About

Traceable.ai specializes in securing Application Programming Interfaces (APIs), which are crucial for software applications to communicate. The technology identifies and assesses the risk of all APIs within a company, preventing attacks that could lead to data theft or fraud. Unlike competitors, Traceable.ai focuses on detecting "shadow" and "orphaned" APIs, providing a user-friendly platform for quick deployment and continuous protection. The goal is to enhance API security by enabling early detection of vulnerabilities in the software development process.

Simplify's Take

What believers are saying

• Growing demand for API security due to rising cyber threats boosts Traceable's market potential.
• Partnership with AWS enhances platform accessibility and integration, expanding Traceable's reach.
• Recent $30M funding supports product innovation and global expansion, driving growth.

What critics are saying

• Intense competition from well-funded rivals like Salt Security may impact market share.
• Dependency on AWS partnership could pose operational risks if AWS policies change.
• Rapid integration of Generative AI requires swift adaptation to new security challenges.

What makes Traceable unique

• Traceable offers industry-first Generative AI API security capabilities, addressing unique AI-related threats.
• The platform's API Data Lake provides comprehensive threat analysis and risk assessment.
• Traceable's quick deployment ensures clients are operational within seven days, enhancing user experience.

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