Overview
Uxbert Labs helps businesses understand and improve the user experience of digital products. They run a Usability Lab in Riyadh with eye-tracking and other research tools to test websites and mobile apps across devices, guiding product decisions with cognitive psychology, usability research, and analytics. They offer services in research, consulting, training, design, and development, grounded in scientific methods. They also operate as a startup accelerator that provides capital, resources, and lean UX/MVP expertise to help entrepreneurs test, validate, and launch ideas. Their goal is to make digital experiences easier to use and more effective for customers and businesses in Saudi Arabia.
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Simplify's take
What believers are saying
- August 2026 launched AI Consultancy, targeting strategy, automation, agents, and Arabic localization demand.
- August 2026 case studies show active delivery for AlinmaPay, Koora Break, and government platforms.
- The Ring redesign claims 298% paid-subscription growth, proving measurable commercial outcomes for clients.
What critics are saying
- January 2026 breach claims alleged source-code leakage, undermining enterprise trust fast.
- Eleven-to-fifty employees caps delivery capacity against larger Saudi consultancies and agencies.
- A single government-client setback could crater revenue because case studies center on public-sector work.
What makes Uxbert Labs unique
- Riyadh-based UXBERT bundles research, design, development, and testing for regional digital products.
- Its 2026 AI Consultancy adds SDAIA, NORA, NDMO, and PDPL compliance from day one.
- Arabic-first localization and bilingual UX support fit Saudi and UAE enterprise buyers.
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