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Trustwell

Food industry compliance and traceability platform

Overview

Trustwell provides a B2B SaaS platform for the food and supplement industries that integrates compliance, transparency, and quality management. Its flagship Trustwell Connect platform combines the Genesis suite (recipe formulation, nutrition analysis, and compliant labeling for US, Canada, Mexico, and the EU) with the FoodLogiQ suite (supplier management, quality control, incident management, whole-chain traceability, and recall management). The system gives end-to-end visibility from product development to consumer delivery and supports FSMA 204 compliance. Differences from competitors come from merging two established legacy products into a single platform and offering integrated labeling, nutrition, supplier, and traceability features, plus consulting services for regulatory compliance. The company's goal is to help brands efficiently create compliant products, ensure food safety and recall readiness, and maintain supply chain transparency across the whole lifecycle.

Significant Headcount Growth

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About Trustwell

Simplify's Rating
Why Trustwell is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Food & AgricultureData & AnalyticsEnterprise Software

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Salem, OR

Founded

2023

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Simplify's take

What believers are saying

  • July 2026 FoodLogiQ Risk Management adds AI monitoring across supplier and recall signals.
  • October 2026 Playbook speeds audit documentation, directly reducing labor for food safety teams.
  • Trustwell's 2026 SOC 2 Type II report supports enterprise sales and renewals.

What critics are saying

  • Competitors like iFoodDS and TraceGains attack the same FSMA 204 budget.
  • AI Playbook ships in beta; weak adoption exposes product credibility by 2027.
  • If FDA enforcement disappoints, Trustwell's compliance-driven growth narrative loses urgency quickly.

What makes Trustwell unique

  • Trustwell combines Genesis and FoodLogiQ into one food compliance workflow.
  • It spans labeling, traceability, supplier management, and recall readiness across 2,500 brands.
  • TPG backed Trustwell in January 2026, validating its category leadership.

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Benefits

  • Health Insurance
  • Health Savings Account/Flexible Spending Account
  • Paid Vacation
  • Paid Holidays
  • Company Equity
  • Performance Bonus

Growth & Insights and Company News

6 month growth

4%

1 year growth

5%

2 year growth

5%
Food Business News
Oct 15th, 2026
Trustwell launches Playbook for compliance and audit readiness.

Trustwell launches Playbook for compliance and audit readiness. Oct 15, 2026 SALEM, ORE. - Trustwell has introduced Playbook, an artificial intelligence (AI) supported platform within the company's FoodLogiQ Compliance program to help food safety and quality teams draft and manage compliance documentation more quickly. "Food safety teams carry enormous responsibility, and too much of their documentation work still starts with a blank page," said Katy Jones, chief executive officer of Trustwell. "With Playbook, we're applying AI in a practical, purpose-built way: not to replace expertise, but to help teams move faster, ask better questions, and create stronger documentation inside the FoodLogiQ Compliance workflow." Playbook brings AI-guided document creation into FoodLogiQ Compliance to help teams move from fragmented documentation processes to a more structured, food-safety-specific workflow, according to Trustwell. With Playbook, users can generate first drafts, build documents based on facility profiles, products, schemes, and applicable requirements, and use audit-readiness views to identify required and missing documentation. "Food safety documentation has to reflect the realities of each operation," said Todd Dolinsky, chief product officer for Trustwell. "Requirements can vary by facility, product, scheme and region, and teams need documentation that is both practical and audit ready. Playbook helps create a stronger starting point while keeping food safety professionals in control of the final output." Keith Nunes has spent the past 30 years writing about the production, formulation, processing and consumption of food and beverage products. His experience has introduced him to the leaders of the industry's largest companies and the entrepreneurs who are driving change throughout the supply chain. As the editor of Food Business News, he has led the editorial department from a startup in 2005 to the leading news source in the industry on the web and in print today. Connect with Keith Nunes on LinkedIn or via email.

