sweetgreen currently has a Hold rating among analysts, top-rated analysts believe these five stocks are better buys.

QSR Magazine
Sep 9th, 2026
Sweetgreen to open first location in Jacksonville, Florida.

Sweetgreen to open first location in Jacksonville, Florida. Sep 9 2026 sweetgreen, the mission-driven restaurant brand serving healthy food at scale, is bringing its first-ever Jacksonville location to 4624 Town Crossing Dr. in St. Johns Town Center on September 15. The restaurant marks sweetgreen's first location in Northeast Florida, with opening-day celebrations featuring local partnerships, special offerings and a chance to win a custom surfboard. Open daily from 10 a.m. to 10 p.m., the 2,560-square-foot restaurant will offer sweetgreen's signature menu of chef-crafted salads, warm bowls and protein-forward plates. In addition to fan favorites like the Crispy Rice Bowl and Miso Glazed Salmon, guests can explore sweetgreen's newest menu innovations, including its lineup of wraps, which bring the brand's signature ingredients into a more portable format, and the limited-time Fall Harvest menu, featuring the seasonal-favorite Autumn Harvest Bowl and two new seasonal offerings: the Maple Glazed Salmon plate and Roasted Bacon Brussels side. sweetgreen's commitment to high-quality, sustainably sourced ingredients is reflected throughout the restaurant experience. From the open kitchen, where meals are prepared fresh daily, to the source board showcasing the farmers and growers behind its ingredients, every detail brings the brand's farm-to-fork mission to life. In Jacksonville, sweetgreen is partnering with Lipman Family Farms, a family-run grower with roots in Florida and a strong focus on sustainable farming, and Lady Moon farms, a family-owned, 100% organic grower that has been farming organically since 1988, to help bring ingredients from its growers and suppliers to the St. Johns Town Center restaurant. "Jacksonville marks an exciting milestone for sweetgreen as we make our debut in Northeast Florida and bring our mission to a brand-new market," said Ryan Slemons, Chief Development Officer at sweetgreen. "With its active lifestyle and appreciation for fresh, quality food, Jacksonville is a natural fit for us. We're excited to finally open our doors in the River City and look forward to getting to know the community and becoming a part of it." Ahead of opening day, guests are invited to RSVP via Eventbrite for a sneak peek and complimentary meal on September 11 and 12. To celebrate the grand opening on Tuesday, September 15, sweetgreen will host a special event starting at 10:00 a.m. featuring local partnerships and giveaways, while supplies last. Event details include: * Fresh Cut Fruit from Fruit Float * Volkswagen Photo Booth Bus with Good Times Roll * Custom Surfboard Sweepstakes* with Surfboard Artist, Alexx Gray *Below terms apply. sweetgreen is proud to partner with Clara White Mission, a Jacksonville-based non-profit committed to preventing and reducing homelessness. For every meal purchased on opening day, sweetgreen will donate a meal to Clara White Mission to nourish communities in Jacksonville experiencing food insecurity. Orders can be placed in-restaurant, online or through the sweetgreen app, where guests can join SG Rewards. Members earn 10 points for every eligible dollar spent, unlocking personalized offers, exclusive perks and free menu favorites. Get all the details about SG Rewards here. To learn more about sweetgreen Jacksonville, its menu and its loyalty program, visit www.sweetgreen.com and follow @sweetgreen on Instagram, Facebook, X, TikTok and YouTube.

FerMag
Sep 8th, 2026
Sweetgreen to set up shop in Jacksonville.

Sweetgreen to set up shop in Jacksonville. The restaurant will support an area nonprofit during its grand opening next week. September 8, 2026 Sweetgreen will soon have a dozen shops in Florida, with its new 2,560-square-foot store set to open on Tuesday, Sept. 15. The fresh Florida store, located at 4624 Town Crossing Dr. in Jacksonville's St. Johns Town Center, also marks its debut on the northeast side of the state. Opening day guests can enter a custom surfboard sweepstakes and more. For every meal purchased that day, Sweetgreen will donate a meal to Clara White Mission, a Jacksonville-based nonprofit working to prevent and reduce homelessness. Sweetgreen's menu includes chef-crafted salads, warm bowls and protein-forward plates, plus a newer lineup of wraps. Its fall menu features two new seasonal offerings: a maple glazed salmon plate and roasted bacon brussels side. For select ingredients, the store will partner with Lipman Family Farms, a family-run grower with roots in Florida and a focus on sustainable farming, and Lady Moon farms, a family-owned, 100% organic grower that's been farming organically since 1988. "Jacksonville marks an exciting milestone for Sweetgreen as we make our debut in Northeast Florida and bring our mission to a brand-new market," says Ryan Slemons, Sweetgreen's chief development officer. "With its active lifestyle and appreciation for fresh, quality food, Jacksonville is a natural fit for us. We're excited to finally open our doors in the River City and look forward to getting to know the community and becoming a part of it." The facility produces scratch-made food and drink for Founding Farmers' restaurants and catering company. Twosome Place's first U.S. cafe will open in the Washington, D.C., area in October. - Advertisement - Top industry news. For subscriber service, email [email protected]. - Advertisement -

QSR Magazine
Sep 2nd, 2026
Sweetgreen to open first Utah restaurant.

