Underdog Fantasy

Underdog Fantasy

Fantasy sports gaming platform for team building

About Underdog Fantasy

Simplify's Rating
Why Underdog Fantasy is rated
B
Rated C on Competitive Edge
Rated B on Growth Potential
Rated A on Rating Differentiation

Industries

Gaming

Company Size

501-1,000

Company Stage

Series B

Total Funding

$43.8M

Headquarters

New York City, New York

Founded

2020

Overview

Underdog Fantasy is a fantasy sports gaming platform where users can build their own fantasy sports teams and compete against others. The platform allows players to customize their teams and strategies, offering a more personalized experience compared to traditional fantasy sports. Users can earn rewards based on their performance, which adds an extra incentive to participate and succeed. What sets Underdog Fantasy apart from its competitors is its focus on user customization and engagement, making the gaming experience more enjoyable and tailored to individual preferences.

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Simplify's Take

What believers are saying

  • Increased interest in micro-betting creates real-time engagement opportunities for Underdog Fantasy.
  • Blockchain technology enhances secure transactions, boosting user trust and engagement.
  • Daily fantasy sports' popularity in non-traditional markets allows Underdog to diversify offerings.

What critics are saying

  • Competition from established platforms like DraftKings and FanDuel is intense.
  • Legal challenges in some states could hinder Underdog's expansion efforts.
  • Dependence on high-profile partnerships poses risks if these partnerships dissolve.

What makes Underdog Fantasy unique

  • Underdog Fantasy offers a unique twist on traditional fantasy sports with customizable teams.
  • The platform integrates media content, enhancing user engagement and brand visibility.
  • Underdog's focus on digital content targets younger audiences, differentiating it from competitors.

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Funding

Total Funding

$43.8M

Below

Industry Average

Funded Over

2 Rounds

Notable Investors:
Series B funding is typically for startups that have proven their business model and need more funding to expand rapidly—often by entering new markets or adding more products. Investors are usually venture capital firms that specialize in later-stage investments.
Series B Funding Comparison
Meet Average

Industry standards

$35M
$35M
Underdog Fantasy
$45M
Linktree
$65M
Substack
$100M
ClickUp

Benefits

Unlimited Paid Time Off

401(k) Company Match

Home Office Stipend

Health Insurance

Dental Insurance

Vision Insurance

Parental Leave

Growth & Insights and Company News

Headcount

6 month growth

3%

1 year growth

0%

2 year growth

13%
PR Newswire
Jan 28th, 2025
Underdog Signs Gil'S Arena Cast To Multi-Year Contracts, Show Aims To Surpass First Take In Ratings In 2025

Underdog and Gilbert Arenas created Gil's Arena in 2023 – Now Largest Digital Basketball Show in the U.S.; Fifth-Largest Daily Sports Show in the U.S. Across all PlatformsBROOKLYN, N.Y., Jan. 28, 2025 /PRNewswire/ -- Underdog, one of the fastest-growing sports gaming and media companies in the U.S. and custom-built for the American sports fan, today announced multi-year contract extensions with the entire cast of its hit show Gil's Arena, which includes three-time NBA All-Star Gilbert Arenas, host/executive producer Josiah Johnson, NCAA Champion Rashad McCants, NBA Champion Nick Young, NBA All-Star Kenyon Martin, Hall-of-Famer Sheryl Swoopes, Mr. Basketball USA Brandon Jennings and WNBA Champion Lexie Brown. Gil's Arena is the largest digital basketball show in the U.S

Click2Houston
Nov 19th, 2024
Trill Burgers partners with Underdog Fantasy, giving away free OG Trill Burger combo Tuesday

HOUSTON - In the latest sports partnership for Houston-based Trill Burgers, the company is teaming up with Underdog Fantasy.

Saturday Down South
Oct 1st, 2024
Underdog Fantasy launches Champions DFS game in North Carolina

Underdog Fantasy launches Champions DFS game in North Carolina.

World Casino Directory
Sep 27th, 2024
Underdog Fantasy Ranks on LinkedIn's Top 50 Startups List for Second Year

Underdog Fantasy, a rapidly expanding sports gaming and media company, has been recognized for the second year in a row on LinkedIn's annual list of Top Startups in the United States.

PR Newswire
Aug 27th, 2024
Underdog Fantasy Announces Veteran Nfl Reporter James Palmer Will Lead Football Coverage And Serve As Underdog'S First Sports Reporter

Latest Edition to the Growing Underdog Media Network, which includes the Fifth-Largest Daily Sports Show in the U.S. Across all PlatformsBROOKLYN, N.Y., Aug. 27, 2024 /PRNewswire/ -- Underdog Fantasy, one the fastest-growing sports gaming and media companies in the U.S., today announced veteran NFL reporter James Palmer will lead the company's football coverage starting this year, serve as Underdog's first sports reporter, and host the "89" podcast with Steve Smith Sr. Palmer brings over a decade of NFL reporting experience to Underdog and six years covering college football. His deep understanding and expertise in delivering reliable reporting and analysis make him another significant addition to Underdog's growing media team.As Underdog's senior sports reporter, Palmer will break news and provide coverage across football programs on the Underdog Media Network, which now, in addition to 89, includes Clean Pocket hosted by veteran QB Colt McCoy and Coach Jay Gruden, and Heed the Call hosted by former Around the NFL hosts Dan Hanzus and Marc Sessler. Earlier this summer, Underdog announced a partnership with eight-time Super Bowl Champion coach Bill Belichick, who will be creating and hosting a new football show sponsored by Underdog this year, called Coach.Palmer's reporting and contributions mark another significant step in the company's efforts to elevate its sports content and engage fans with unparalleled insight."Underdog is building one of the leaders in sports media, and focuses on a thoughtful and fan-centric approach," said James Palmer

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