The Rounds

The Rounds

Subscription service for sustainable household essentials

About The Rounds

Simplify's Rating
Why The Rounds is rated
C
Rated D+ on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Consumer Software

Consumer Goods

Company Size

51-200

Company Stage

Series B

Total Funding

$62M

Headquarters

Philadelphia, Pennsylvania

Founded

2019

Overview

The Rounds delivers sustainable household essentials through a subscription service. Customers pay a monthly fee to receive a selection of 120 eco-friendly products, including items for the home, pantry, and personal care. The products come in refillable packaging, which are picked up, cleaned, and reused, creating a zero-waste system that reduces reliance on single-use plastics. The Rounds partners with local businesses to source fresh products, ensuring quality and supporting the community. The company aims to provide convenience while promoting environmental responsibility, appealing to consumers who want to minimize their waste footprint.

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Simplify's Take

What believers are saying

  • Increased consumer interest in zero-waste solutions aligns with The Rounds' business model.
  • Subscription-based services create predictable revenue and customer loyalty for The Rounds.
  • Partnerships with local businesses enhance community engagement and brand loyalty.

What critics are saying

  • Integration with Misfits Market could disrupt service continuity if not managed well.
  • Expansion into new product categories may complicate logistics and increase costs.
  • Reliance on local partnerships could be a vulnerability if suppliers face disruptions.

What makes The Rounds unique

  • The Rounds offers a zero-waste delivery service with refillable packaging.
  • They partner with local businesses for sustainable product sourcing.
  • Their subscription model provides convenience and supports eco-conscious consumer habits.

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Funding

Total Funding

$62M

Above

Industry Average

Funded Over

2 Rounds

Series B funding is typically for startups that have proven their business model and need more funding to expand rapidly—often by entering new markets or adding more products. Investors are usually venture capital firms that specialize in later-stage investments.
Series B Funding Comparison
Below Average

Industry standards

$35M
$30M
Patreon
$45M
Linktree
$65M
Substack
$100M
ClickUp

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

1%

2 year growth

-6%
Best Techie
May 30th, 2025
The Tech Jungle: Navigating the Latest Tech News with a Smile

In a move to reduce food waste and expand its pantry, Misfits Market, the champion of imperfect groceries, has acquired The Rounds, a household restocking service.

TechCrunch
May 30th, 2025
Misfits Market Acquires The Rounds: $66M

Misfits Market, an online grocery platform, has acquired The Rounds, a household restocking service. Misfits Market will integrate over 250 items from The Rounds' inventory, expanding into household items. The Rounds has raised $66 million from investors. Misfits Market offers a $30 credit and a free one-year Misfits+ membership to transition The Rounds' customers. The acquisition is part of Misfits Market's growth strategy, following its purchase of Imperfect Foods in 2022.

The Rounds
Apr 10th, 2025
A Note on Sourcing & Sustainability

To minimize waste, The Rounds Co. partner with Dispatch Goods, which specializes in reusable alternatives to single-use packaging.

CityBiz
Aug 26th, 2024
citybiz+ FJ Labs-backed Sustainability Firm The Rounds Closes $24 Million Series B

Arlington, Va.-based The Rounds, a sustainability firm focused on reusable packaging for deliveries, has closed a $24 million Series B round led by Chicago-based Moderne Ventures, with participation from New York's FJ Labs and existing investors.

Finsmes
Aug 22nd, 2024
The Rounds Raises $24M in Series B Funding

The Rounds raises $24M in Series B funding.

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