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Overview
Wehkamp is a Dutch online retailer that started in 1952 selling mattresses by mail order and evolved into a multi-brand e-commerce platform. Shoppers browse and buy items on its website, paying with online methods, while the company uses a large automated distribution center in Zwolle to store and ship orders. It differs from many competitors by transitioning early from mail order to online retail and by investing heavily in logistics automation, backed by Apax Partners as part of the Wehkamp Retail Group. Its goal is to provide convenient online shopping with reliable delivery and service, growing into a leading multi-brand e-commerce player within its group.
About wehkamp
Industries
Enterprise Software
Consumer Goods
Company Size
501-1,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Zwolle, Netherlands
Founded
1952
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Simplify's Take
What believers are saying
- 2025-2026 customer sales rose 2 percent to €525 million, ending years of decline.
- Adjusted EBITDA climbed 19.8 percent to €27.1 million, showing tighter execution.
- Home and living grew 13 percent, while beauty rose 8 percent in 2025-2026.
What critics are saying
- Wehkamp cut 103 jobs in July 2025, signaling fragile cost structure.
- 2024-2025 customer sales fell 6.8 percent to €514 million, exposing demand erosion.
- Omoda integration after July 2026 can disrupt operations, systems, and merchant relationships.
What makes wehkamp unique
- Wehkamp's 2026 Omoda acquisition combines department-store breadth with fashion specialization.
- The Zwolle automated distribution center supports fast fulfillment at national scale.
- Brand legacy since 1952 gives Wehkamp unusual recognition among Dutch shoppers.
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Benefits
Paid Vacation
Commuter Benefits
Home Office Stipend
Profit Sharing
Employee Discounts
Growth & Insights
6 month growth
↑ 3%1 year growth
↑ 3%2 year growth
↑ 3%There are no jobs for wehkamp right now.
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About wehkamp
Industries
Enterprise Software
Consumer Goods
Company Size
501-1,000
Company Stage
N/A
Total Funding
N/A
Headquarters
Zwolle, Netherlands
Founded
1952
There are no jobs for wehkamp right now.
Find jobs on Simplify and start your career today