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Director of Platform Partnerships

$180k - $200k/yr

New York, NY, USA

AI Go-to-Market Lead

$150k - $200k/yr

New York, NY, USA

AI Go-to-Market Lead

Chicago, IL, USA

Director of Platform Partnerships

London, UK

Full-Time

Director of Platform Partnerships

Confirmed live in the last 24 hours

Smartly.io

Smartly.io

501-1,000 employees

Automates social media advertising processes

Compensation Overview

$180k - $200k/yr

+ Bonus

Expert

New York, NY, USA

Category
Strategy Development
Business Development
Proposal Management
Business & Strategy
Requirements
  • 12+ years in partnerships, business development, or related fields with a proven track record of success
  • Deep understanding of the ad-tech and mar-tech ecosystems, including prior experience working with Meta
  • Proven success negotiating complex business terms and driving results through partner programs
  • Ability to influence stakeholders at all internal and external levels
  • Track record of identifying new opportunities, co-creating solutions with partners, and driving adoption at scale
  • Experience contributing to and managing significant P&L responsibilities in a growth-focused environment
  • Self-motivated with exceptional organizational skills, attention to detail, and urgency to execute against priorities
  • Bachelor's degree required; MBA preferred
Responsibilities
  • Develop and execute a strategic roadmap to accelerate Smartly’s presence and impact within the Meta ecosystem, aligning with company goals and market opportunities
  • Own revenue targets for media activation and foster senior-level relationships across business development, partnerships, client success, and product teams
  • Partner with Meta to shape and deliver joint business plans, execute product integration strategies, and measure performance to ensure scalable adoption of Smartly solutions
  • Serve as the key strategic liaison for partner product direction, ensuring Smartly’s platform is aligned with the evolving Marketing API by identifying opportunities, influencing API development, and activating the right innovations to keep Smartly competitive and forward-looking
  • Collaborate cross-functionally to align Smartly’s growth strategies with product development, GTM execution, and marketing initiatives
  • Serve as Smartly’s primary liaison for Meta partnerships, advocating for shared goals and ensuring seamless coordination of efforts
  • Provide strategic thought leadership, make independent decisions, and act as a trusted advisor to senior executives internally and externally
  • Continuously identify opportunities to innovate and optimize partnerships, ensuring Smartly remains ahead of industry trends and competitive dynamics
  • Lead, inspire, and develop a high-performing team by fostering a culture of collaboration, growth, and accountability while driving strategic priorities and delivering impactful results
Desired Qualifications
  • MBA preferred

Smartly.io automates social media advertising to help businesses reach their marketing goals. It focuses on platforms like Facebook and Instagram, serving clients such as Uber and Burger King. The company automates media buying, creative production, and performance optimization, allowing businesses to create personalized and scalable ad campaigns. Smartly.io offers both software that automates manual advertising tasks and managed services for expert guidance. This combination of software and services generates revenue through subscription and service fees. What sets Smartly.io apart is its blend of creativity and data-driven insights, with a Creative Services team that collaborates with clients to produce effective ad creatives. The goal of Smartly.io is to simplify social advertising, enhance performance, and help brands succeed in a complex digital landscape.

Company Size

501-1,000

Company Stage

Acquired

Total Funding

$222.8M

Headquarters

Helsinki, Finland

Founded

2013

Simplify Jobs

Simplify's Take

What believers are saying

  • Investment from Providence Equity Partners boosts Smartly.io's resources for product expansion.
  • Brand Pulse offers real-time insights, optimizing ad spend and deduplicating reach across platforms.
  • Growing demand for automated ad solutions aligns with Smartly.io's core business model.

What critics are saying

  • Privacy-focused advertising trends challenge Smartly.io's data-driven model with third-party cookie decline.
  • Competition from AI-driven platforms like Ad-Lib.io pressures Smartly.io to innovate continuously.
  • Economic uncertainties may lead major clients to cut marketing budgets, affecting Smartly.io's revenue.

What makes Smartly.io unique

  • Smartly.io automates every step of social advertising, enhancing performance and creativity.
  • The company combines creativity with data-driven insights for effective ad campaigns.
  • Smartly.io offers both software and managed services, providing comprehensive advertising solutions.

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Benefits

Unlimited Paid Time Off

Paid Holidays

Paid Sick Leave

Health Insurance

Mental Health Support

401(k) Retirement Plan

401(k) Company Match

Company Equity

Life Insurance

Disability Insurance

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

6%
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