Visiting Media

Visiting Media

Offers subscription-based 3D/VR property tours

Overview

Visiting Media creates immersive virtual experiences for businesses through its TrueTour platform, which lets clients show properties and services using 3D, CGI, and VR tours. The product works by enabling a subscription-based service where businesses upload spaces and generate interactive tours that customers can explore remotely. Visitors can view hotels, resorts, real estate listings, event venues, and similar spaces through CGI-rendered scenes and VR experiences, with a 90-day free trial offered across all paid plans. What sets Visiting Media apart is its industry focus on spaces like hospitality, real estate, and events, and its model of providing a scalable subscription with tiered features tailored to different needs, rather than one-off projects. The company’s goal is to help businesses engage customers more effectively by offering realistic, interactive virtual tours that support informed decision-making and remote viewing, while building steady recurring revenue.

Significant Headcount Growth

About Visiting Media

Simplify's Rating
Why Visiting Media is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

VR & AR

Enterprise Software

Design

Company Size

51-200

Company Stage

Growth Equity (Venture Capital)

Total Funding

N/A

Headquarters

Portland, Oregon

Founded

2010

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Simplify's Take

What believers are saying

  • April 2026 UpMail integration raised conversion 26.7% at King Kamehameha Kona Beach Resort.
  • June 2026 Bonafide.AI partnership targets hotel AI search errors and direct bookings.
  • March 2026 CFO Tom Cutsforth strengthens integration after Spazious and FirstView acquisitions.

What critics are saying

  • Hotels can bypass Visiting Media if Google and OpenAI own booking discovery.
  • Spazious and FirstView integrations strain execution across product, sales, and support in 2026.
  • UpMail and Bonafide.AI partnerships depend on partner traction, not proprietary demand.

What makes Visiting Media unique

  • TrueTour turns hotel inventory into immersive, trackable sales experiences.
  • Visiting Media added AI Smart Tags and Semantic Search in July 2026.
  • JMI-backed platform now spans Spazious, FirstView, UpMail, Bonafide.AI, and Tongo.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

Paid Vacation

Hybrid Work Options

Remote Work Options

Growth & Insights and Company News

Headcount

6 month growth

14%

1 year growth

14%

2 year growth

19%
PhocusWire
Jul 17th, 2026
PhocusWire's travel tech news briefs: Expedia Group, Apaleo, Klook and more...

