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TDECU

Credit union providing member-focused financial services

Overview

TDECU is a member-owned financial cooperative with 39 locations across Texas, providing banking and lending services to residents of Brazoria County and surrounding areas. Its products include savings, checking, loans, mortgages, and other financial services, all insured by the NCUA and offered as Equal Housing Lender. Members fund and own the credit union, and profits are reinvested to benefit members, aiming to help them achieve their financial needs and dreams. TDECU differentiates itself through its community-focused mission, long history of service, and non-profit structure that prioritizes value and member benefits over traditional for-profit growth. The goal is to support members’ financial well-being and improve their lives through accessible, affordable financial solutions.

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About TDECU

Simplify's Rating
Why TDECU is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Consumer SoftwareFinancial Services

Company Size

501-1,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Lake Jackson, Texas

Founded

1955

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Simplify's Take

What believers are saying

  • Smart Financial merger creates nearly $6 billion assets and 460,000 members across Texas.
  • Glenn Applewhite III’s January 2026 appointment strengthens Houston growth and market execution.
  • 2025 Post Oak buildout and 30-plus centers signal continued investment in member-facing infrastructure.

What critics are saying

  • Smart Financial merger integration must clear NCUA, Texas regulators, and September 2026 member votes.
  • Rudd v. TDECU, filed September 30, 2025, keeps consumer-credit litigation pressure visible.
  • If digital service or fraud defenses fail, Tex becomes a trust-destroying liability during merger.

What makes TDECU unique

  • Houston’s largest credit union, 400,093 members and $5.10 billion assets, built local scale.
  • Tex voice assistant with Glia and Illuma automates support and fraud protection.
  • Lavonne Burke, Sandra Pineau-Boddison, and Manolo Sánchez deepen governance, digital, and banking expertise.

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Benefits

Hybrid Work Options

Company News

Harris County Department of Education
Sep 18th, 2026
Thank you: HCDE, EFHC honor the many who support countless Department initiatives at Appreciation Breakfast.

Thank you: HCDE, EFHC honor the many who support countless Department initiatives at Appreciation Breakfast. It started with a simple idea. Then that one small thought grew legs and ran. How could Harris County Department of Education and the Education Foundation of Harris County properly thank the many community and business partners that invest in initiatives, programs and events for students ranging from young children to adult learners? Through conversations between Joyce Akins, the Director Harris County Department of Education's (HCDE) Center for Grants Development, and Trina Silva, Education Foundation and Partnerships Director, the final result was the "Celebrating Impact" Donor Appreciation Breakfast. Held Sept. 18, hundreds of Department advocates filled the Irvington Conference Center for a morning of fellowship, networking, good food and the chance to not only see all HCDE does to fill in the gaps in education, but how partners and funds make the opportunities possible. In addition to attendees, several HCDE divisions that collaborate with community partners to serve students and families across Harris County also hosted display tables. "We pride ourselves on being the seekers of the blind spots some of these tables that you see around here today address exactly that," Superintendent James Colbert Jr. said in his welcome remarks to the room. "There are many populations in not only Harris County but throughout the country that don't get much advocacy, so hcde-texas try to become their advocates. "And it's the spectrum. It's everything from a young child that was born into generational poverty all the way up to our 'reluctant' learners who don't necessarily value what you might be teaching in a class, to even adult education where we have people who come back to get their GED equivalent at the age of 60." Donors were gifted encased certificates of appreciation, each featuring student selected artwork on the backside. The pieces were among top finishers at the 2026 Scholastic Art & Writing Awards - HCDE serves as the second-largest regional affiliate for the prestigious scholarship and recognition program. They also heard how funds raised support initiatives within Head Start, the Center for Educator Success (CES), and the Center for Afterschool, Summer and Enrichment (CASE) for Kids. For Head Start, the SuperMENtors program not only fosters a joy for reading to some of Harris County's youngest learners - they receive copies of each book during the school year - but connects these 3- and 4-year-olds with a male role model who is present and committed to their success. "What a joy it's been these last few years to walk into a room and be bum-rushed by little children with a hug and them saying, 'You're back,'" said Journey of Faith Pastor Stephen Goldsmith, a SuperMENtor at Humble Head Start, which shares the same site as the church. "We see more women in the classroom so for this opportunity for children to be exposed to male mentors and community partners making a significant impact outside of their classroom, that's a great thing for SuperMENtors." A CES video showcased the Early Childhood Winter Conference, explaining how more than 1,000 educators spent the day learning new strategies and hands-on activities to take back to their respective early childhood learning centers. CASE for Kids Senior Director Dr. Lisa Caruthers introduced Taylor Baker, a teacher and Ecobot educator at Tice Elementary School in Galena Park Independent School District. The All-Earth Ecobot Challenge exposed hundreds of students across Harris County to robotics, coding and critical thinking, all while helping solve real-world problems in the competition. "To me, the best thing about Ecobot is seeing students who may struggle in traditional academics discover that they can create, collaborate and excel," said Baker, who has led Tice students in the challenge for five years. "The impact on our students has been profound. They've learned how to work through failure, think critically and believe in themselves. As a teacher, Ecobot reminds me just how important hands-on learning can be." Each group of donors were recognized, starting with "Friends" and moving up to "Advocates," "Partners" and "Champions." Top individual, corporate donors and community partners were also highlighted. Among the top individuals were Board Trustee Erick Dick and Donna Cole, this year's EFHC Heart of Education Champion Award recipient. CenterPoint Energy Foundation, H-E-B Tournament of Champions Charitable Trust and Versa Creative were the top business partners honored, while the Henderson Foundation, Houston Endowment Inc. and TDECU Cares Foundation were top community partners. "As Mr. Colbert said, we look for those blind spots," said Board President Richard Cantu, who also serves on the EFHC Board of Directors. "We look for those neighborhoods where it's not going on and it's really needed. With your help, whether it's a personal donation, corporate gift or longstanding support from foundations in this community, it's all making a tremendous difference in keeping kids off the street, keeping them coming to school, wanting to learn and being successful in life. We couldn't do it without and we appreciate you."

