Overview

Vocal Media runs end-to-end influencer marketing for progressive advocacy groups and nonprofits. It finds and partners with social media creators who act as the organizations’ online ambassadors, helping craft and post content that highlights campaigns. The content is then boosted with paid ads on platforms like TikTok, Facebook, and Instagram to reach targeted audiences. This full-service model covers creator recruitment, content creation, and strategic ad placements, and is supported by a bi-weekly newsletter, Vocal Verified, about creator culture and trends. Vocal Media differentiates itself by focusing on progressive causes, offering a one-stop solution tailored to advocacy campaigns, and led by Malia Fisher, who brings political communications experience. The company aims to help clients amplify their messages, engage supporters online, and advance issues such as climate change, abortion access, and voting rights while tackling systemic bias and racism.