Overview

The First Group owns, develops, and manages hospitality assets, including upscale hotels, residences, and lifestyle venues, while offering property ownership opportunities to clients and partners. It runs end-to-end hospitality solutions, handling development, ownership, and ongoing asset management to deliver guest experiences across its portfolio of hotels, residences, F&B outlets, and lifestyle venues. The company stands out by offering a broad, high-value portfolio together with hands-on asset management and partnerships with global hotel brands, serving as a regional hospitality solutions provider. Its goal is to be the region’s premier provider of comprehensive hospitality solutions, delivering high-quality guest experiences and attractive ownership opportunities.