Associated Press
Aug 17th, 2026
TDECU elects Lavonne Burke as first female board chair in 71-year history

TDECU, Houston's largest credit union, has elected Lavonne Burke as Board Chair, making her the first woman to hold the position in the organisation's 71-year history. Burke, who joined the board in 2023, is an attorney and technology executive with expertise in cybersecurity, privacy and IT governance. The board also appointed Sandra Pineau-Boddison as Secretary and Manolo Sánchez as a new member. Pineau-Boddison brings over 35 years of experience in customer service and digital strategy, having served as Senior Vice President Customers at United Airlines. Sánchez previously served as Chair and CEO of BBVA Compass for more than a decade. Burke holds degrees from Howard University, Johns Hopkins University and the University of Houston Law Center.

GlobeNewswire
Aug 17th, 2026
TDECU Board elects Lavonne Burke as new Chair.

TDECU Board elects Lavonne Burke as new Chair. August 17, 2026 08:00 ET | Source: TDECU Houston, TX, Aug. 17, 2026 (GLOBE NEWSWIRE) - TDECU has elected attorney and technology executive Lavonne Burke as Chair of its Board of Directors, signaling a continued focus on innovation, governance and long-term growth for the Houston region's largest credit union. Burke, who joined the TDECU Board in 2023, is the first woman to serve as Board Chair in TDECU's 71-year history. Burke currently serves as Vice President at Dell Technologies and is widely recognized as an influential voice in the intersection of law, technology and business transformation. Her deep expertise in cybersecurity, privacy and data protection, IT governance and intellectual property- critical areas that support TDECU's evolving digital strategy and risk oversight. "I've had the privilege of working with Lavonne for several years, and I've valued her leadership and strategic perspective," said TDECU President and CEO Isaac Johnson. "Positioning TDECU for the future is one of our most important priorities. As Chair, Lavonne will play a key role in guiding our board and supporting TDECU's continued innovation and long-term value for our Members." Burke holds a Bachelor of Science in Chemical Engineering from Howard University, a Master of Science in Biomedical Engineering from Johns Hopkins University, and a Juris Doctor from the University of Houston Law Center. Additional Board Moves The board also added two more highly accomplished leaders, Sandra Pineau-Boddison and Manolo Sánchez. Sandra Pineau-Boddison has been elected as TDECU Board Secretary. With more than 35 years of experience, she brings a seasoned executive's expertise across customer service, digital strategy, and product marketing. She served as Senior Vice President Customers at United Airlines, where she was responsible for the end-to-end passenger journey and the development of brand loyalty initiatives. She currently serves as Partner and Managing Director of The Hayward Partnership and is CEO and Founder of SPB Consulting, LLC. Pineau-Boddison holds a Master of Business Administration from California State University, Long Beach, and a Bachelor of Business Administration in Marketing from Texas State University. She has also received an honorary doctorate from the North American Association of Food Equipment Manufacturers (NAFEM). Her recognitions include being named one of the Illinois Diversity Council's Most Powerful and Influential Women, and she is an active member of Women Corporate Directors (WCD). Manolo Sánchez has also been elected/selected as a member to the TDECU Board. He is currently a director at Fannie Mae, Affirm, Stewart Information Services and Nomad Global. He previously served as Chair and CEO of BBVA Compass for more than a decade, where he led the organization through significant growth and transformation. Sánchez is a graduate of Yale University and holds master's degrees in international relations from the London School of Economics and in advanced European economics from the College of Europe in Bruges, Belgium. Sánchez teaches a course on disruption in financial services at Rice University's esteemed Jesse H. Jones Graduate School of Business and advises several fintech and blockchain startups. TDECU looks forward to the leadership and perspective Burke, Pineau-Boddison and Sánchez bring as the credit union continues to serve its Members and strengthen its impact across the communities it serves. Attachments