Trustwell
Oct 2nd, 2026
FoodLogiQ Q3 2026 Release: smarter Food Safety & Supply Chain workflows.

FoodLogiQ Q3 2026 Release: smarter Food Safety & Supply Chain workflows. Trustwell's Q3 FoodLogiQ release helps food safety and supply chain teams spend less time searching for information and more time acting on it. With smarter risk monitoring, stronger food safety documentation, and more detailed approval records, the latest updates support teams in identifying emerging risks, maintaining audit readiness, and making faster, more informed decisions across the food supply chain. Helping Food Safety and Supply Chain Teams Move From Information to Action Food safety and supply chain teams rarely struggle because they lack information. More often, the challenge is finding the right information, understanding what deserves attention, documenting the response, and keeping records current as conditions change. That challenge becomes harder as supplier networks grow and risk signals multiply. Audit findings may live in one system, supplier documentation in another, external risk information somewhere else, and critical food safety plans in shared drives or static files. Teams can spend significant time gathering and organizing information before they can make a decision. Trustwell's Q3 FoodLogiQ release is designed around a different approach: reduce the manual work surrounding food safety and supply chain decisions while keeping experienced professionals in control of those decisions. Across FoodLogiQ Risk Management, Playbook in FoodLogiQ Compliance, and strengthened e-signature records, the release helps teams move more efficiently from identifying a concern to evaluating it, documenting the response, and maintaining evidence of review. Give food safety teams more time to evaluate risk Supply chain risk changes faster than many traditional assessment processes can keep up. A supplier's most recent audit may look strong while new quality incidents begin accumulating. A recall may affect a related ingredient category. Severe weather could disrupt a sourcing region. A corrective action might remain unresolved longer than expected. Those signals often appear separately, which leaves food safety and supply chain professionals responsible for gathering information from several sources before they can determine whether anything has materially changed. Trustwell recently explored this challenge in depth, noting that the value of risk information depends heavily on how well teams can connect supplier, product, location, recall, audit, incident, and external signals to their own operations. FoodLogiQ Risk Management is designed to reduce that research burden. The solution uses AI to continuously evaluate external signals against product and supply chain information, then organizes that research into risk assessments teams can review. Assessments can include an executive summary, supporting information, source references, an evaluation using the organization's own risk matrix, and potential preventive controls. Teams retain responsibility for validating the findings and deciding what action makes sense. For a supply chain team, that can mean spending less time searching for emerging concerns and more time deciding whether an alternate supplier, additional audit, corrective action, or other response warrants consideration. It can also give teams a more consistent way to evaluate risk. Organizations can define the risk factors that matter to them, set their own scoring criteria, and establish review thresholds based on their programs and priorities. Formal report refreshes can follow the cadence the business needs while monitoring continues in the background. Make food safety documentation an active part of the program Understanding risk is only one part of food safety management. Teams also need documented programs that explain how those risks are controlled. That documentation can become a major administrative burden of its own. HACCP plans, SOPs, GMP manuals, allergen programs, prerequisite programs, and other documents often represent years of institutional knowledge. Yet maintaining them can still involve searching through shared folders, comparing versions, updating outdated language, and trying to determine whether every required document is actually complete. Playbook in FoodLogiQ Compliance gives teams a more structured way to manage that work. Rather than starting with a blank document, users can work through guided questions that capture operational knowledge section by section. AI assistance can help develop a working draft, while the user reviews and controls the final