The pitch: advertising and marketing news for 7.21.26. Joe Alexander, formerly of Martin Agency and now a freelancer, worked on a campaign for Mercy Ships, a global faith-based charity that operates non-governmental hospital ships. The campaign featured three videos detailing patients' stories and the impact donations had on them. "Into the Game," featuring a young soccer player named Tera, broke during the World Cup. Alexander also worked on a rebrand for Richmond Golf Association. Work included a new logo featuring the James River train bridge, which Alexander said is meant to symbolize RGA's connection of players across the region. Familiar Creatures released more work for client Bubba Burger, with a new round of videos showcasing the brand's Yeti doing some summertime grilling with Bubba's patties. The Idea Center designed and launched new websites for local roofing contractor W.A.R. Home Improvement and Manakin-Sabot-based ad placement firm Hughes Outdoor Media. Idea Center also designed a billboard for local alternative vintage store Saturn Return. Addison Clark completed website development and video production for Arizona-based client Vascular & Interventional Partners as it opened an affiliate location in Las Vegas. Addison Clark completed four new videos for longtime client Virginia Interventional & Vascular Associates. The firm also is providing marketing services for locally-based SkyHigh Drone & Softwash. Cade Martin Photography's documentary project, "The Wheelchair Mafia," about a series of paralyzed rescue dogs in Thailand, was selected for Communication Arts' 67th Annual Photography Competition as one of 110 winning projects. American Marketing Association's Richmond chapter announced its board of directors for the 2026-27 chapter year. Board appointees include, among others: President Emily Krause (founder, Amped Up Marketing); president-elect for 2027-28 Amanda Colocho (account director, The Hodges Partnership); Secretary Antonia Temple (senior communications and PR specialist, Old Dominion Electric Cooperative); and Director of Operations Chantelle Milton (marketing director, The Market Fit).

Kristen Cavallo returns as CEO of Martin; danny robinson to retire. March 26, 2026 12:30 PM EDT In a surprise move, Kristen Cavallo is returning to Martin, recently rebranded from Martin Agency, as CEO. Staying current is easy with newsletters delivered straight to your inbox.