Overview

Zoa provides a white-label rental-as-a-service platform for fashion brands and retailers to offer pay-per-wear or subscription rentals directly on their sites. Brands can choose a full-service option (tech, warehousing, cleaning, fulfillment, and data reporting) or a tech-only integration that lets them manage logistics themselves; it integrates with Shopify, Magento, and WooCommerce via a simple code snippet. Revenue comes as a commission on each rental, with rates varying by service level, and the platform supports features like dynamic pricing and data analytics to optimize performance. Zoa differentiates itself by lowering entry barriers to fashion rental with a drop-in solution based on Hirestreet’s experience, serving both established retailers and startups to monetize excess stock and advance circular fashion.