Wheely

Wheely

Luxury chauffeur service for premium travel

About

Wheely offers a premium chauffeur service in the luxury ride-hailing market, catering to clients who desire a more refined travel experience. The service allows users to book single or multiple luxury vehicles, such as the Mercedes Benz V Class, either on demand or in advance, making it especially popular for airport transfers. Chauffeurs are highly professional, dressed in suits and ties, and provide personalized touches to enhance the travel experience. Wheely differentiates itself from competitors by providing a bespoke, five-star service with fixed pricing, eliminating the uncertainty of fluctuating fares. The company aims to serve major cities with a focus on discretion, comfort, and elegance, appealing to business professionals and high-net-worth individuals.

Company Stage

Series B

Employees

201-500

Industries

Automotive & Transportation

Total Funding

$41.9M

Headquarters

N/A

Founded

2010


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Simplify's Take

What believers are saying

  • Wheely's expansion into Dubai signals strong growth potential in high-demand luxury markets.
  • The new membership program could enhance customer loyalty and provide a steady revenue stream.
  • Relocating headquarters to London positions Wheely favorably for further European expansion and regulatory stability.

What critics are saying

  • The luxury ride-hailing market is niche and may limit Wheely's scalability compared to broader services like Uber.
  • International expansion efforts could face challenges from local regulations and established competitors.

What makes Wheely unique

  • Wheely offers a bespoke, five-star chauffeur service with highly professional drivers, setting it apart from traditional ride-sharing services like Uber.
  • The fixed pricing model eliminates fare fluctuations, making it particularly appealing for pre-planned journeys such as airport transfers.
  • Wheely's focus on luxury and personalized touches, such as chauffeurs meeting clients at arrivals and opening doors, caters to high-net-worth individuals and business professionals.

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Growth & Insights
Headcount

6 month growth

3%

1 year growth

10%

2 year growth

31%

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