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Full-Time

Senior Digital Marketing Manager

Confirmed live in the last 24 hours

Sony Music Entertainment

Sony Music Entertainment

5,001-10,000 employees

Global music company managing artists and royalties

No salary listed

Senior

London, UK

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Sales
Marketing
Connection
Connection
Connection
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Requirements
  • 5+ years of digital marketing experience with a proven track record of commercial success
  • Strong ability to work under pressure, prioritise tasks and problem solve
  • Passion for digital marketing
  • Great understanding of industry benchmarks across digital platforms & formats
  • Knowledge of the UK recorded music market
Responsibilities
  • Spearhead market-leading digital campaigns that continually expand fan bases across all key platforms
  • Closely collaborate with artists, managers, internal and external stakeholders to develop, solicit and execute content strategy
  • Collaborate with Marketing, Sales & Central Digital teams on streaming strategy and ideas around how to maximise and grow streaming through interesting digital initiatives
  • Ensure timely delivery of all digital aspects of a digital marketing campaign in line with core project and approval route milestones, within budget
  • Work alongside CRM team to grow & engage Domestic and International audiences
  • Work with Marketing, Digital Creative & Creative teams to direct act’s online visuals and assets, including videos
  • Identify new and external opportunities for artist promotion outside of traditional digital marketing activities
  • Be knowledgeable about the company’s turnover & P&L targets and work with marketing and management team to meet the targets across the label
  • Work with artist teams to manage marketing expenditures ensure; monitor spends to ensure adherence to approved budgets and achievement of project KPIs
Desired Qualifications
  • Collaborative team player who finds solutions and motivates team members
  • Informed and curious about technological advancements in the wider media landscape
  • Creative about how technological advancements could be applied to campaigns
  • Invested communicator who can present and work with people at all levels and can negotiate and influence internal and external stakeholders
Sony Music Entertainment

Sony Music Entertainment

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Sony Music Entertainment is a major player in the music industry, offering a wide range of services to artists and music fans. The company focuses on discovering and promoting musical talent while managing music rights and royalties. It generates revenue through music sales, including physical albums, digital downloads, and streaming, as well as licensing deals for use in films and commercials. Live performances and tours also contribute to its income, along with managing artists' royalties to ensure fair compensation. A unique feature of SME is its Artist Portal, which provides artists with tools to analyze their earnings and make informed decisions about their careers. Additionally, SME is dedicated to developing new talent through internships and career opportunities, ensuring a future generation of industry leaders. Overall, Sony Music Entertainment stands out for its comprehensive approach to talent management, financial transparency, and diverse revenue streams.

Company Size

5,001-10,000

Company Stage

Growth Equity (Non-Venture Capital)

Total Funding

$700M

Headquarters

New York City, New York

Founded

1929

Simplify Jobs

Simplify's Take

What believers are saying

  • Expansion into Southeast Asia opens new revenue streams and audience bases.
  • Partnership with Patreon and Wondery enhances podcast offerings and market reach.
  • AI-generated music reduces production costs and increases creative output.

What critics are saying

  • Increased competition in Southeast Asia may lead to higher operational costs.
  • Copyright lawsuit in India could affect Sony Music's reputation and finances.
  • Retirement of Arista Records' President may cause strategic shifts and leadership gaps.

What makes Sony Music Entertainment unique

  • Sony Music's Artist Portal offers unique financial insights for artists.
  • SME's diverse revenue streams include music sales, licensing, and live performances.
  • Sony Music's commitment to talent development ensures a steady pipeline of future leaders.

Help us improve and share your feedback! Did you find this helpful?

Benefits

You join an inclusive, collaborative and global community where you have the opportunity to fuel the creative journey

A modern office environment designed to foster productivity, creativity, and teamwork

An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching

Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition and student loans

We invest in your professional growth & development

Time off for a winter recess

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