WorkInProgress

WorkInProgress

Independent advertising agency

Overview

WorkInProgress is an independent advertising and creative agency based in Boulder, Colorado. The company develops brand strategy, campaigns, design, digital experiences, content, media ideas, and integrated marketing programs. It serves consumer brands, growth-stage businesses, established companies, and audiences across paid and owned channels. Its operating model centers on account, strategy, creative, design, production, and project teams working together around client business problems. Teams work across brand strategy, account service, creative, design, production, digital, research, and project management. This structure supports consistent delivery across its products and services.

About WorkInProgress

Simplify's Rating
Why WorkInProgress is rated
C
Rated C on Competitive Edge
Rated B on Growth Potential
Rated D+ on Differentiation

Industries

Consulting

Design

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Boulder, Colorado

Founded

2016

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Simplify's Take

What believers are saying

  • Domino's awarded WorkInProgress Silver at Ad Age Small Agency Awards, July 2026.
  • Domino's beta tester campaign runs August 3-30, 2026, extending digital engagement.
  • WorkInProgress keeps landing Domino's launches, including refreshed app, website, and global identity.

What critics are saying

  • Domino's dominates revenue exposure; a client slip would hit WorkInProgress immediately.
  • Agency differentiation weakens if rivals copy nostalgia-led, platform-wide pizza campaigns.
  • If Domino's insources creative, WorkInProgress loses its existential anchor overnight.

What makes WorkInProgress unique

  • WorkInProgress turns Domino's into integrated brand systems, not isolated ads.
  • The agency ships fast-refresh work: Domino's global rebrand launched May 11, 2026.
  • Its 2024 DEI shoot initiative builds talent pipelines alongside production work.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Disability Insurance

Life Insurance

Unlimited Paid Time Off

Paid Holidays

Remote Work Options

Paid Vacation

Performance Bonus

Company News

DesignRush
Jun 21st, 2023
Domino's Innovates With Pinpoint Delivery Tech | DesignRush

Domino’s has partnered with creative agency WorkInProgress for a summer digital campaign to grow their presence and promote the new delivery system, scheduled to run from June 26 through to August.

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