Satish Nair appointed CEO of WPP Production India. August 3, 2026 Karthik Nagarajan has stepped down as India CEO of WPP Production, ending a three-and-a-half-year tenure leading the company's operations in the country. The leadership transition was communicated to employees by Mark Wong, APAC CEO, WPP Production. In an internal note, Wong announced Nagarajan's departure and acknowledged his contributions to the business. "Karthik first joined GroupM as Chief Content Officer for Wavemaker India, where he scaled content and production capabilities, and later became CEO of Hogarth India in 2023, leading strategy and client relationships. Please join me in thanking Karthik for his valuable contributions to our teams, our clients, and our production capabilities, and in wishing him the very best in his next endeavour," Wong wrote. Following Nagarajan's exit, Satish Nair has been appointed CEO of WPP Production, India. Nair brings 25 years of industry experience to the role, including 15 years with WPP Production, formerly known as Hogarth. Over the course of his career, he has worked across the UK, global and Indian markets, focusing on production operations, business transformation and client partnerships. During his earlier tenure with the company, Nair was involved in building operational frameworks and managing global client relationships, including assignments for The Coca-Cola Company, Ford and Diageo. Most recently, he served as Global Chief Growth Officer in London before returning to India as Chief Client Officer for APAC, where he oversaw growth initiatives and client management across the region. WPP thanked Nagarajan for his contributions to the company and welcomed Nair as the new CEO of WPP Production India.

'A natural fit': Hello hires WPP Production exec Caroline Berdayes as CFO & COO. Published on: 22nd July 2026 at 12:14 PM Independent creative agency Hello has lured Caroline Berdayes from WPP to join the business as chief financial & operating officer, marking a significant investment in its executive leadership team as the agency posts double-digit revenue and profit growth in FY26 as it scales for its next stage of expansion. Berdayes joins Hello from WPP Production ANZ, where she served as chief financial & operating officer. Prior to that, she was commercial director at M&C Saatchi, building more than 20 years' experience leading finance, operations, commercial strategy and business transformation across some of the industry's largest creative and production businesses. In the newly created role, Berdayes will work alongside CEO Sam Kelly to lead the agency's commercial and operational strategy, overseeing finance, people, operations, technology and production while helping scale the business for its next stage of growth. Her appointment comes as Hello continues to expand its integrated proposition across creative, social, influence, events, production, PR and media & measurement, with a particular focus on building the operational capability required to support Hello's increasingly complex and technology-enabled client solutions. Kelly said Berdayes' experience made her a natural fit for the agency's long-term vision. "Caroline is one of the most commercially astute operators in our industry. She's built and transformed high-performing creative and production businesses, understands the commercial realities of scaling organisations in our space, and brings the operational and technology expertise required to support our next chapter of growth." "I've always believed our imagination should never be limited by our capability. Caroline will help ensure our business is geared to make anything, and put it anywhere, by investing in the technology, systems and production capabilities that allow us to move faster, scale smarter and use AI to amplify human creativity, not replace it." Berdayes said she was excited to join Hello at a pivotal moment in its growth. "Hello has built an incredible reputation by combining award-winning creativity with new media thinking and an entrepreneurial mindset. What excites me most is the opportunity to help build the operational platform that enables the agency to keep innovating, scaling and delivering exceptional outcomes for clients." Kelly said Berdayes' appointment reflects Hello's continued investment in building Australia's leading integrated creative company for the digital era, as AI and rapidly evolving consumer behaviours reshape the industry "Brands are no longer experienced through a linear narrative or a single big ad. Consumers encounter brands through TikTok, creators, memes, product experiences, events, AI discovery, retail, PR and advertising, in no particular order. "We're helping brands build these connected mosaics: fragmented moments of attention across hundreds of touchpoints. Our job isn't to tell one perfect story; it's to ensure those fragments collectively create a consistent and favourable perception. "Caroline's appointment ensures we have the operational capability, technology and commercial leadership to continue delivering world-class brand experiences in a rapidly changing media landscape." Join more than 30,000 advertising industry experts Get all the latest advertising and media news direct to your inbox from B&T.

Mat Mildenhall heads to WPP Production. WPP Production appoints Mildenhall as Managing Director, Clients & Growth, North America, he will lead growth and client partnership development across North America. WPP Production, WPP's unified global production company, announces the appointment of Mat Mildenhall as Managing Director, Clients & Growth, North America. Mildenhall will be responsible for driving WPP Production's growth agenda across North America, deepening existing client partnerships and developing new ones. He will work closely with all WPP Opcos to bring clients production solutions that combine world-class craft, operational scale, and AI-powered innovation. Mildenhall brings more than 25 years of experience building and leading high-performance agency businesses at a global level. He has held senior client and commercial leadership roles across production and creative agency environments, with a track record of growing major client relationships, building integrated agency models, and leading large-scale transformation for global brands. Richard Glasson, Global CEO of WPP Production said: "Mat is an exceptional client leader with deep experience growing global client partnerships. His understanding of what clients need now - strategic partnership, greater speed, smarter content systems, and measurable growth - makes him an outstanding addition to our North America leadership team. As WPP Production continues to grow, Mat will play a critical role in helping clients access the full strength of our talent, technology and production capabilities." Mildenhall joins WPP Production from Omnicom Production, where he served as Chief Client Officer and was accountable for the strategic health and commercial growth of a major enterprise client portfolio, including Amazon, Apple, ExxonMobil, HP, Kenvue, Nissan, Pfizer and Sony PlayStation. Prior to Omnicom Production, Mildenhall was Chief Client Officer of eg+ Worldwide. Earlier in his career, he held senior leadership roles across Omnicom Group, BBDO and Proximity Worldwide, including serving as Omnicom client lead for Visa and P&G. Mildenhall said: "There's a massive shift happening in how content is built and stories are told. The magic happens at the intersection of brilliant creative craft, bleeding-edge tech, and real business impact. I am thrilled to join because WPP Production is uniquely engineered to bring those forces together for our clients." Mildenhall will be based in New York and report into John Paulson, MD, New York, WPP Production. Membership offers you insight, inspiration and tools to transform your workflow Find out more