Founding GTM Systems Lead

We’re looking for a Founding GTM Systems Lead to join our team and build the connective tissue of our go-to-market engine. This is a high-leverage, builder-first role at the intersection of sales, marketing, and operations—designed for someone who thrives on untangling complexity and turning it into seamless automation and scale.

As the GTM Engineer, you will be responsible for integrating, automating, and managing our GTM tools and workflows. From Salesforce to lead scoring, from lifecycle automation to AI-powered workflows—you’ll architect the systems that power our growth.

This role is foundational to scaling our GTM motion and will work directly with leadership across Sales, Marketing, Product, and Ops.

Who we are:

Traba’s mission is revolutionize the supply-chain space starting with their biggest issue. We're rebuilding the broken staffing model from the ground up—creating a marketplace that connects light industrial businesses with dependable, flexible talent. Our tech-first approach enables businesses to scale smarter and gives workers meaningful, flexible job opportunities.

We’re backed by top-tier investors including Founders Fund, Khosla Ventures, and General Catalyst, and we're just getting started.

The Role:

We’re hiring a Founding GTM Systems Engineer to own and scale Traba’s internal go-to-market tech stack. You’ll be the connective tissue across Sales, Marketing, and Customer Success — designing systems, automating workflows, and integrating data to drive growth at scale.

What You’ll Do:

• Own and optimize our GTM tooling (Salesforce, Marketo, Attention, etc.)

• Design and build automation that powers day-to-day workflows for GTM teams

• Integrate our systems to reduce friction between marketing → sales → CS

• Improve data visibility, reporting pipelines, and forecasting accuracy

• Partner with RevOps, Marketing, and Engineering to scale high-leverage workflows

• Evaluate new tools, implement scalable architecture, and push for best practices

What We’re Looking For:

• 4+ years in systems, RevOps, or GTM engineering roles

• Deep experience with Salesforce, Marketo (or other marketing automation tools), Website Builder tools, Zapier, and other GTM systems

• Comfort owning business-critical automations (e.g. lead routing, lifecycle triggers, pipeline health tracking)

• SQL or Light ETL experience (Looker, dbt, Airflow is a plus)

• Strong cross-functional communication — ability to translate between business, ops, and engineering

• Obsession with speed, clarity, and automation

Nice to Haves:

• Experience in marketplaces or B2B SaaS

• Prior work with AI/LLM automation in internal tools

• Bonus points if you’ve gone zero to one on GTM system builds
  

Benefits & Perks

• 📈 Start-up equity

• 💰 Competitive salary

• 🩺 100% paid health, dental & vision coverage

• 🍽️ Dinner via DoorDash + free DashPass (and stocked kitchen for NYC team)

• 🚍 Commuter benefits

• 🏋🏽‍♂️ Gympass membership

• ✚ Additional: One Medical membership, HSA via Optum, Talkspace, Teledoc Health, HealthAdvocate
  

If you’re ready to build the systems that power go-to-market growth, and want to join a mission-driven team that’s reshaping how people work—we’d love to hear from you.

Salary Range Details:

The total compensation (cash + equity) range for this role is $100,000 - $200,000 based on market data and the scope of responsibilities. For exceptionally qualified candidates, we’re open to adjusting compensation accordingly. We offer a highly competitive equity package designed to ensure you share meaningfully in the long-term success and upside of the business.

Equal Opportunity Employer

Traba is dedicated to promoting Equal Opportunity employment practices. We evaluate all applicants without discrimination based on race, color, religion, creed, national origin, age, sex, gender, marital status, sexual orientation and identity, genetic information, veteran status, citizenship, or any other characteristics that are legally protected by local, state, or federal regulations. We encourage applicants from a variety of backgrounds, experiences, and skill sets.

Our Values

• Dream Big - We are on a path to change the world for the better. We create and communicate a bold direction that inspires a life-changing vision. We don’t sacrifice long-term value for short-term results.

• Olympian’s Work Ethic - Changing the world never comes easy. We work harder, longer, and smarter, not just two out of three. We put everything we have on the field.

• Growth Mindset - We confront the toughest challenges head-on and persevere. Sometimes we fail, but we brush ourselves off, adapt, learn, and push forward with resilience.

• Customer Obsession - We go the extra mile for our workers and businesses. We remain focused on delivering high-quality products and services that solve these often overlooked communities’ problems.
  

What is light industrial labor?

Light industrial flexible staffing is a $50B labor market that encompasses entry-level jobs in warehouses & distribution centers. These workers pack boxes, load trucks, and manage warehouse operations to keep supply chains running at peak efficiency.