Cetera selects Zocks to offer AI Assistant to 12,000 financial professionals. Zocks brings proven workflow automation to Cetera's network to help drive faster client service and new opportunities for business growth SAN FRANCISCO-(BUSINESS WIRE)-Zocks, the privacy-first AI assistant for financial services, today announced a strategic relationship with Cetera Financial Group (Cetera), the premier financial advisor Wealth Hub, making Zocks available to Cetera's network of approximately 12,000 financial professionals and institutions. Cetera-affiliated financial professionals and their teams can now use Zocks to automate administrative and meeting tasks, onboard clients faster, and ultimately drive organic growth. Zocks streamlines operational tasks that previously required hours of manual data entry. It captures information from client conversations, documents, and CRM data - such as money-in-motion milestones, brokerage statements, and financial and status changes - and turns it into structured data. Zocks then automatically creates meeting summaries to update the CRM and financial planning tools advisors use every day, including more than 370 fields in eMoney. Additionally, Zocks pulls relevant information from these connected systems to automate meeting preparation, notes, personalized email replies, and more, all with up-to-date client context and data. With these AI-powered automations and client insights, Cetera affiliates can reclaim time to build deeper client relationships and help drive organic growth in their practices. Additionally, Cetera leadership gains firm-wide visibility into client intelligence to help identify trends, spot bottlenecks, and scale best practices. "Cetera is pleased to enter into this new agreement with Zocks, further enhancing the already abundant growth resources we provide to our financial professionals and institutions," said Garrett Beam, Head of Digital Solutions for Cetera. "This collaboration expands our affiliates' access to AI-enabled technology so they can devote more time and focus to helping clients pursue their financial goals." "Advisors today are stretched thin, and the gap between a great client conversation and a great financial plan costs them time and business," said Mark Gilbert, CEO and Co-founder of Zocks. "Our partnership with Cetera gives thousands of advisors an AI system of work to get that time back, proactively serve more clients, and build the kind of connections that increase organic growth." The Zocks and Cetera collaboration comes on the heels of Zocks' $45 million Series B financing round, co-led by Lightspeed Venture Partners and QED Investors, which brings total funding to $65 million. The new capital is accelerating Zocks' expansion of its AI capabilities, helping advisors and firms uncover new planning opportunities and act on them across their entire book of business. About Zocks Zocks is the AI Assistant for financial services. Its privacy-first platform saves financial advisors 10+ hours a week by automating administrative tasks like meeting preparation and notes, intake and account opening forms, tailored client emails, document processing, and more. With powerful integrations and enterprise-ready controls, Zocks turns every client conversation into structured, accurate data and insights that strengthen relationships and fuel business growth. Join thousands of advisors and firms, including Carson Group, Osaic, Kestra Financial, and Ameritas, that rely on Zocks; learn more and start a free trial at zocks.io. About Cetera Cetera Financial Group (Cetera) is the premier financial advisor Wealth Hub, empowering independent advisors and institutions with personalized support, flexible affiliation models, and end-to-end growth solutions. Home to approximately 12,000 financial professionals and institutions, Cetera's multi-channel ecosystem enables financial professionals to grow, scale or transition their businesses on their own terms. Unlike traditional IBDs, Cetera offers true choice - blending modern technology, integrated wealth solutions, and a community-driven culture. Cetera's five-channel model and commitment to long-term advisor value provide a scalable blueprint for consistent, repeatable growth. As of Dec. 31, 2025, Cetera firms manage approximately $640 billion in assets under administration and $294 billion in assets under management. Its award-winning Voice of the Customer program has captured more than 40,000 advisor reviews, with over 35,000 five-star ratings, giving Cetera a 4.8 out of 5 satisfaction score. Cetera Financial Group (Cetera) is a network of independent retail firms, including those that are members of FINRA/SIPC: Cetera Advisors LLC; Cetera Wealth Services, LLC (formerly known as Cetera Advisor Networks); Cetera Investment Services LLC (marketed as Cetera Financial Institutions or Cetera Investors); and Cetera Financial Specialists LLC. Entities registered as investment advisers with the Securities and Exchange Commission include Cetera Investment Management