Yieldmo

Yieldmo

Digital advertising analytics and premium marketplace

Overview

Yieldmo is a digital advertising technology company that helps brands, agencies, and publishers improve how ads perform by using consumer insights and creative formats. Its flagship AEROS Attention Analytics platform tracks unique attention signals from people viewing ads, then uses those insights to optimize when and how ads are shown on a premium marketplace. This approach makes ad campaigns more engaging and more likely to convert, not just reach audiences. Compared with typical ad tech, Yieldmo focuses on turning attention into actionable data and outcomes, differentiating itself with a marketplace that pairs analytics with ad placements. The company’s goal is to help clients achieve higher engagement and conversion rates by delivering ads that resonate with people on a deeper level.

About Yieldmo

Simplify's Rating
Why Yieldmo is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Enterprise Software

Company Size

51-200

Company Stage

Series C

Total Funding

$43M

Headquarters

Nashua, New Hampshire

Founded

2012

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Simplify's Take

What believers are saying

  • July 23, 2026 Partnerbrite partnership expands Yieldmo into sports retail-media networks.
  • May 27, 2026 CRO Anthony Flaccavento and VP Sumeet Gala signal aggressive scaling.
  • March 24, 2026 Pacers Fieldhouse Media Network showcases YMax.ai in a live customer win.

What critics are saying

  • Judge Engelmayer dismissed Yieldmo’s Teads patent claims on July 21, 2025.
  • Open-web curation faces relentless pressure from The Trade Desk, Google, and Teads.
  • If YMax.ai loses performance parity, premium publishers and agencies relegate Yieldmo to commodity inventory.

What makes Yieldmo unique

  • YMax.ai packages page-level inventory, contextual signals, and predictive creative in one stack.
  • Yieldmo’s 20+ proprietary ad formats give publishers and advertisers uncommon creative control.
  • Sports-focused partnerships with Deloitte and WSC Sports make Yieldmo unusually strong in fan monetization.

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Funding

Total Funding

$43M

Below

Industry Average

Funded Over

6 Rounds

Series C funding is usually for startups that are doing well and are looking for more money to fuel major growth, such as acquiring other companies, expanding into global markets, or launching new product lines. Investors typically include larger venture capital firms and private equity.
Series C Funding Comparison
Below Average

Industry standards

$50M
$2M
Yieldmo
$40M
Figma
$50M
Medium
$62M
SeatGeek
$100M
Oura

Benefits

Remote Work Options

100% Company Paid Health Coverage

Health Insurance

Dental Insurance

Vision Insurance

401(k) Plan

401(k) Company Match

Equity

Stock Options

Flexible Time Off

Summer Fridays

Hybrid Work Options

Home Office Stipend

Phone/Internet Stipend

Professional Development Budget

Conference Attendance Budget

Family Planning Benefits

Fertility Treatment Support

Meal Benefits

Wellness Program

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

-2%

2 year growth

3%
Associated Press
Jul 23rd, 2026
WSC Sports' Partnerbrite and Yieldmo partner to power sports sponsorship with AI-driven fan data platform

Partnerbrite by WSC Sports and Yieldmo have formed a strategic partnership to help sports organisations monetise fan relationships through digital advertising. The integrated platform enables teams, leagues, and rights holders to run targeted sponsor campaigns across social media, connected TV, and premium web properties using first-party fan data. The solution combines Partnerbrite's fan data operating system, Yieldmo's contextual advertising platform, and WSC Sports' automated content generation. This allows sports organisations to target verified ticket buyers, members, registered users, and fans consuming content across third-party properties. "Sports organizations are sitting on incredibly valuable fan relationships, but they've lacked the tools to fully activate that data across channels," said Nick Lockwood, Partnerbrite CEO. The partnership aims to transform traditional sponsorship models by enabling scalable digital marketing campaigns whilst maintaining data control.

