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Verve

Ethical women's retirement fund with investments

Overview

Verve Super is an ethical superannuation fund focused on women. It manages retirement savings for female clients in Australia and charges management fees on the funds it administers. Its product works by pooling members' contributions into a diversified portfolio aligned with ethical and sustainable investments, with insights and resources on financial relief, mental health, and legal rights—especially during COVID-19. Verve differentiates itself through a gender-specific approach and a community-driven model, including a Facebook group for women to discuss money and life, and by offering guidance and support tailored to women's financial needs. The company’s goal is to empower women financially, promote sustainability, and help women achieve financial independence through ethical investing and a supportive community.

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About Verve

Simplify's Rating
Why Verve is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Social ImpactFinancial Services

Company Size

11-50

Company Stage

Seed

Total Funding

$3.9M

Headquarters

Melbourne VIC, Australia

Founded

2018

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Simplify's take

What believers are saying

  • Future Group reported $14 billion FUM and 400,000 members as of June 2026.
  • Verve says the November 2026 transfer delivers lower fees and more growth options.
  • Its 360Health mental wellness program and free money course support member engagement and loyalty.

What critics are saying

  • Verve Super lost standalone control when Equity Trustees exited on 1 November 2026.
  • Fee cuts and broader options signal commoditization; member retention now depends on price, not mission.
  • Existentially, Future Group integration can erase Verve's brand, pushing members into larger flagship products.

What makes Verve unique

  • Verve Super still targets women and gender-diverse members with values-based screening in 2026.
  • Its baby-bump parental leave fee refund directly supports members during career interruptions.
  • Future Group folded Verve under Stewarda on 1 November 2026, tightening governance and scale.

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Funding

Total Funding

$3.9M

Below

Industry Average

Funded Over

3 Rounds

Seed funding is usually the first official round after pre-seed, when a startup has a prototype or concept. It’s typically used to develop the product, test the market, and start building the team. Investors here are often angel investors or early-stage venture capitalists.
Seed Funding Comparison
Below Average

Industry standards

$3.3M
$1.9M
$2M
$2.3M
$3M

Benefits

  • Health Insurance
  • Paid Vacation
  • Professional Development Budget
  • Phone/Internet Stipend
  • Childcare Support
  • Employee Discounts
  • Wellness Program
  • Mental Health Support
  • Hybrid Work Options

Company News

Business News Australia
Dec 23rd, 2023
Food for thought: Our 2023 entrepreneurship picks for your holiday reading

Within the space of five years the 'for women, by women' superannuation fund Verve Super has accumulated $270 million in funds under management (FUM), but now the group is broadening its horizons with the launch of an ethical investing app Verve Money following an oversubscribed pre-Series A round.

Startup Daily
Nov 30th, 2023
Women-focused fintech Verve Super joins Simon Sheikh's Future Group

Verve cofounder Christina Hobbs said the deal it gives the five-year-old startup the ability to leverage Future Group’s expertise.

Women's Agenda
Nov 29th, 2023
All-women founded Verve Super's acquisition is the business story we need

Future Super announced the acquisition of Verve Super on Wednesday, highlighting a successful exit story for the co founders and investors, as well as the powerful outcomes women founders achieve for their business and their overall mission.

Startup Daily
Jul 20th, 2023
Women-focused super fintech Verve raises $3 million pre-Series A

Women focused superannuation fintech Verve has raised $3 million in a pre-Series A as it looks to expand its financial services offerings.

Coralus
Mar 30th, 2022
Vervesuper launches free three-step money course

Verve Super has launched a free three-step money course.

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