Sweetgreen to open first Utah restaurant. Sep 2 2026 sweetgreen, the mission-driven restaurant brand serving healthy food at scale, will open its first Utah restaurant on September 8 at 2188 Highland Drive, Suite #103, in Salt Lake City's Sugar House neighborhood. In celebration of the grand opening, guests will be able to enjoy exclusive special offerings including an OLIPOP Soda Float Bar featuring local ice cream from The Creamery, alongside a week-long lineup of festivities and exciting local collaborations. The new 3,160-square-foot restaurant will be open daily from 10 a.m. to 10 p.m. and feature sweetgreen's signature menu of chef-crafted salads and warm bowls, protein-forward plates, and handheld wraps. In addition to fan favorites like the Crispy Rice Bowl and Miso Glazed Salmon, guests can explore sweetgreen's newest menu innovations, including its lineup of wraps, which bring the brand's signature ingredients into a more portable format, and the limited-time Fall Harvest menu, featuring the seasonal-favorite Autumn Harvest Bowl, a new Maple Glazed Salmon plate and Roasted Bacon Brussels side. sweetgreen's menu is built around fresh, thoughtfully sourced ingredients, prepared daily in an open kitchen. Each restaurant features a source board highlighting the farmers and growers behind the food. In Salt Lake City, sweetgreen is partnering with Nicholas and Company, a nearly fourth-generation, family-owned foodservice distributor, to help bring ingredients from its growers and suppliers to the Sugar House restaurant. "Opening our first sweetgreen in Utah is an exciting step for the brand as we continue to thoughtfully grow into new markets," said Ryan Slemons, Chief Development Officer at sweetgreen. "Sugar House is a natural fit for us, with a strong community and a lifestyle that aligns closely with the way our guests think about food and wellness. We're excited to establish a presence in Salt Lake City and build a long-term relationship with the community as we grow." The Sugar House restaurant will feature a large-scale original work by multidisciplinary artist Jason Hackenwerth, whose practice spans painting, sculpture and installation. Hackenwerth previously created the artwork for sweetgreen's St. Petersburg Edge District restaurant, one of the largest paintings featured in any sweetgreen space. Given the scale of the wall in Sugar House, the team immediately thought of Hackenwerth and his ability to create work that responds to and transforms a space. The new piece was painted acrylic on canvas and will be installed directly on the wall, creating a bold focal point within the restaurant. Based in St. Petersburg, Florida, Hackenwerth has exhibited internationally and is a recipient of the 2011 Pollock-Krasner Foundation Grant, the 2018 and 2022 Creative Pinellas Professional Artist Grants, and the 2024 Palladium Theater Creative Fellowship. Grand opening festivities kick off Tuesday, September 8, and continue through the week with a lineup of local and Utah-based partners: * Tuesday, September 8* - Grand Opening Celebration: Soda floats with OLIPOP and The Creamery, a Utah dairy brand rooted in local family farms, plus limited-edition water bottles, sweetgreen x Junes tote bags, and postcards created with Craft Club SLC, a Salt Lake City creative community that brings people together through arts, crafts and local pop-up events. * Wednesday, September 9* - Community Run: A 2.8-mile run with Salt Lake City Run Club, starting and finishing at sweetgreen, followed by menu samples. * Thursday, September 10* - Shades of Green: Complimentary aura photos from Ignite Your Aura alongside a plant pop-up with Cactus & Tropicals. * Saturday, September 12* - Kids' Day: Kids can customize sweetgreen tomato bucket hats with fabric markers, stickers and more. *Available while supplies last with the purchase of a bowl, salad, wrap or plate. The opening will also support WasteLess Solutions, a Utah nonprofit focused on food insecurity. sweetgreen will donate one meal for every meal purchased on opening day, supporting Waste Less Solutions' work to nourish Utahns experiencing food insecurity. Orders can be placed in-restaurant, online or through the sweetgreen app, where guests can sign up for SG Rewards to start earning 10 points per eligible dollar spent toward personalized offers, perks and free menu items. Full program details are available here. To learn more about sweetgreen, its menu, and its loyalty program, visit www.sweetgreen.com. Follow @sweetgreen on Instagram, Facebook, X, TikTok, and YouTube.

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