blend360

blend360

Consulting firm for marketing analytics solutions

About blend360

Simplify's Rating
Why blend360 is rated
B
Rated C on Competitive Edge
Rated A on Growth Potential
Rated B on Differentiation

Industries

Data & Analytics

Consulting

Company Size

201-500

Company Stage

Growth Equity (Non-Venture Capital)

Total Funding

$100M

Headquarters

Columbia, Maryland

Founded

2016

Overview

BLEND360 specializes in consulting services focused on marketing analytics, data science, and marketing technology (MarTech). The firm helps businesses improve their marketing strategies by providing insights derived from data analysis. Their services include consulting on marketing analytics, strategy activation, and the implementation of MarTech solutions, which enable clients to make informed decisions based on performance data. What sets BLEND360 apart from its competitors is its unique approach of integrating its consultants into the clients' teams and cultures, fostering a collaborative environment that enhances the effectiveness of their services. This model not only helps in achieving better marketing outcomes but also promotes a culture of personal growth and teamwork among employees. The goal of BLEND360 is to drive business growth for its clients by optimizing their marketing performance through data-driven insights and a strong partnership approach.

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Simplify's Take

What believers are saying

  • Increased demand for personalized marketing boosts BLEND360's MarTech offerings.
  • AI integration with CRM systems enhances BLEND360's strategy activation services.
  • Expansion in financial services aligns with BLEND360's consulting expertise.

What critics are saying

  • Rapid AI advancements may outpace BLEND360's integration capabilities.
  • New leadership roles could disrupt BLEND360's collaborative culture.
  • Acquisitions may pose integration challenges affecting operational efficiency.

What makes blend360 unique

  • BLEND360 integrates seamlessly with client teams, fostering a collaborative environment.
  • The company emphasizes data-driven insights to optimize marketing strategies.
  • BLEND360's focus on MarTech and data science sets it apart in the industry.

Help us improve and share your feedback! Did you find this helpful?

Funding

Total Funding

$100M

Above

Industry Average

Funded Over

1 Rounds

Growth Equity Non VC funding comparison data is currently unavailable. We're working to provide this information soon!
Growth Equity Non VC Funding Comparison
Coming Soon

Benefits

Health Insurance

Vision Insurance

Dental Insurance

401(k) Retirement Plan

Life Insurance

Commuter Benefits

Company News

PR Newswire
Apr 17th, 2025
Blend Announces The Formation Of Financial Services Advisory Board

Industry Leaders will Redefine Industry Standards and Help Drive Enterprise-Adoption of AI in Financial ServicesNEW YORK, April 17, 2025 /PRNewswire/ -- Blend today announced the formation of its Financial Services Advisory Board, a consortium of industry visionaries who will collectively help to define the future of AI transformation and accelerate adoption in financial services.This initiative brings together experts from wealth management, asset management, retirement services, banking, cards, networks, processors – all sectors undergoing profound change driven by artificial intelligence."This is a reset, not an upgrade," said Alex Sion, Head of Blend's Financial Services Vertical. "Financial institutions face mounting pressure to modernize legacy infrastructure, enhance customer experiences, increase efficiency, and improve risk management. The Advisory Board will be instrumental in guiding our approach to building AI-native solutions from inception, ensuring smarter decision-making and seamless integration."The Board will reinforce and enhance Blend's mandate for the sector, focusing on four strategic imperatives: articulating compelling visions for AI in the future financial landscape, developing breakthrough perspectives on AI transformation, influencing market narratives, and creating a powerful innovation ecosystem at the intersection of financial services and cutting-edge AI."With respect to AI, 'what got us here won't get us there,'" said Donald Chesnut. "I'm delighted to join Blend's advisory board to help shape the future of AI-enabled customer experiences across Financial Services."Founding MembersThe founding members of the Blend Financial Services Advisory Board include recognized pioneers with unparalleled expertise:Alex Sion – Head of Financial Services at BlendHead of Financial Services at Blend Brett King – Futurist and Author of Bank 2.0, 3.0, Augmented– Futurist and Author of Donie Lochan – Technologist and Former CTO, Invesco– Technologist and Former CTO, Invesco Donald Chesnut – User Experience Innovator and Former CXO, Mastercard & General Motors– User Experience Innovator and Former CXO, Mastercard & General Motors Rob Lee – Corporate Innovation leader and Former President of Impact Ventures and Group President at FIS– Corporate Innovation leader and Former President of Impact Ventures and Group President at FIS Kabir Sethi – Wealth Management Platform Expert and Former CPO, LPL and Merrill LynchThe Board will accelerate the growth of Blend's Financial Services vertical and aims to address the industry's most pressing challenges, from reimagining customer experiences to harnessing the full potential of AI and data science.For more information about Blend and the Financial Services Advisory Board, visit: Financial Service Businesses - Blend360 .About BlendBlend is a premier AI services provider, committed to co-creating meaningful impact for its clients through the power of data science, AI, technology, and people. With a mission to fuel bold visions, Blend tackles significant challenges by seamlessly aligning human expertise with artificial intelligence. The company is dedicated to unlocking value and fostering innovation for its clients by harnessing world-class people and data-driven strategy

PR Newswire
Mar 13th, 2025
Blend Introduces Chief People Officer Role, Appoints Former Amazon Hr Leader, Sara Pryor, To Lead People Strategy

NEW YORK, March 13, 2025 /PRNewswire/ -- Blend, a global leader in AI-powered data science solutions, is thrilled to announce the creation of the Chief People Officer (CPO) role and the appointment of Sara Pryor to lead the company's people strategy. With extensive experience in talent management, organizational development, and scaling high-performing global teams, Pryor is set to shape Blend's approach to attracting, developing, and retaining top talent in the AI space

PR Newswire
Feb 13th, 2025
Ai Innovator And Industry Veteran Steven Tom Appointed Blend'S Senior Vp Of Data Science Insights

NEW YORK, Feb. 13, 2025 /PRNewswire/ -- Blend is excited to announce the appointment of Steven Tom as Senior Vice President, Data Science Insights (BI) PL, a pivotal new role designed to amplify our impact across industries through groundbreaking generative AI solutions. With Steven's leadership, Blend is poised to redefine the future of AI-driven transformation for its global clients

PR Newswire
Dec 17th, 2024
Blend Welcomes Consulting Industry Veteran Jeff Dillenburg As Chief Operating Officer

NEW YORK, Dec. 17, 2024 /PRNewswire/ -- Blend, a leader in AI-powered data science solutions, is thrilled to announce the appointment of Jeff Dillenburg as Chief Operating Officer (COO). Jeff's hiring marks a pivotal step in Blend's mission to scale its innovative solutions and capitalize on the immense market opportunities in AI and data science. With 30 years of experience building and transforming consulting businesses, Jeff brings unmatched expertise and a vision for redefining what's possible in the world of AI-powered transformation

PR Newswire
Dec 9th, 2024
Blend Positioned In Leaders' Quadrant In Aim Research'S "Top Generative Ai Services Providers 2024" Report

NEW YORK, Dec. 9, 2024 /PRNewswire/ -- Blend has been positioned in the Leaders' Quadrant in AIM Research's prestigious PeMa Quadrant 2024, a comprehensive assessment of the top Generative AI service providers globally. This recognition underscores Blend's excellence in delivering scalable AI solutions, its robust Critical 7 Framework, and its commitment to fostering client success through advanced data quality and governance practices

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