Full-Time

Manager – Content Strategy & Planning

Posted on 4/11/2024

Roku

Roku

1,001-5,000 employees

Streaming platform with exclusive content

Hardware
Consumer Software

Compensation Overview

$165,000 - $247,000Annually

+ Equity + Life Insurance + Disability Benefits + Parental Leave + Wellness Benefits + Paid Time Off

Mid, Senior

Santa Monica, CA, USA

Required Skills
Communications
Tableau
Mergers & Acquisitions (M&A)
Marketing
Business Strategy
Looker
Data Analysis
Excel/Numbers/Sheets
PowerPoint/Keynote/Slides
Requirements
  • 4+ years of experience in a top management consulting firm, investment bank and/or media / entertainment / tech company in a strategy / program planning / analytical role.
  • Bachelor's degree in business, finance, accounting, economics, or a highly analytical field (e.g., Engineering, Math, and Computer Science) or equivalent; MBA preferred but not required
  • Experience conducting quantitative analysis (including modeling) and qualitative analysis and can drive to insight and results using data
  • Exceptional financial modeling skills and proficiency with MS Excel & PowerPoint; working knowledge of statistics and analysis tools (e.g., Tableau, Looker)
  • Strong communication / presentation skills with a track record of presenting complex analyses to executives / senior management clearly and concisely
  • Team leadership
Responsibilities
  • Create and iterate on data-based strategies to inform the content mix among VOD movies and series acquisitions, as well as FAST Channels
  • Develop content strategy guides for content acquisition team, working cross functionally across the Ads Optimization, Product, Core Analytics, Business Strategy and Audience Insights teams
  • Prepare portfolio analyses to support content deal negotiations and decisions in terms of required volume, optimal pricing and business needs; evaluating business metrics and KPIs
  • Develop content category and windowing strategies that maximize portfolio efficiency and margin while continuing to drive viewer engagement and increase viewer habit
  • Support Consumer Insights and Core Analytics to help identify deep, actionable data-driven insights into the content preferences, behavior and needs of The Roku Channel viewers
  • Evaluate business metrics and KPIs across Finance, Core Analytics, Content Acquisitions, Merchandising and Marketing
  • Manage team across deliverables for many time sensitive and sometimes ambiguous topics
  • Regularly present analyses and reports on relevant operating and financial metrics in an easy-to-understand format to senior business leaders both internally and externally
  • Perform other tasks, projects, and responsibilities as assigned by leadership

Roku offers a streaming platform with a purpose-built operating system and a range of devices, providing a seamless home entertainment experience. The company also develops exclusive Roku Originals for The Roku Channel, reaching approximately 80 million households in the U.S. and Mexico.

Company Stage

Series F

Total Funding

$298.2M

Headquarters

San Jose, California

Founded

2002

Growth & Insights
Headcount

6 month growth

-3%

1 year growth

-2%

2 year growth

4%

Benefits

Unlimited vacation days

Medical, wellness, and financial benefits

Free snacks and access to fitness center at headquarters