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YUSA Corporation

Automotive rubber components and engine mounts

Overview

YUSA Corporation makes automotive rubber components. Its products include engine mounts (conventional and hydro), bushings, tubes, and hoses that dampen vibrations in vehicles. It differentiates itself through a strong technical lineage from Yamashita Rubber and Lord Corporation, along with a global manufacturing footprint. Its goal is to lead the automotive rubber components market by delivering reliable parts based on proven rubber technologies.

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About YUSA Corporation

Simplify's Rating
Why YUSA Corporation is rated
C+
Rated B on Competitive Edge
Rated C on Growth Potential
Rated C on Differentiation

Industries

Automotive & TransportationIndustrial & Manufacturing

Company Size

201-500

Company Stage

N/A

Total Funding

N/A

Headquarters

N/A

Founded

1987

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Simplify's take

What believers are saying

  • On 2026-11-06, management raised FY2027 operating profit guidance to 66.5 billion yen.
  • Mobility replacement-battery growth drove 41% 1H ordinary profit growth on 2026-11-06.
  • YUASA’s 2026 walking-city pilot in Fujieda and Midosuji broadens nonindustrial brand visibility.

What critics are saying

  • ESS and AIDC investments pressured infrastructure earnings and cash flow on 2026-11-06.
  • Lithium battery competition from CATL and Panasonic erodes pricing through 2027.
  • Any EV-battery execution slip threatens the record guidance raised on 2026-11-06.

What makes YUSA Corporation unique

  • GS Yuasa’s 2026 mobility battery franchise delivered record 1H sales and profit.
  • YUASA’s long-term plan, Reborn 2031, anchors capital allocation through 2031.
  • The company combines automotive replacement batteries and ESS scale across Japan and Asia.

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Benefits

  • Flexible Work Hours

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