PhocusWire's travel tech news briefs: Expedia Group, Apaleo, Klook and more... Here's our roundup of the people, product and partner news from the global travel industry this week. This roundup was created with the assistance of Claude. Expedia, Allegiant. Expedia Group and Allegiant Travel Company have signed a 12-month exclusive partnership making Expedia the first authorized online travel agency (OTA) to distribute Allegiant flights. It brings Allegiant's 566 nonstop routes across 124 U.S. cities to all Expedia Group brands, giving the airline access to Expedia's demand, technology and marketplace reach. With Allegiant added, Expedia now offers 100% coverage of U.S. commercial passenger airlines. BCD Travel launches Tripsource Insights. BCD Travel has launched Tripsource Insights, an artificial intelligence (AI) and natural language processing powered analytics platform giving corporate travel and finance managers a unified view of program data. Built on BCD's direct source-level data, the platform replaces manual reports with real-time visualizations and natural language queries. A BCD buyer survey found data collaboration with travel management companies and suppliers and improved data quality ranked as top priorities, with limited time cited as the main barrier to engagement. Visiting media names SVP of sales. Visiting Media has appointed Sarah Johnston as SVP of sales. She will lead the global sales organization, driving adoption of the company's immersive content platform among hotel brands, ownership groups and management companies. Johnston joins from Cendyn, where she was VP of sales, bringing experience scaling high-growth sales teams. Her hire follows Visiting Media's recent acquisitions of Spazious and FirstView. Thai Aviation Industries, Edgewater Solutions, Amadeus. Thai Aviation Industries, Edgewater Solutions and Amadeus have signed a memorandum of understanding (MOU) to collaborate on modernizing the passenger journey and airport operations across Thailand's international and regional airports. The partnership will explore integrating seamless travel, biometrics, operations and data capabilities to improve coordination and passenger flow. Key focus areas include faster passenger processing through self-service and automated bag drop, seamless identity and border flows via e-Gates and biometrics, smarter operations through centralized databases and resource management and real-time data integration to support faster, more dynamic decision-making. Grapevine, Jyrney. Grapevine and Jyrney have partnered to let business travelers book taxis, ride-hails or chauffeurs by text or voice message. Sophie, Grapevine's AI assistant, handles conversation on WhatsApp, Slack and Microsoft Teams while deterministic booking flows manage the transaction. Jyrney's network of providers, including Bolt and Blacklane, fulfills rides, with all bookings billed on account. Grapevine can also trigger transfers tied to existing hotel and flight data. Corporations using aggregated ground transport typically see savings of around 20%, according to Jyrney. Eviivo, Beyond. Eviivo, a property and booking management platform for vacation rentals and independent accommodations, has integrated with Beyond, a revenue management platform for short-term rentals. The integration connects Beyond's demand data and market insights to Eviivo, letting optimized pricing flow automatically to connected OTA channels and direct-booking sites. Operators can manage rate plans, channel-specific pricing rules and combined inventory settings while reacting faster to seasonal and market shifts, all within Eviivo's existing platform. Apaleo names UK, Ireland lead. Apaleo appointed Connor Neeson as country lead for the U.K. and Ireland, reinforcing the API-first property management platform's regional expansion plans. Neeson brings more than 15 years in hospitality technology, including a stint as market director for the U.K. and Ireland at Triptease, plus roles at Cloudbeds and CheKin. He'll strengthen customer and partner relationships as operators move away from legacy systems. JetBlue, ClarityPay. JetBlue and ClarityPay launched a pay-later financing program that ties installment payments to TrueBlue points. Customers get an introductory 0% APR on terms up to 12 months and can preview financing options from six weeks to 48 months while shopping. TrueBlue points earning is live at launch, with additional points opportunities on ClarityPay bookings planned later this year. The platform also covers flights, insurance and ancillary services under JetBlue's own branding. Klook, Korea Tourism Organization sign MOU. Klook signed a renewed MOU with the Korea Tourism Organization covering digital transformation, regional destination promotion, FIT marketing campaigns and AI-based smart tourism tools. Bookings for Busan and Jeju grew more than 50% year on year in the first half of 2026, outpacing the national average. Klook's Travel Pulse found 73% of Asia-Pacific travelers would visit a lesser-known city for a specific local event. The partnership builds on a 2023 transport MOU and an April 2026 Korail rail-booking integration. DerbySoft, Travelodge. DerbySoft partnered with Travelodge to expand direct distribution and improve connectivity across corporate travel channels. The deal gives Travelodge, which operates more than 630 hotels across the U.K., Ireland and Spain, broader access to travel management companies through DerbySoft's platform. DerbySoft's payments and reconciliation tools will also simplify booking and settlement processes for travel management companies and corporate buyers accessing Travelodge inventory. Loews adds Oracle Opera solutions. Loews Hotels & Co is adding Oracle Opera Cloud Distribution and Opera Cloud Loyalty to its existing Opera Cloud property management system setup, unifying property management, distribution, service, loyalty and sales data across its U.S. properties. The distribution tools let Loews adjust rates and ancillary pricing across direct and indirect channels, while the loyalty module targets guests with personalized incentives to drive direct bookings. Loews already runs Oracle's guest engagement, Simphony point-of-sale and enterprise resource planning systems.

Associated Press
Jun 17th, 2026
Visiting Media and Bonafide.AI partner to tackle 33% AI error rate in hotel searches

Visiting Media has partnered with Bonafide.AI to create hospitality's first end-to-end AI distribution platform, enabling hotels to appear accurately in AI-powered travel searches. The collaboration addresses a critical gap: 33.1% of AI responses about hotels contain factual errors, whilst travellers increasingly use large language models like ChatGPT and Google Gemini for booking decisions. Visiting Media structures hotel content through smart tagging and semantic search, making it AI-ready. Bonafide.AI then distributes this verified content across LLM ecosystems through its three-module alignment platform. The partnership aims to reduce hotels' dependence on online travel agencies, which currently dominate AI context by default. The integration will be available to joint customers mid-July. Visiting Media specialises in immersive sales enablement, whilst Bonafide.AI ensures accurate hotel representation in AI models.

The Tech Outlook
Apr 30th, 2026
Visiting Media partners with UpMail to transform Hotel Sales proposals into immersive, trackable sales experiences.

