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About Vizio
Industries
Consumer Software
Consumer Goods
Entertainment
Company Size
501-1,000
Company Stage
IPO
Headquarters
Irvine, California
Founded
2002
Overview
Vizio provides smart TVs and sound bars that come with built-in streaming apps and a free TV service called WatchFree, which is supported by advertisements. Their products cater to both tech-savvy consumers and those looking for budget-friendly options, ensuring high-quality technology at affordable prices. Vizio's business model focuses on selling these devices through various retail channels while also generating revenue from advertising on their streaming platform. The goal of Vizio is to make entertainment accessible and enjoyable for a wide range of customers.
Simplify's Take
What believers are saying
- Walmart's acquisition enhances Vizio's advertising opportunities through Walmart Connect.
- Vizio's new Home screen interface simplifies app installation, improving user experience.
- Expansion of exclusive content on Vizio's smart TVs increases user engagement and ad revenue.
What critics are saying
- Exclusive content trend may alienate consumers preferring open access to all streaming services.
- Walmart's acquisition might prioritize advertising over product innovation, affecting Vizio's competitiveness.
- Reliance on ad-supported revenue makes Vizio vulnerable to advertising market fluctuations.
What makes Vizio unique
- Vizio offers affordable smart TVs with built-in streaming apps and ad-supported free TV service.
- Vizio's WatchFree+ service provides free access to exclusive channels like 'Dog Whisperer'.
- Vizio's partnership with Amagi enhances personalized streaming experiences with Zero Slate technology.
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Funding
Total Funding
$2857M
Above
Industry Average
Funded Over
3 Rounds
Company News
Walmart has acquired Vizio for $2.3 billion to enhance its Walmart Connect retail media business by leveraging Vizio's SmartCast Operating System. This acquisition aims to provide new advertising opportunities and improve customer shopping experiences. Vizio will continue to operate independently, with CEO William Wang reporting to Walmart's Seth Dallaire. The deal was approved by Vizio's Board and stockholders, and Vizio's product manufacturing will continue.
Foxconn announced it has sold all its shares in smart TV brand Vizio to Walmart for $50.7 million (approximately NT$1.644 billion). The sale was made through its subsidiary, Foxconn Assembly Holding Corporation, to realize investment gains. Foxconn initially invested $24.99 million (approximately NT$754 million) in Vizio in June 2018, acquiring about 3.1% of common stock. Walmart had announced in February its acquisition of Vizio for $2.3 billion at $11.5 per share.
Following a strong Black Friday and Cyber Monday, both Walmart and Amazon reported record-breaking sales, with their platforms seeing growth from third-party sellers. Walmart reported record sales for its third-party Marketplace during the early holiday shopping season, with the period from Nov. 25 to Dec. 2, including Cyber Monday, marking its highest-ever sales day and conversion rate. The company highlighted growth in its eCommerce business, with overall sales up 22% in the most recent quarter, with Marketplace sales growing 43%
Vizio just released its MicMe soundbar, which is meant to offer users a few free karaoke services that also depend on ads.
Walmart has completed its $2.3 billion all-cash acquisition of TV maker Vizio to enhance its advertising business. The deal, announced in February 2024, will allow Walmart to integrate Vizio's ad business with Walmart Connect, boosting product discovery and customer connections. Vizio will continue to operate independently, with CEO William Wang reporting to Walmart's Seth Dallaire. Vizio's Platform+ segment, primarily its advertising business, is now its main profit source.
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About Vizio
Industries
Consumer Software
Consumer Goods
Entertainment
Company Size
501-1,000
Company Stage
IPO
Headquarters
Irvine, California
Founded
2002
There are no jobs for Vizio right now.
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