LLC and Cetera Investment Advisers LLC. Cetera's principal office is located at 655 W. Broadway, 11th Floor, San Diego, CA 92101. Avantax Planning Partners, Inc., is an SEC registered investment adviser within the Aretec Group, Inc. (dba Cetera Holdings, an affiliate of CFG). All the referenced entities are under common ownership. Cetera exclusively provides investment products and services through its representatives. Although Cetera does not provide tax or legal advice, or supervise tax, accounting or legal services, Cetera representatives may offer these services through their independent outside businesses. This information is not intended as tax or legal advice. More News From Zocks SAN FRANCISCO-( BUSINESS WIRE )-Zocks, the privacy-first AI assistant for financial services, today announced the launch of Zocks MCP, connecting Zocks data and client intelligence to the broader AI ecosystem. Zocks MCP is built on the Model Context Protocol (MCP), an open standard that allows AI tools like Claude and ChatGPT to search, read, and reason over external sources of information using natural language. Zocks automatically captures client information shared in conversations, meetings,... SAN FRANCISCO-( BUSINESS WIRE )-Zocks, the privacy-first AI assistant for financial advisors, today announced it is bringing its AI-automated operational and document intelligence capabilities to the life insurance market. Zocks is already in use exclusively at two of the three largest U.S. life insurance carriers. Zocks captures and creates accurate notes on household, financial, and life details during a discovery meeting, then automatically completes paperwork including carrier applications,... SAN FRANCISCO & DALLAS-( BUSINESS WIRE )-Zocks, the privacy-first AI assistant for financial advisors, and Wealth.com, the modern planning platform for wealth management firms, today announced a new partnership that uses AI to make it easier and faster for advisors to help clients complete estate plans. With the new two-way integration, Zocks captures key details from client conversations and automatically syncs client and estate planning details directly to Wealth.com. What used to take hours... Zocks. Release Versions

Zocks, a privacy-first AI assistant for financial advisors, has launched an AI-powered tool for the life insurance market, already in use at two of the three largest US life insurance carriers. The platform automates operational tasks and document processing to help producers issue policies faster. The system captures meeting notes, automatically completes carrier applications and intake forms, and processes documents in under 60 seconds. It syncs client information to CRM systems and extracts details for needs analysis and case design, reducing underwriting delays and "Not In Good Order" cycles. Zocks also automates meeting preparation, follow-up emails and tracks producer performance across 18 configurable dimensions. The company says its platform saves advisors over 10 hours weekly and serves thousands of advisors at firms including Carson Group, Osaic and Kestra Financial.

March 2026 product update. Zocks MCP connects your AI tools to client conversations, plus new Conversation Insights to uncover trends across your book of business. March 31, 2026 Zocks Communications, Inc. is back with the March product update. With this release Zocks Communications, Inc. is launching Zocks MCP, the bridge that lets your AI tools work directly with your Zocks' client conversations - so your AI can actually know your clients. Zocks Communications, Inc. also introduced Conversation Insights, a new analytics layer that helps you more fully understand topics and trends across your book of business. Major additions and key updates for March: * Zocks MCP: Connect AI Tools to Your Client Intelligence * Conversation Insights: Understand Your Book at a Glance * Black Diamond Integration: Portfolio Context in Every Meeting * Manage Meeting Participants With Full Flexibility * Mobile App: Notes, Live Meeting Controls & Performance Improvements * In-Meeting Guidance: Live Agenda * Assistant Seat Meeting Tracking Is Changing - April 1st Zocks MCP: your AI Tools now know your clients. Register for its webinar and see what it looks like when your AI tools actually know your clients - April 8 at 2:00 PM. AI tools like Claude and ChatGPT are powerful, but when you ask them about a client, they have no idea who that client is. What was discussed in your past meetings, what the client's goals are, what's changed over time. That's what MCP is here to change. MCP works as a bridge between generic AI tools and Zocks. When Claude can access a specific client's meeting history, summaries, goals, and planning signals, it stops being a generic assistant and starts doing real analysis - producing personalized, client-specific deliverables that simply weren't possible before. What you can now do: * Ask your AI tool to analyze a client's tax return and past client conversations to surface tax insights and