Waybridge

Waybridge

Digital platform optimizing commodity supply chains

Overview

CMDTY (brand Waybridge) provides digital tools and analytics for trading and logistics in the physical commodities market. Its platform centralizes information, offers trade analysis, pricing evaluation tools, and real-time shipment tracking to help clients manage contracts, schedule deliveries, report traceability, and optimize purchasing and logistics. The product works on a subscription or usage-based model, giving clients access to more suppliers, greater transparency, and cost savings through data-driven optimization of their supply chain. What sets CMDTY apart is its focus on data science and integrated digital tools that target inefficiencies across sourcing, pricing, and logistics, enabling clients to streamline operations and improve visibility. The company’s goal is to help businesses in the raw materials supply chain achieve significant savings and operational improvements by making their trading and logistics more efficient and transparent.

About Waybridge

Simplify's Rating
Why Waybridge is rated
C
Rated C on Competitive Edge
Rated C on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Industrial & Manufacturing

Enterprise Software

Company Size

11-50

Company Stage

Acquired

Total Funding

$20M

Headquarters

New York City, New York

Founded

2018

Get referred to Waybridge

See people who can refer or advise you

Simplify Jobs

Simplify's Take

What believers are saying

  • Waybridge raised $40 million by 2023, funding product development and customer acquisition.
  • The January 2026 CMDTY post confirms continued messaging around physical-commodities workflow automation.
  • Enterprise metals buyers still pay for shipment visibility and procurement efficiency, supporting renewal revenue.

What critics are saying

  • PitchBook listed Waybridge as acquired/merged in May 2025; standalone growth ended in 2023.
  • MineHub can sunset the CMDTY brand after integration, crushing employee upside by 2026.
  • Commodities incumbents and ERP vendors can replicate tracking features, commoditizing Waybridge's core software.

What makes Waybridge unique

  • Waybridge built commodity workflows, not generic SaaS, with real-time shipment tracking and pricing tools.
  • The 2023 MineHub acquisition gives Waybridge metals-industry distribution and a stronger enterprise wedge.
  • Brian O'Kelley’s team brought consumer-grade UX ambition to freight paperwork and execution.

Help us improve and share your feedback! Did you find this helpful?

Funding

Total Funding

$20M

Below

Industry Average

Funded Over

3 Rounds

Notable Investors:
Acquisition funding comparison data is currently unavailable. We're working to provide this information soon!
Acquisition Funding Comparison
Coming Soon

Company News

PR Newswire
Apr 20th, 2022
Waybridge And The Port Of Panama City Team Up To Automate And Digitize Bills Of Lading For High Value Break Bulk Cargoes

The pair will bring an Amazon-like tracking experience to the North American metals market by automating the digital creation of electronic bills of lading benefitting international suppliers and domestic consumers NEW YORK, April 20, 2022 /PRNewswire/ -- Waybridge, the supply chain...

FinSMEs
May 14th, 2021
Waybridge Raises $30M in Series B Funding

Waybridge, a NYC-based supply chain platform for raw materials, raised $30m in Series B funding. The round, which brought total funds raised to $40m, was co-led by Rucker Park Capital and Craft Ventures, with participation from Venrock. The company intends to use the funds to accelerate platform development to tackle challenges like trade finance, traceability, […]

Recently Posted Jobs

Sign up to get curated job recommendations

There are no jobs for Waybridge right now.

Find jobs on Simplify and start your career today

We update Waybridge's jobs every few hours, so check again soon! Browse all jobs →