Wonderlic

Wonderlic

Data-driven assessments for hiring and development

Overview

Wonderlic provides talent assessment solutions that help organizations make smarter hiring and development decisions. It combines cognitive ability, motivation, and personality data into a single job-specific fit score to predict how well a candidate will perform in a role. The product works by administering science-backed assessments and generating tailored reports that align hiring, onboarding, and employee development with data-driven insights. Wonderlic differentiates itself by offering predictive, job-focused insights that outperform resumes and generic assessments, enabling faster onboarding and stronger team collaboration. The company’s goal is to help teams hire with confidence, onboard efficiently, and develop employees to strengthen culture and performance across the organization.

About Wonderlic

Simplify's Rating
Why Wonderlic is rated
C+
Rated C on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Vernon Hills, Illinois

Founded

1937

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Simplify's Take

What believers are saying

  • G2 named Wonderlic a Leader on May 26, 2026, strengthening buyer trust.
  • Ask Wonderlic launched June 18, 2026, giving customers sticky AI coaching functionality.
  • Wonderlic Select’s June 4, 2026 redesign signals active investment and faster product iteration.

What critics are saying

  • June 2026 AI coaching inside Develop commoditizes Wonderlic against generic HR copilots.
  • G2 praise rests on reviews, while rivals like HireVue and SHL dominate enterprise budgets.
  • If Select adoption stalls, Wonderlic’s legacy assessment brand cannot outcompete integrated HR suites.

What makes Wonderlic unique

  • Wonderlic’s 85-year assessment brand and Becca Callahan’s product-led leadership anchor credibility.
  • Select and Develop combine hiring and employee coaching around cognitive ability, personality, motivation.
  • June 2026 redesign centralizes jobs and candidates, improving workflow speed for recruiters.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Company Match

Parental Leave

Remote Work Options

Paid Vacation

Company News

Global Career Finder
Mar 4th, 2025
The Top Pre-Employment Testing Software Vendors According to the FeaturedCustomers Winter 2025 Customer Success Report

Market Leaders - Criteria Corp, eSkill, Mercer I Mettl, SHL, Talogy, The Predictive Index, and Wonderlic were given the highest "Market Leader" award.

Yahoo Finance
Sep 28th, 2021
Wonderlic, Inc. hired Becca Callahan on Aug 28th 21'.

For the first time in its 85-year history, hiring assessment company Wonderlic has named a non-family-member as its Chief Executive Officer—Becca Callahan, mostly recently the company’s Chief Product Officer.

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