Associated Press
Jun 10th, 2026
Yieldmo expands YMax.ai ad platform with pre-bid intelligence and contextual targeting

Yieldmo has expanded YMax.ai, its advertising platform that provides brands with enhanced control and transparency across open web advertising. The platform combines exclusive high-intent inventory, semantic targeting, URL-level transparency and adaptive creative optimisation with insights from over eight years of proprietary performance data. YMax.ai enables advertisers to assess inventory quality and expected outcomes before bidding. Early campaigns have delivered up to 129% higher click-through rates compared to benchmarks and 59% lifts in engagement, with average viewability rates of 85%. The platform powers Pacers Sports & Entertainment's Fieldhouse Media Network, developed with Deloitte, which extends sponsorship activation beyond owned channels. Key features include pre-bid supply intelligence, AI-powered semantic targeting and predictive performance forecasting that adapts messaging in real time.

Intelligence360 News
Jun 10th, 2026
Executive change: Yieldmo appoints Sumeet Gala as Vice President AI and Engineering.

Executive change: Yieldmo appoints Sumeet Gala as Vice President AI and Engineering. Nashua, NH - Yieldmo has announced the appointment of Sumeet Gala as Vice President AI and Engineering. About Yieldmo: Yieldmo is an advertising platform that helps brands invent creative, human-centered ad experiences by combining technology and AI to deliver the best ad for every impression opportunity. The company focuses on custom ad formats, proprietary attention signals, predictive format selection, and privacy-safe premium inventory curation to merge creative and media for proven results. Yieldmo emphasizes that ads should be tailored to provoke users emotions and actions, and its solutions are designed to optimize inventory performance for publishers while attracting and retaining top-tier advertisers. Through its YMax platform and related tools, Yieldmo aims to improve the digital advertising experience for consumers, publishers, and advertisers by maximizing monetization and enhancing campaign performance. Overall, Yieldmo positions itself as a technology-driven leader in modern digital advertising, using data-driven, privacy-conscious methods to curate and deliver impactful ad experiences at scale. Yieldmo 1 Tara Blvd Suite 200 Nashua, NH 3062 Phone: 646-845-0800 LinkedIn: https://www.linkedin.com/company/yieldmo/

Intelligence360 News
Jun 9th, 2026
Executive change: Yieldmo appoints Eddie Ishak as Chief Experience Officer.

Executive change: Yieldmo appoints Eddie Ishak as Chief Experience Officer. Nashua, NH - Yieldmo has announced the appointment of Eddie Ishak as Chief Experience Officer. About Yieldmo: Yieldmo is an advertising platform that helps brands invent creative, human-centered ad experiences by combining technology and AI to deliver the best ad for every impression opportunity. The company focuses on custom ad formats, proprietary attention signals, predictive format selection, and privacy-safe premium inventory curation to merge creative and media for proven results. Yieldmo emphasizes that ads should be tailored to provoke users emotions and actions, and its solutions are designed to optimize inventory performance for publishers while attracting and retaining top-tier advertisers. Through its YMax platform and related tools, Yieldmo aims to improve the digital advertising experience for consumers, publishers, and advertisers by maximizing monetization and enhancing campaign performance. Overall, Yieldmo positions itself as a technology-driven leader in modern digital advertising, using data-driven, privacy-conscious methods to curate and deliver impactful ad experiences at scale. Yieldmo 1 Tara Blvd Suite 200 Nashua, NH 3062 Phone: 646-845-0800 LinkedIn: https://www.linkedin.com/company/yieldmo/

Business Wire
May 27th, 2026
Yieldmo appoints Anthony Flaccavento as chief revenue officer, strengthens leadership team

Yieldmo, an advertising platform specialising in creative technology and AI, has appointed Anthony Flaccavento as Chief Revenue Officer. Flaccavento will oversee global revenue operations, including sales, account management and supply partnerships, whilst leading strategy for the company's AI-powered platform Ymax.ai. Flaccavento brings over a decade of ad tech leadership experience, most recently serving as General Manager at Ogury and previously as Chief Revenue Officer at Nexxen. His expertise spans programmatic sales, connected TV and multiscreen video advertising. The appointment comes alongside several other executive moves at Yieldmo. Holly Danko was promoted to Chief People Officer, Eddie Ishak to Chief Experience Officer, and Sumeet Gala joined as Vice President of AI & Engineering. The expanded leadership team reflects Yieldmo's investment in growth and AI-driven advertising solutions.

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