content. Existing documents can also serve as a starting point, allowing organizations to build on work they have already completed rather than recreating it. Playbook tracks documentation coverage, completeness, and freshness, helping teams identify missing, incomplete, or outdated materials before those gaps become an audit-day problem. For food safety leaders, that changes documentation from a periodic cleanup project into something that can be monitored as part of normal program management. Instead of asking, "Are we ready for the audit?" shortly before an auditor arrives, teams can see where attention is needed earlier and work through those gaps over time. Strengthen the record behind important decisions Food safety programs also depend on being able to show what happened after information was reviewed. Who approved the assessment? What were they approving? When did that approval occur? Which version of the record did they review? The Q3 FoodLogiQ release strengthens e-signature records across critical workflows by preserving signer identity, signature intent, timestamps, and version information. The enhancements extend beyond Risk Management into FoodLogiQ workflows involving documents, products, locations, specifications, audits and assessments, and form approvals. That added context supports teams that need clearer evidence of review and approval as certification programs continue evolving their requirements. GFSI published updated Benchmarking Requirements in version 2024, while SQFI released Edition 10 of the SQF Code in March 2026 with increased emphasis on areas such as audit credibility, food safety culture, risk, and documented change management. SQFI has said the first Edition 10 audits could begin following the transition and benchmarking process, making preparation an active priority for certified organizations. For teams already documenting approvals digitally, stronger signature records can make it easier to demonstrate not simply that an approval happened, but the context surrounding it. Connect risk, controls, and review The common thread across the Q3 FoodLogiQ release is the flow of work. A team identifies a potential change in risk. It evaluates the available evidence. It determines whether preventive action is needed. It maintains the plans and procedures that support those controls. It reviews and approves the resulting records. Those activities are closely related in practice, even when the information behind them has historically been scattered across separate tools and documents. FoodLogiQ Risk Management helps surface and organize changing risk information. Playbook helps teams develop and maintain the documentation that supports their food safety programs. Enhanced e-signatures provide a stronger record of formal review and approval. Together, they support a more connected process in which technology handles more of the repetitive research, organization, and documentation work while food safety and supply chain professionals focus their expertise on interpretation and action. That reflects a broader priority across the Q3 release preview: automate time-consuming processes, show teams what needs their attention, and keep final decision-making in the hands of the people responsible for food safety. Build capacity without adding more manual work Food safety and supply chain teams are being asked to manage increasingly complex networks, more data, changing certification expectations, and risk that can emerge outside normal review cycles. That is where the Q3 FoodLogiQ release creates practical value. It gives teams more support between the moment information appears and the moment a decision needs to be made. For supply chain leaders, that can mean earlier visibility into changing exposure. For food safety teams, it can mean a clearer view of documentation gaps and less time spent building records from scratch. For both, it means more time available for the work that still depends on professional judgment: assessing risk, setting priorities, strengthening controls, and protecting the business and the people it serves. Stay Updated Ensure your team is ready to take full advantage of these new features; speak with a member of its team today to schedule a product demonstration. You can also connect with Trustwell LLC on its social media channels and read its latest blog posts for tips, updates, and insights from industry leaders. Learn More: Explore these new features in detail by checking out its Q3 2026 Release Notes or by reaching out directly to [email protected] with questions or for further information on technical updates for this release.

