TruBlue Home Service Ally

TruBlue Home Service Ally

Single-call home maintenance and repairs

Overview

TruBlue Home Service Ally provides total home care services by coordinating a single point of contact for a wide range of household needs. What they do: They manage and perform maintenance, repairs, and ongoing care for homes and rental properties. How it works: A TruBlue House Care Manager coordinates a customized set of services—such as maid services, handyman repairs, regular maintenance, household chores, yard work, emergency repairs, and seasonal projects—so customers pay only for the services they need. How they differ from competitors: They emphasize convenience with one company and one call for a broad scope of house care, offering personalized service plans and bundled options to avoid dealing with multiple vendors, often at an affordable, customizable price. What their goal is: To give busy families and aging communities more free time by handling the full range of home upkeep, allowing customers to focus on what they love at home.

About TruBlue Home Service Ally

Simplify's Rating
Why TruBlue Home Service Ally is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Consulting

Consumer Software

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Blue Ash, Ohio

Founded

2011

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Simplify's Take

What believers are saying

  • TruBlue announced eight new signings and strong Q1 momentum in April 2026.
  • TruBlue opened East Lansing on January 29, 2026, and Brooklyn on July 25, 2025.
  • Aging-in-place demand strengthens through 2026 as TruBlue markets grab bars and accessibility modifications.

What critics are saying

  • TruBlue discloses no profitability data, so franchise economics remain unproven for buyers.
  • The model depends on local franchisee sales; slow openings disrupt service coverage and trust.
  • If hiring fails, TruBlue becomes a lead-generation shell, not a home-services operator.

What makes TruBlue Home Service Ally unique

  • TruBlue's 2026 model bundles handyman, maintenance, and aging-in-place services under one franchise.
  • Franchisees need no handyman experience; TruBlue trains owners in Cincinnati and standardizes operations.
  • Certified Aging in Place Specialists and Age Safe America credentials differentiate TruBlue from general handymen.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Flexible Work Hours

Training Programs

Professional Development Budget

Company News

Benzinga
Jul 6th, 2023
Close The Gap In Senior Care Partners With Trublue Home Service Ally To Provide Grab Bars To Seniors

The relationship will expand the nonprofit's mission to install grab bars in the homes of seniors in need to help them prevent falls as they age in placeSAN ANTONIO, July 6, 2023 /PRNewswire/ -- Close the Gap in Senior Care , the non-profit arm of Caring Senior Service , announced today that it is partnering with TruBlue Home Service Ally , a handyman and home services franchise organization that provides affordable, worry-free living for busy adults and seniors, to distribute and install grab bars as part of its Grab the Bars initiative.Close the Gap in Senior Care president and Caring Senior Service founder and CEO Jeff Salter said this partnership will allow the nonprofit to strengthen its initiative to help seniors and people with disabilities install much-needed grab bars in their homes."One of the biggest gaps in senior care is fall prevention," Salter said. "Every 11 seconds, a senior is treated in the emergency room for a fall, and this can cost about $30,000 on average to treat. TruBlue Home Service Ally sees the value in our mission and has decided to work with our team to install grab bars in the homes of more seniors who are aging in place."In addition to regular handyman services, TruBlue provides a variety of services for seniors who want to remain at home as they grow older. In addition to grab bar installations, the company provides other safety and ease of us modifications to your home including switch and outlet access modifications, zero-entrance tub and shower installations, wheelchair ramps, and doorway improvements for the senior population.TruBlue's partnership with Close the Gap in Senior Care allows Caring Senior Service's franchise owners, caregivers, suppliers, and referral partners to identify and nominate seniors with low or fixed incomes to receive a complete installation of up to two grab bars in their bathroom. Close the Gap will review incoming nominations and send the approved nominations to TruBlue to schedule the installation.In 2021, Caring Senior Service established Close the Gap in Senior Car to raise awareness of the gaps in at-home senior care. Salter kicked off the establishment of the nonprofit with a 9,400-mile bike ride throughout 30 states as he visited 39 Caring Senior Service locations

PR Newswire
Mar 28th, 2023
Trublue Total House Care Announces New Strategic Alliance With Residential Assisted Living Franchise Majestic Residences

“TruBlue can identify the issues or necessary improvements that we don’t have the expertise to see. TruBlue can be our eyes for making sure the home is ready and in the best shape possible,” said Bongiovanni. .

Home Care Magazine
Jan 13th, 2023
5 Questions With: Sean Fitzgerald, president of TruBlue

While the company does do modifications for aging in place, its main focus is subscriptions for routine services like maintenance, yard work, small repairs and other projects.This fall, TruBlue announced a strategic partnership with in-home care franchise Comfort Keepers to be their preferred provider of home modifications and handyman services.

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