generate a personalized tax opportunity summary. Then turn the results into a client facing presentation for your next meeting * Identify estate, retirement, or insurance planning signals raised across meetings that may warrant follow-up * Review how a client's goals and priorities have evolved over time and summarize all their milestones and accomplishments in a personalized letter using your tone and style * Create branded client deliverables - annual letters, presentations, client-facing summaries - right inside Claude, grounded in what the client actually said Conversation Insights: see what's really happening across Your Book. Analytics in Zocks gives you a full picture of usage, meeting activity, and metrics - frequency, duration, sentiment, engagement trends, integration overview and more. With this month's update Zocks Communications, Inc. is now introducing Conversation Insights which goes a step further, telling you what was actually said, what clients are feeling, and where the opportunities are. Conversation Insights enables you to track popular topics, how they change over time, and who brought up the topic. It will help spot growth opportunities, scale what works, and help build a high-performing team by showing how advisors interact with clients and which topics generate the most client questions. Conversation Insights includes: * A key takeaway section at the top of the page to offer a quick overview * Detailed supporting data where you can dig deeper into a topic * Filtering by Advisor (default view is All Advisors) and by date Included are 17 pre-defined topics that Zocks monitors across all meetings, but you can add up to 5 custom topics if you are interested in anything beyond the default topics. This customization is available at the enterprise level as well. The default topics include: * Market Impacts * Legislative Changes * Elections * Business Ownership * Financial Goals * Family Legacy or Estate Planning * Tax Planning * Diversification * Investment Products * Risk Management * Long-Term Care * Social Security * Competitor Services * Life Insurance * Compliance * Personal Just like Analytics, it is available from Professional plan and above for Admins & Owners. Black Diamond Integration: Portfolio Context in Every Meeting. Zocks now integrates with Black Diamond Wealth Management, bringing portfolio context directly into your advisory workflow. With Black Diamond connected, meeting prep surfaces holdings, performance, and account details automatically - no switching systems. Walk into every client meeting with full context on assets under management, and portfolio positioning and more, all without manual preparation. The integration also supports 'Ask Anything, email replies, form fill, and contact creation and updates, which keeps client records in sync across Zocks and Black Diamond. Edit Meeting Participants: Full Flexibility, before and after the meeting. You can now add meeting participants at any stage - before, during, or after a meeting. This means a silent client, a trust owner who didn't attend, or a team member who joined last minute will all be correctly tied to the meeting records, so your CRM updates and meeting notes reflect the full picture. When adding someone to a completed meeting, Zocks will ask you to select a reason - such as "was present but didn't speak" or "was invited but didn't attend" - keeping your records accurate. All participant changes are automatically traceable in the Audit Log under Analytics. Availability: Flexible participant configuration is rolling out progressively to all accounts. Better mobile experience for advisors on the go. The mobile app has been updated to better support on-the-go workflows. You can now view Notepad notes directly on mobile, making it easier to review key details anytime. Live sessions can also be ended directly from the app once capturing is finished, giving you more control without needing to switch devices. In addition, performance improvements have been rolled out across both mobile and web, delivering a smoother and faster experience overall. In-Meeting Guidance: Live Agenda. Available in the Zoom plugin and Zocks web app, Live Agenda automatically tracks and checks off agenda elements during a live meeting, allowing advisors to stay focused on the client while maintaining a clear overview of any remaining, undiscussed topics. Availability: Live Agenda is available on the Pro and Ultimate packages Assistant Seat Meeting Tracking Is Changing - April 1st. Starting April 1st, Zocks Communications, Inc. is changing how meeting usage is tracked for Assistant seats - from a shared account-level pool to individual counters per user. Each Assistant user will have their own meeting balance, giving your team clearer visibility into usage. To keep the transition clean, all Assistant seat usage will be reset on April 1st, so every Assistant user starts fresh with their full meeting limit and can use it in full until their next billing cycle. No action needed from your side.