Bupa Global expands personalised digital health support across Europe with Vira Health. Bupa Global has reached an agreement with Vira Health to offer its personalised digital health support to customers across Europe, excluding the UK and Ireland. Available through Blua digital health via the MembersWorld app, the service brings together expert health information, wellbeing coaching and specialist clinical support in one digital platform. Customers can access health information on demand, use text-based chat for guidance, speak one-to-one with a trained Vira Health Care Advocate, or book digital appointments with clinicians and specialists. Support spans a broad range of health needs and life stages, including fertility, men's and women's health, perimenopause and menopause, pregnancy and postpartum health and parenting. Customers can also receive a personalised care plan with guidance and practical next steps relevant to their needs. The agreement aims to strengthen Bupa Global's focus on making healthcare more personalised, preventative and digitally accessible. Bupa Global has also been investing in Blua as part of its wider approach to improving access to digital care and supporting customers with virtual healthcare and wellbeing information. Customers access Vira Health through Blua via MembersWorld before connecting to the Vira Health platform on mobile or desktop. They can explore resources and, when they want more individual support, complete a short intake form before using on-demand chat, speaking with a care advocate or scheduling a virtual appointment with a clinician or specialist. James O'Reilly, general manager for Bupa Global, Europe, said: "Healthcare needs change throughout its lives, and knowing where to turn for trusted information and the right support matters. By bringing together clinician-led health information, personalised guidance and access to specialist support in one place, its partnership with Vira Health gives customers another simple way to take a more proactive role in their health. "It's part of our focus on making healthcare more personal and accessible, helping our customers navigate important health moments with the right support around them." Andrea Berchowitz, CEO of Vira Health, said: "Some of the most important health moments in its lives, from trying to conceive to navigating menopause, are also the ones where people feel most alone. For Bupa Global customers, who often live and work across different countries, finding specialist support in their own language can be especially hard. Healthcare & Protection is proud to partner with Bupa Global to give their customers expert guidance and a real person in their corner, wherever they are. "Vira Health supports people in more than 95 countries, and this partnership brings our clinicians, specialists and care advocates to even more people at the moments that matter most."

Big news: The Lowdown has joined Vira Health. 🎉 Alice Pelton and her team built the world's first review platform for women's health, giving millions of women real, unfiltered data on contraception, HRT, endometriosis, PCOS, fertility and more. Now, that community, content and insight comes together with Vira's platform and partner network to bring real women's voices into healthcare decisions at scale. We are all so excited to have Alice, Dr Frances Yarlett and Dr Melanie Davis-Hall on Team Vira 💜