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Victoria’s Secret & Co
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Specialty retailer of lingerie and fragrances
Victoria’s Secret & Co
Work Here?
Specialty retailer of lingerie and fragrances
About Victoria’s Secret & Co
Industries
Consumer Goods
Company Size
10,001+
Company Stage
Acquired
Total Funding
$1M
Headquarters
Reynoldsburg, Ohio
Founded
1977
Overview
Victoria’s Secret & Co. is a specialty retailer offering fashion-inspired lingerie, sleepwear, athleisure, swimwear, and prestige fragrances under its Victoria’s Secret, Victoria’s Secret PINK, and Adore Me brands. It sells through about 1,350 stores in nearly 70 countries and online, combining in-store and digital shopping. Adore Me adds a technology-led, digital-first approach to intimates for women of all sizes and budgets. The company aims to empower women by helping them express confidence and style, while growing its brands and worldwide store network and supporting thousands of associates.
Simplify's Take
What believers are saying
- Full-year guidance of $6.85–$6.95 billion exceeds analyst expectations of $6.8 billion.
- International expansion via Sydney Airport boutique and Westfield White City mega-store drives travel retail.
- Bra category reassertion and beauty business expansion create higher-margin revenue streams.
What critics are saying
- Stock plunged 14% post-earnings despite beating guidance, signaling investor skepticism of sustainability.
- Aerie and Savage X Fenty capture bra and Gen Z market share with inclusive sizing.
- Physical store expansion amid e-commerce surge risks high fixed costs and inventory glut.
What makes Victoria’s Secret & Co unique
- CEO Hillary Super's turnaround strategy drove 8% comparable sales growth, longest streak in four years.
- Expanded beauty portfolio with Day Dream fragrance and Home Fragrance collection beyond core lingerie.
- Dedicated PINK sub-brand floors in flagship stores targeting Gen Z and Millennial shoppers globally.
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Funding
Total Funding
$1M
Above
Industry Average
Funded Over
1 Rounds
Benefits
Flexible Work Hours
Mental Health Support
Company News
Victoria's Secret exceeded quarterly earnings and revenue expectations, posting its longest comparable sales growth streak in four years as CEO Hillary Super's turnaround strategy gains traction. The company reported adjusted earnings of $2.77 per share versus $2.52 expected, with revenue of $2.27 billion against $2.23 billion anticipated. Comparable sales rose 8%, marking the third consecutive quarter of growth. For the current quarter, Victoria's Secret expects sales between $1.49 billion and $1.53 billion, ahead of the $1.42 billion estimate. Full-year sales guidance of $6.85 billion to $6.95 billion exceeds the $6.8 billion expectation. Super's strategy focuses on recommitting to the Pink line, expanding its beauty business and reasserting dominance in the bra category. Despite strong results, shares fell over 6% in premarket trading.
Victoria's Secret will report earnings on Thursday before market open. The intimatewear and beauty retailer beat revenue expectations last quarter with $1.47 billion, up 9.2% year-on-year, whilst exceeding analysts' EPS and gross margin estimates. For the upcoming quarter, analysts expect revenue to grow 5.7% year-on-year, improving from the 1.1% increase in the same quarter last year. Analysts have generally reconfirmed their estimates over the past 30 days. Peers Urban Outfitters and Boot Barn recently reported Q4 results, with revenue growth of 10.1% and 16% respectively, both meeting or beating expectations. Victoria's Secret shares are up 7.4% over the past month, outperforming the apparel retail sector average decline of 3.6%. The average analyst price target stands at $65.44 against the current share price of $61.90.
Several consumer-focused stocks fell following a stronger-than-expected Producer Price Index report for January. The US Bureau of Labor Statistics reported wholesale prices rose 0.5%, exceeding economists' expectations, driven by a 0.8% advance in final demand services and a 2.5% jump in trade service margins. The data suggests businesses are passing higher costs, potentially including import tariffs, to customers. Combined with rising consumer loan delinquencies, investors worry stretched households will reduce discretionary spending. Victoria's Secret fell 5.9%, Boot Barn dropped 4.4%, Urban Outfitters declined 4.4%, America's Car-Mart tumbled 7.5%, and Camping World slipped 3.7%. The market movement reflects concerns about inflation's impact on consumer spending across retail and automotive sectors.
Victoria's Secret & Co. reveals appointment. Feb, 12, 2026 Quinn Johnson has joined Victoria's Secret & Co.'s US-based team as Specialist, Affiliate & Partner Marketing. Request a demo. A member of its team will get in touch to book a personalised tour of the platform at your convenience. Get all the latest fashion, beauty and lifestyle insights, straight to your inbox.
Victoria's Secret Day Dream ~ new fragrance. Victoria's Secret has launched Day Dream, a new fragrance for women. Day Dream is in the brand's Dream Angels / Heavenly collection. Sublime and luminous, Day Dream captures light's exquisite grace - opening with a soft, glowing musk that evokes the sun emerging through creamy, incandescent clouds. Iridescent lily is delight embodied, with its fresh, dewy petals that channel spring's first bloom. Cashmeran wraps the fragrance in a warm halo - adding a lustrous, velvety impression that lingers like a dream. Victoria's Secret Day Dream is currently available in 7 ml Eau de Parfum (50 and 100 ml sizes are coming).
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About Victoria’s Secret & Co
Industries
Consumer Goods
Company Size
10,001+
Company Stage
Acquired
Total Funding
$1M
Headquarters
Reynoldsburg, Ohio
Founded
1977
Victoria’s Secret & Co is Hiring for 362 Jobs on Simplify!
Find jobs on Simplify and start your career today