WDFX-TV
Aug 17th, 2026
TDECU Board elects Lavonne Burke as new Chair.

TDECU Board elects Lavonne Burke as new Chair. * 2 hrs ago Houston, TX, Aug. 17, 2026 (GLOBE NEWSWIRE) - TDECU has elected attorney and technology executive Lavonne Burke as Chair of its Board of Directors, signaling a continued focus on innovation, governance and long-term growth for the Houston region's largest credit union. Burke, who joined the TDECU Board in 2023, is the first woman to serve as Board Chair in TDECU's 71-year history. Burke currently serves as Vice President at Dell Technologies and is widely recognized as an influential voice in the intersection of law, technology and business transformation. Her deep expertise in cybersecurity, privacy and data protection, IT governance and intellectual property- critical areas that support TDECU's evolving digital strategy and risk oversight. "I've had the privilege of working with Lavonne for several years, and I've valued her leadership and strategic perspective," said TDECU President and CEO Isaac Johnson. "Positioning TDECU for the future is one of our most important priorities. As Chair, Lavonne will play a key role in guiding our board and supporting TDECU's continued innovation and long-term value for our Members." Burke holds a Bachelor of Science in Chemical Engineering from Howard University, a Master of Science in Biomedical Engineering from Johns Hopkins University, and a Juris Doctor from the University of Houston Law Center. Additional Board Moves The board also added two more highly accomplished leaders, Sandra Pineau-Boddison and Manolo Sánchez. Sandra Pineau-Boddison has been elected as TDECU Board Secretary. With more than 35 years of experience, she brings a seasoned executive's expertise across customer service, digital strategy, and product marketing. She served as Senior Vice President Customers at United Airlines, where she was responsible for the end-to-end passenger journey and the development of brand loyalty initiatives. She currently serves as Partner and Managing Director of The Hayward Partnership and is CEO and Founder of SPB Consulting, LLC. Pineau-Boddison holds a Master of Business Administration from California State University, Long Beach, and a Bachelor of Business Administration in Marketing from Texas State University. She has also received an honorary doctorate from the North American Association of Food Equipment Manufacturers (NAFEM). Her recognitions include being named one of the Illinois Diversity Council's Most Powerful and Influential Women, and she is an active member of Women Corporate Directors (WCD). Manolo Sánchez has also been elected/selected as a member to the TDECU Board. He is currently a director at Fannie Mae, Affirm, Stewart Information Services and Nomad Global. He previously served as Chair and CEO of BBVA Compass for more than a decade, where he led the organization through significant growth and transformation. Sánchez is a graduate of Yale University and holds master's degrees in international relations from the London School of Economics and in advanced European economics from the College of Europe in Bruges, Belgium. Sánchez teaches a course on disruption in financial services at Rice University's esteemed Jesse H. Jones Graduate School of Business and advises several fintech and blockchain startups. TDECU looks forward to the leadership and perspective Burke, Pineau-Boddison and Sánchez bring as the credit union continues to serve its Members and strengthen its impact across the communities it serves. Attachments Media gallery

Glia
Jun 17th, 2026
Meet Tex: TDECU's smarter voice assistant.

