Veriff appoints TEAM LEWIS as agency partner. Under the agreement, TEAM LEWIS will provide corporate reputation and communications support. TEAM LEWIS has been appointed agency of record for Veriff, the identity verification platform, as the company seeks to expand its profile and communications activities in the United States. Under the agreement, TEAM LEWIS will provide corporate reputation and communications support, helping Veriff strengthen its presence in what the company describes as a key growth market. Agency to support U.S. communications strategy. The appointment comes as Veriff increases investment in brand visibility and market positioning in the United States amid growing demand for digital identity verification and fraud prevention technologies. TEAM LEWIS will support the company's communications programme through thought leadership initiatives, company and product announcements, and executive profiling activities. The agency will also work to align Veriff's messaging with developments in areas including artificial intelligence, cybersecurity, identity management and fraud prevention. Focus on trust and digital identity. Veriff provides identity verification services to organisations ranging from startups to large enterprises and is seeking to reinforce its position within the digital identity sector. Karita Sall, VP Global Communications, Veriff: "Trust is the foundation of every digital interaction, and the stakes have never been higher. As fraud becomes more sophisticated, organizations need a partner who can help them stay ahead. It's not just about verifying identities, but building trust at scale. Bringing TEAM LEWIS on board strengthens our ability to tell that story in the U.S., where the demand for robust, AI-native identity infrastructure is growing fast." Partnership expands agency technology portfolio. The appointment adds to TEAM LEWIS' work across technology sectors, including artificial intelligence, deep technology, cybersecurity and digital trust. The agency says its remit will focus on increasing awareness of Veriff's capabilities and supporting the company's broader growth ambitions in the U.S. market as organisations place greater emphasis on secure digital interactions and fraud prevention.

Veriff, a global AI-native identity platform, has appointed Philippe de Passorio as chief revenue officer. He brings over 18 years of experience scaling revenue organisations across North America, EMEA and APAC. De Passorio joins from Adyen, where he served as senior vice president of sales for North America. During his decade at Adyen, he built the North American sales organisation from scratch, led a 110-person team and drove double-digit year-over-year growth. He also established Adyen's presence in France and Italy. His mandate at Veriff includes building a repeatable commercial engine, focusing on enterprise opportunities where identity verification drives conversion and fraud reduction. He will coordinate efforts across sales, account management, marketing, product and operations to support Veriff's 2026 growth strategy.

Veriff, Prove, alongID strengthen executive teams. Three players in the digital identity sector have announced senior appointments as enterprises worldwide ramp up investment in identity, fraud prevention and trust infrastructure. Veriff looks beyond IDV to trust. Veriff has named Rob Brazier as Chief Product Officer, bringing in a veteran product executive with experience at Apollo GraphQL, Grammarly and Twilio. Brazier will lead Veriff's product strategy as the company expands beyond identity verification into a broader trust platform spanning document checks, biometric authentication, fraud prevention and age estimation. His appointment comes amid rapid advances in AI that are reshaping identity threats and driving demand for reusable digital credentials and continuous authentication. "The identity market is undergoing a structural shift," said Veriff CTO Hubert Behaghel, citing the need for "continuous trust" as enterprises confront deepfakes, synthetic identities and tightening regulation. Brazier will focus on accelerating product innovation and positioning Veriff to compete in emerging areas such as reusable digital identity and real-time trust signals. "As AI-driven threats grow more sophisticated and regulators raise the bar worldwide, the companies that can deliver trust continuously, not just as the front door, will define the next era of digital commerce," Brazier said. "That's the product vision I'm here to build." Prove to scale global customer success. Prove has appointed Adi Marom as Chief Customer Officer to scale global customer success as adoption of its identity platform - which now supports 2.5 billion verifiable identities - continues to grow. Marom, who previously held leadership roles at Socure, NICE Actimize and Amdocs, will oversee customer experience, services and strategic partnerships across banking, fintech, ecommerce and digital asset markets. Prove CEO Rodger Desai said Marom's mandate is to help customers realise value faster as AI-driven fraud accelerates and identity becomes central to digital operations. A key priority will be enabling customers to set-up identity infrastructure in days rather than weeks or months. Accelerating time to value will be a critical mission. In addition, Marom will focus on strengthening long-term partnerships and expanding customer use of Prove's solutions. "My focus will be helping customers realize value faster, expand their use of our solutions, and stay ahead of evolving fraud and trust challenges, as the industry moves toward tokenization and more secure, frictionless ways to verify identity," Marom said. alongID to steer regulatory strategy. alongID has appointed Markus Reinisch, Meta's VP of Public Policy for Europe, as Board Advisor to help shape the company's regulatory and compliance strategy as global digital identity frameworks accelerate. The cross-border identity provider, which offers a privacy-first digital identity wallet, said the appointment comes as new rules on digital identity, privacy and online safety raise compliance demands for businesses operating across markets. The move comes as the EU's eIDAS 2.0 framework will require regulated sectors to accept European Digital Identity (EUDI) Wallets by 2027. Providers must now translate regulatory requirements into interoperable, user-friendly systems that work across borders. Reinisch will guide alongID through this transition, ensuring its product roadmap aligns with evolving expectations around privacy, interoperability and safety. The EU is also positioning its digital identity framework as globally interoperable, expanding cooperation with partners including Canada, Singapore, India and Brazil, and extending integration efforts to neighbouring regions such as the Western Balkans, Ukraine and Moldova. alongID says Reinisch's experience advising major global tech companies on complex policy issues will help it build a compliant, scalable identity platform for industries such as finance, where poor onboarding experiences drive high abandonment rates and significant operational costs. "Digital identity needs a strong foundation of trust and shared rules to succeed at scale," Reinisch said, emphasising the need for secure, privacy-preserving systems that work across jurisdictions. alongID CEO and co-founder Erika Maslauskaite said Reinisch's appointment strengthens the company's ability to translate complex legal frameworks into practical product decisions as digital identity regulation moves from high-level policy to real-world enforcement. Article topics. Latest biometrics news. Mar 18, 2026, 2:55 pm EDT Despite recent legal dead-ends, the UK continues to move toward an Australian-style law putting age restrictions on large social media... Mar 18, 2026, 2:43 pm EDT Essex Police paused its live facial recognition (LFR) deployments after identifying potential accuracy and bias risks, an audit published this... Mar 18, 2026, 2:36 pm EDT The Office of the Australian Information Commissioner (OAIC) has published new guidance on age assurance technologies. 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