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About Tinuiti
Industries
Data & Analytics
Consulting
Company Size
1,001-5,000
Company Stage
Growth Equity (Venture Capital)
Total Funding
$16.8M
Headquarters
New York City, New York
Founded
2004
Overview
Tinuiti specializes in performance-driven marketing strategies that enhance e-commerce and digital marketing efforts. The agency provides a wide range of services aimed at improving brand visibility and effectiveness through cohesive visuals and messaging. Their approach includes both strategic planning and operational support, focusing on maximizing marketing investments by utilizing data and algorithms, which is essential in today's privacy-focused environment. A key feature of Tinuiti's offerings is their proprietary tool, Bliss Point, which helps determine the optimal marketing investment for maximum impact, allowing clients to make data-informed decisions that boost growth and ROI. Additionally, Tinuiti hosts an annual event, Tinuiti Live, to showcase innovations and share industry insights, reinforcing their commitment to staying ahead of marketing trends. Overall, Tinuiti aims to deliver measurable results by aligning audience strategies with specialized marketing channels.
Simplify's Take
What believers are saying
- Generative AI integration allows Tinuiti to enhance personalized digital marketing strategies.
- Generation Alpha's demand for digital integration opens new market opportunities for Tinuiti.
- Tinuiti's high scores in media planning and measurement boost its industry credibility.
What critics are saying
- In-store retail media experiences may challenge Tinuiti's digital-first marketing approach.
- Rapid innovation demands from Generation Alpha could pressure Tinuiti's resource allocation.
- Staying ahead in AI technology is resource-intensive and crucial for Tinuiti's success.
What makes Tinuiti unique
- Tinuiti's proprietary Bliss Point tool optimizes marketing investment for maximum impact.
- The company offers a full-funnel approach, integrating digital and physical retail strategies.
- Tinuiti's expertise spans Search, Social, Amazon, and more, providing comprehensive marketing solutions.
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Funding
Total Funding
$16.8M
Above
Industry Average
Funded Over
0 Rounds
Benefits
401(k) with 4% match
Health, dental, and vision insurance
Parental leave
Equity
Health & wellness stipend
Pet insurance
Training & development
Company News
Built In Best Places to Work recognizes Tinuiti as a 2025 top employer.
Tinuiti earns top marks in Human Rights Campaign's 2025 Corporate Equality Index.
Earlier this year, Tinuiti underwent a structural redesign to a client-centric model, introduced new brand positioning to reflect its full-funnel capabilities and product-led approach, and officially launched Bliss Point by Tinuiti, the agency's proprietary technology suite.
Last week Tinuiti was named a 'Strong Performer' among the most significant media management services providers in The Forrester Wave(TM): Media Management Services, Q4 2024.
Tinuiti is the only agency to receive the highest possible score in the Media Planning criterionNEW YORK, Nov. 13, 2024 /PRNewswire/ -- Tinuiti, the largest independent full-funnel marketing agency across the media that matters most, has been named a 'Strong Performer' among the most significant media management services providers in The Forrester Wave™: Media Management Services, Q4 2024. The report cites Tinuiti's "next best customer" approach and focus on business impact, assigning Tinuiti the highest possible scores in the Media Planning, Measurement and Attribution, and Pricing Flexibility and Transparency criteria
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About Tinuiti
Industries
Data & Analytics
Consulting
Company Size
1,001-5,000
Company Stage
Growth Equity (Venture Capital)
Total Funding
$16.8M
Headquarters
New York City, New York
Founded
2004
There are no jobs for Tinuiti right now.
Find jobs on Simplify and start your career today