Meet Tex: TDECU's smarter voice assistant. Powered by Glia's Banking AI and Illuma's Voice Security, "Tex" delivers instant support with real-time fraud protection TDECU, Houston's largest credit union, has expanded its partnership with Glia and Illuma to improve the Member experience with Tex, a self-learning AI-powered voice assistant. The tool was built to help Members receive faster, more intuitive support. After years of supporting Members as TDECU's virtual chat assistant, Tex now extends the same capabilities to voice calls, creating a seamless Member experience across every channel. "As technology evolves, so do our Members' expectations for faster, more personalized service. That's why we are committed to delivering the same great personal experience that has helped TDECU grow over the past 70 years," said TDECU President and CEO Isaac Johnson. "Our Members need support that's immediate, intuitive, and available wherever they are. This technology allows them to access the service they value, on their own schedule." Unlike traditional phone trees and menu-based systems, Tex delivers a conversational, human-like experience, allowing Members to authenticate and resolve numerous common inquiries in real time. Tex can support Members with everything from checking account balances to guidance on over 250 specialized financial topics. "Houston has always been a city of trailblazers, defined by a spirit of innovation that reaches for the stars while staying firmly rooted in community," said Dan Michaeli, CEO and co-founder of Glia. "By automating routine interactions with Tex, TDECU is using that same innovative spirit to clear the path for its people. This partnership isn't just about speed; it's about creating a launchpad for TDECU's frontline team to do what it does best - building the deep, human relationships that have been the heartbeat of this community for generations." Unlike generic AI systems, Glia's Banking AI Platform eliminates the risk of AI hallucinations - ensuring every Tex response is accurate and compliant. When paired with IllumaSHIELD(TM) Voice Security, which uses AI voice intelligence to help combat increasingly sophisticated fraud attempts and AI-generated impersonation scams, TDECU creates a secure yet seamless environment that aligns with its high standards for Member interactions. "As voice fraud grows more sophisticated - driven by social engineering and AI-generated audio - TDECU is taking a proactive approach by introducing a modern, layered voice security strategy," said Milind Borkar, PhD, Founder and CEO of Illuma. "We are proud to support a partner that refuses to compromise on their standards as they push the boundaries of innovation." The result is a triple-win: instant self-service for Members, shorter wait times for those needing human assistance, and greater efficiency for frontline teams during peak call periods. Ultimately, by automating repetitive, high-volume requests, Tex enables TDECU employees to spend more time focusing on complex financial needs, important Member conversations, and long-term relationship-building. TDECU Members own their financial futures and access information with confidence. Visit TDECU.org to join today. About Glia Glia is the #1 Banking AI platform, empowering community and regional financial institutions to create efficiencies, accelerate loan growth, drive deposits, and deliver experiences that win against megabanks and fintechs. Glia's Banking AI operating system is a central intelligence layer on top of existing tech stacks, activating an AI workforce of specialized agents that draw from banking data, interaction history, and integrated systems of record. These banking-rained agents automate workflows across voice and digital-from front office to back office-resulting in decreased operational costs and the Universal Banker model. Trusted by 700+ banks and credit unions for its ironclad security and reliability, Glia delivers the industry's first contractual no-hallucination guarantee. It's why Glia customers quickly and confidently put Banking AI to work with measurable results from day one. Learn more at glia.com. About TDECU Founded in 1955, TDECU is a not-for-profit financial cooperative with more than 397,000 Members and over $5 billion in assets.TDECU currently has more than 30 Member Centers and offers a complete selection of convenient, innovative, and competitive products and services, including a full suite of deposit products as well as mortgage, auto, and personal loan products, digital banking, and business/commercial services.TDECU also offers, through its subsidiaries, retirement planning and wealth management, personal and business insurance products. Members can also access a worldwide network of over 55,000 surcharge-free ATMs. For more information, visit tdecu.org or call (800) 839-1154. About Illuma Illuma is the FinTech leader and the only CUSO specialized in real-time voice security solutions for financial institutions. Its flagship solution, IllumaSHIELD(TM), combines AI-powered voice biometrics and fraud defenses with Multi-Factor Authentication (MFA) and human-AI collaborative intelligence to deliver secure and seamless authentication, reducing fraud risks while improving efficiency in contact centers and self-service channels. IllumaSHIELD(TM) has been featured at premier FinTech events and has won multiple accolades, including 'Best in Show' at Finovate, VentureTech, CreditUnions.com Innovation Series, NACUSO Next Big Idea, and The League of Credit Unions & Affiliates 2025 Shark Tank recognizing its leadership in financial technology innovation. For more information, visit illuma.cx. Make the transition. Keep the connection.

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