Tidal Financial Group

Tidal Financial Group

White-label ETF creation and management platform

Overview

Tidal Financial Group provides white-label ETF solutions for asset managers, institutional investors, and financial advisors. It offers an end-to-end fiduciary platform that covers regulatory compliance, marketing support, and ongoing ETF management, so clients can focus on investment strategy. Clients launch ETFs under their own brands and distribute them globally to retail investors, advisors, intermediaries, and institutions, with Tidal earning service and management fees. The company aims to democratize access to ETF launches and expansion by simplifying compliance, marketing, and distribution to open new revenue channels worldwide.

About Tidal Financial Group

Simplify's Rating
Why Tidal Financial Group is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Enterprise Software

Fintech

Financial Services

Company Size

11-50

Company Stage

Growth Equity (Non-Venture Capital)

Total Funding

$32M

Headquarters

New York City, New York

Founded

2016

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Simplify's Take

What believers are saying

  • $63bn+ Total Assets Under Service reflects strong market positioning and scale.
  • International expansion via HANetf partnership enables US white-label capabilities.
  • Active portfolio management and trading execution services create recurring revenue streams.

What critics are saying

  • StockAnalysis reports $2.67B AUM versus claimed $47B, credibility gap.
  • Average ETF expense ratios of 0.84% drive outflows to competitors.
  • ZEGA acquisition integration risks dilute focus and increase operational costs.

What makes Tidal Financial Group unique

  • Full-stack ETF platform managing 415+ ETFs for 90+ issuers globally.
  • Launched 61 ETFs on NYSE in 2025, highest from single business.
  • Acquired ZEGA Financial in early 2025, expanding income-focused ETF expertise.

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Funding

Total Funding

$32M

Above

Industry Average

Funded Over

1 Rounds

Growth Equity Non VC funding comparison data is currently unavailable. We're working to provide this information soon!
Growth Equity Non VC Funding Comparison
Coming Soon

Benefits

Remote Work Options

Hybrid Work Options

Company News

CityBiz
Sep 3rd, 2025
Tidal Investments Announces Recapitalization with Insignia

As part of this transaction, Tony Broglio (founder and managing partner at Insignia Capital) will join Tidal's board as one of five members.

Business Wire
Mar 5th, 2025
VistaShares Introduces the VistaShares Target 15(TM) Berkshire Select Income ETF

"This is an exciting launch and one we are very pleased to be a part of," added Pestrichelli, who founded ZEGA Financial (a Nebraska-based firm), which was officially acquired by Tidal at the start of 2025.

Business Wire
Sep 17th, 2024
Tidal Financial Group Launches GammaRoad Market Navigation ETF (NYSE: GMMA) in Strategic Partnership With GammaRoad Capital Partners

Tidal Financial Group launches GammaRoad Market Navigation ETF (NYSE: GMMA) in strategic partnership with GammaRoad Capital Partners.

Business Wire
Mar 6th, 2024
Marketvector Indexes Licenses Reit Index To Tidal To Capture Reit Opportunity

FRANKFURT, Germany--(BUSINESS WIRE)--MarketVector IndexesTM (“MarketVector”) announces the licensing of the iREIT®-MarketVectorTM Quality REIT Index (ticker: IRET) to Tidal Investments, LLC (“Tidal”), highlighting MarketVector’s ability to provide customizable indexes in varying sectors for clients across the globe. In partnership with Tidal, leading real estate analyst Brad Thomas, CEO of Wide Moat Research, launched the IRET ETF (ticker: IRET) built on an index Brad designed with MarketVector. This unique product invests in REITs across all property sectors, utilizing fundamental analysis to provide investors with exposure to diversification, potentially higher yields, and a focus on quality and value investing. “As a prolific income-focused writer on Seeking Alpha with over 115,000 followers I’m honored to provide my readership base with a REIT ETF focused on reliable and predictable income. Our index is designed to provide diversified property sector and geographical exposure while targeting constituents with the best quality and value attributes. As the chief architect for the index, my number one goal is to ensure steady and growing income so investors can be more confident about their real estate investments,“ said Brad Thomas, CEO Wide Moat Research

CoinGape
Dec 19th, 2023
7RCC Files First ESG-Focused Spot Bitcoin ETF With Gemini As Custodian

Tidal Financial Group has partnered with 7RCC to serve as the platform facilitating the creation, operation, and growth of the ETF.

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