Visiting Media partners with UpMail to transform Hotel Sales proposals into immersive, trackable sales experiences. The Partnership Combines Immersive Virtual Tours with Dynamic Proposal Technology to Help Hotel Sales Teams Close More Business, Faster NEW YORK, April 30, 2026 (GLOBE NEWSWIRE) - Visiting Media, the leader in immersive sales enablement for the hospitality industry, today announced a strategic partnership with UpMail, a modern proposal platform built to help sales teams create dynamic, trackable, and visually compelling client communications. Together, the two companies will help hotel sales teams replace static, PDF-based proposals with immersive technology that drives measurable improvements in engagement and conversion. The partnership integrates Visiting Media's industry-leading virtual tours directly into UpMail's proposal platform, enabling hotel sales teams to deliver richly visual, insight-driven proposals that showcase properties the way buyers actually want to experience them. With every link and tour interaction tracked within UpMail, sales teams gain real-time visibility into what clients are exploring, turning follow-up guesswork into targeted, confident conversations. "A proposal is often the first real experience a buyer has with a property. It should be compelling, not a PDF attachment," said Jascha Kaykas-Wolff, CEO of Visiting Media. "Our partnership with UpMail closes the gap between how hotels present their spaces and how today's buyers actually make decisions. Together, we're giving sales teams a meaningful edge." 26.7% Increase In Conversion Rate The impact of the combined solution has already been demonstrated. King Kamehameha Kona Beach Resort, a full-service property on the Kona coastline, adopted UpMail with Visiting Media's virtual tours embedded directly into proposal templates. The result: a 26.7% increase in conversion rates, with fully customized, media-rich proposals assembled in under 10 minutes. Client feedback cited the proposals as more professional, easier to navigate, and more immersive than traditional formats, citing the experience as actively supporting their decision. "Hotel sales teams are working harder than ever to differentiate their properties and win business," said Antoine Asselin, CEO of UpMail. "Pairing UpMail's dynamic proposal platform with Visiting Media's immersive content gives teams the tools to make every proposal a standout experience - and the data to back up every follow-up." The partnership reflects Visiting Media's ongoing investment in building an ecosystem of hospitality-first technology partners that extend the value of its platform across the full sales cycle. As hotel sales teams face increasing pressure to justify spend and demonstrate ROI, the UpMail integration offers a direct, measurable path to stronger pipeline performance and higher close rates. The Visiting Media and UpMail integration is available now for joint customers. Hotels interested in learning more are encouraged to contact their Visiting Media account team or visit visitingmedia.com. About Visiting Media Visiting Media is a software company on a mission to make selling spaces and experiences simple for hospitality. Its platform transforms sales enablement and digital asset management for property and above-property teams by harnessing immersive technology to drive engagement, efficiency, and competitive advantage. Visiting Media helps hospitality organizations tell richer stories, sell more effectively, and connect buyers to spaces before they ever arrive. About UpMail UpMail is a flexible, easy-to-use hotel sales solution designed to simplify and elevate every stage of the sales process. From prospecting to proposals, UpMail streamlines workflows, improves efficiency, and delivers high-impact, media-rich communications through a unified platform. By centralizing sales communications, UpMail ensures brand consistency, saves time, and enables teams to quickly create personalized emails and proposals tailored to each client and RFP response. Disclaimer: The above press release comes to you under an arrangement with GlobeNewswire. TheTechOutlook.com takes no editorial responsibility for the same.

Associated Press
Feb 26th, 2026
Visiting Media appoints Tom Cutsforth as CFO following Spazious and FirstView acquisitions

Visiting Media, a provider of immersive sales enablement technology for the hospitality industry, has appointed Tom Cutsforth as chief financial officer. The hire follows the company's recent acquisitions of Spazious and FirstView. Cutsforth brings over 15 years of experience in the SaaS sector, having previously served as CFO at MetaRouter and Lytics, where he led financial operations, fundraising and strategic planning. He also held financial leadership roles at Jive Software and Cedexis. In his new role, Cutsforth will oversee global financial strategy, including planning, analysis, reporting and capital allocation. A key priority will be supporting the financial integration of the recently acquired companies to ensure efficient operations for the combined entity's enterprise hospitality customers worldwide.

Daily Guardian
Jan 13th, 2025
Visiting Media Welcomes Kevin Huang as Senior Vice President of Customer Experience

NEW YORK, Jan. 13, 2025 (GLOBE NEWSWIRE) - Visiting Media, a leading hospitality company revolutionizing the industry through technology, announces the appointment of Kevin Huang as Senior Vice President of Customer Experience (CX).

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