TPG Inc.
Jan 6th, 2026
TPG Makes Significant Investment in Trustwell, a Market Leader in Supply Chain Software for the Food Industry | TPG

Partnership aimed at accelerating digital transformation in the food & beverage industry San Francisco, CA – TPG, a leading global alternative asset management firm, announced today that The Rise Funds, the multi-sector strategy of its global impact investing platform, has made a majority investment in Trustwell, a leading provider of SaaS-based regulatory, compliance, and traceability […]

PE Hub
Jan 5th, 2026
TPG takes majority stake in food industry compliance software provider Trustwell

TPG has made a majority investment in Trustwell, a Beaverton, Oregon-based provider of software-as-a-service regulatory, compliance and traceability solutions for the food industry. Financial terms were not disclosed. Founded in 2023, Trustwell serves food industry clients with its SaaS platform. The Riverside Company has fully exited its investment in the company following TPG's acquisition. Katy Jones serves as Trustwell's chief executive officer.

Yahoo Finance
Jan 5th, 2026
TPG Makes Significant Investment in Trustwell, a Market Leader in Supply Chain Software for the Food Industry

TPG makes significant investment in Trustwell, a market leader in supply chain software for the food industry. SAN FRANCISCO, January 05, 2026-(BUSINESS WIRE)-TPG, a leading global alternative asset management firm, announced today that The Rise Funds, the multi-sector strategy of its global impact investing platform, has made a majority investment in Trustwell, a leading provider of SaaS-based regulatory, compliance, and traceability solutions for the food industry. Following TPG's investment, The Riverside Company has fully exited its investment in Trustwell. Financial terms of the transaction were not disclosed. Foodborne illness remains a significant global public health challenge, with the World Health Organization estimating 600 million cases and 420,000 deaths annually, disproportionately impacting children and vulnerable populations. At the same time, food manufacturing and distribution are more complex than ever, with supply chain disruptions, globalization of demand, and a rapidly evolving regulatory landscape creating new challenges for the food & beverage industry. "Visibility into the foods we eat, and their ingredients, continues to grow in importance," said Akash Pradhan, Business Unit Partner for The Rise Funds. "Trustwell is a market leading provider of software and data solutions that help food & beverage companies increase visibility into their supply chains and enhance the transparency of the items they bring to market. We look forward to partnering with Trustwell to drive further innovation and sustained organic growth." "We're proud to welcome TPG and The Rise Funds as partners in our next phase of growth, and we are grateful for the support from Riverside over the past four years," said Katy Jones, CEO of Trustwell. "Every day, we help food companies prevent foodborne illness by making their supply chains safer, smarter, and fully transparent. With this partnership, Trustwell will accelerate innovation, expand access to our platform, and further equip the industry with the tools it needs to keep consumers safe." As governments and consumers worldwide push for greater transparency in the food chain, Trustwell's platform supports traceability, regulatory compliance, supplier management, product development and nutrition labeling for over 2,200 customers, from emerging brands to global enterprises. Its FoodLogiQ and Genesis product families leverage 40 years of data collection and a database of more than 145,000 ingredients to help customers navigate an increasingly complex regulatory landscape, including enhanced traceability requirements, allergen disclosure mandates, and evolving ESG requirements. TPG's partnership with Trustwell builds on The Rise Funds' investments at the intersection of technology, food, and health, including Little Leaf Farms, the US's #1 producer of packaged lettuce sustainably grown through controlled environment agriculture; Foodsmart, the leading evidenced based nutrition counseling and foodcare platform serving millions nationwide; and LIVEKINDLY Collective, a collection of plant-based food brands and factories selling innovative products around the globe. William Blair served as exclusive financial advisor to Trustwell. Evercore served as financial advisor and Ropes & Gray LLP served as legal advisor to TPG. Jones Day LLP provided legal counsel to The Riverside Company and Trustwell. Trustwell is on a mission to change the food industry. Combining FoodLogiQ's supply chain management software with Genesis' nutritional analysis and label development solution, the Trustwell Connect platform creates the food industry's only full-scale solution connecting product development and regulatory-compliant labeling with supplier compliance, enhanced traceability, and automated recall management. For more information, visit https://www.trustwell.com. The Rise Funds are a core pillar of TPG's global impact investing platform. Founded in 2016 by TPG in partnership with Bono and Jeff Skoll, The Rise Funds invest behind impact entrepreneurs and growth-stage, high potential, mission-driven companies that are focused on building and scaling solutions to the world's most complex challenges. The Rise Funds deliver capabilities and expertise across a wide variety of sectors and countries at scale, focusing on opportunities in climate and decarbonization, education, financial inclusion, healthcare, and impact technology. TPG's Impact Platform is the world's largest of its kind, managing approximately $29 billion in assets across a family of funds that pursue non-concessionary returns and social and environmental impact at scale through growth equity, private equity, and infrastructure investing strategies. For more information, visit https://www.tpg.com/platforms/impact/the-rise-funds View source version on businesswire.com: https://www.businesswire.com/news/home/20260104709418/en/

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