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moka.care

B2B workplace mental health platform

Head of Marketing & Lead Generation

Full-TimeUpdated on 10/9/2026
€87.2k - €97.2k/yr
Senior, Expert
Paris, France
HybridHybrid role; 2 on-site days per week or one remote week per month.
Growth & MarketingMarketing Generalist & Management

About the job

Requirements
  • 8+ years of experience in B2B marketing, including leadership roles (ideally marketing to HR and People Teams as core target personas)
  • Strong track record in demand generation, pipeline creation and revenue-focused marketing
  • Experience leading or working closely with BDR/SDR teams and outbound pipeline generation
  • Highly data-driven and comfortable working closely with funnel performance and go-to-market metrics
  • Ability to combine strategic thinking with a strong operational mindset
  • Strong brand sensibility and understanding of the importance of positioning and messaging
  • Ability to build strong alignment between Marketing, BDR, Sales and Revenue Operations teams
  • Fluency in both French and English
Responsibilities
  • Provide clear direction, prioritization and performance management across the team
  • Coach and develop managers and senior contributors
  • Stay closely involved in execution, funnel performance and operational priorities
  • Strengthen collaboration across Marketing, Sales, Customer, Product, Tech and Revenue Operations teams
  • Define growth and lead generation priorities across inbound, outbound, paid acquisition and lifecycle marketing
  • Scale a predictable and efficient pipeline generation engine aligned with revenue objectives
  • Improve acquisition efficiency, funnel conversion and channel performance
  • Partner closely with Revenue Operations to strengthen marketing performance measurement, attribution and budget allocation decisions
  • Strengthen alignment and operating rhythms between Marketing, BDR and Sales teams
  • Lead and develop the BDR Team Lead to maximize outbound pipeline generation and performance
  • Partner closely with Brand & Product Marketing Lead to ensure positioning and messaging effectively support pipeline generation and revenue objectives
  • Improve go-to-market effectiveness by strengthening the connection between marketing initiatives, commercial priorities and sales execution
  • Guide segmentation, market expansion and strategic growth initiatives
  • Ensure strong alignment between positioning, messaging and commercial strategy
  • Contribute to maximizing the commercial impact of new offers, campaigns and strategic initiatives
  • Assist Brand & Product Marketing Lead with strategic thinking, thought leadership and building relationships with key influencers (HR leaders, scientific experts, industry communities)
  • Support brand awareness initiatives with creative campaign ideas and strong narratives
  • Protect consistency across brand, content and communication initiatives

About the company

Moka.care provides a corporate mental health platform for employee well-being through a B2B2C subscription model. It blends professional care (one-on-one sessions with psychologists, therapists, and coaches) with group workshops and digital self-care content for employees, plus HR tools for action plans and wellbeing programs. It differentiates by focusing on proactive, preventive mental health rather than crisis-only care, packaging services for the whole workforce and supporting HR teams. Its goal is to destigmatize workplace mental health and make proactive mental health care accessible to every employee, helping companies maintain a healthy and productive environment.

Company Size

51-200

Company Stage

Series A

Total Funding

$19.3M

Headquarters

Paris, France

Founded

2019

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Simplify's Take

What believers are saying

  • The website says 400+ organizations now trust Moka.care as of September 2026.
  • The 2026 study reported 74% of French employees in mental wellbeing.
  • Slack, Teams, and 24-hour crisis support deepen adoption inside enterprise workflows.

What critics are saying

  • Wellbeing outcomes are hard to prove, making budget renewals vulnerable in 2026.
  • Large employers can replace it with cheaper EAPs from Trinet, FEI, or local providers.
  • If customer acquisition stalls, its services business faces an existential margin squeeze.

What makes moka.care unique

  • Moka.care combines therapy, coaching, workshops, and HR dashboards in one platform.
  • Its 2026 offering spans 350 practitioners across 25 countries and 25 languages.
  • The 2026 BCG, GHU Paris, and Ifop study strengthens enterprise credibility.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Unlimited Paid Time Off

Flexible Work Hours

Remote Work Options

Paid Vacation

Paid Holidays

Hybrid Work Options

Stock Options

401(k) Retirement Plan

Wellness Program

Mental Health Support

Gym Membership

Phone/Internet Stipend

Home Office Stipend

Transportation allowance

Meal Benefits

Family Planning Benefits

Fertility Treatment Support

Adoption Assistance

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

3%
PR Newswire
Jul 25th, 2023
Hivebrite Announces Partnership With Moka.Care In Continuous Effort To Support Employees' Mental Health

NEW YORK and PARIS, July 25, 2023 /PRNewswire/ -- Hivebrite, the leading community management and engagement platform, has announced a new partnership with moka.care, the online mental health platform, to provide support for its employees in the European Union. The partnership aims to enhance Hivebrite's effort to protect its employees' mental health and well-being.In the United States, Hivebrite already offers its employees an Employee Assistance Program (EAP) through Trinet and FEI Workforce Resilience. The new partnership brings the same mental health support to its employees in the European Union, which will help them to access mental health resources and support in their local language.The partnership with moka.care will enhance Hivebrite's effort to protect its employees' mental health and well-being. Tweet thisThe new online platform offered by moka.care includes features such as teleconsultations with psychotherapists and psychiatrists, access to self-help programs and a chatbot for immediate support. Additionally, moka.care's platform offers frequent educational content and personalized behavioral support to employees."We are thrilled to partner with moka.care in offering our EU employees access to essential mental health support and resources. Protecting and promoting employee well-being as well as personal development is a constant commitment at Hivebrite," said Jean Hamon, CEO of Hivebrite.With this new collaboration, Hivebrite has taken an essential step towards providing its global workforce with a workplace that prioritizes their mental health and well-being and takes into account their diversity

Tech.eu
Feb 17th, 2023
These Investor-Backed Mental Health Startups Are Healing Our Brains

At least 1 in 5 people will experience mental illness at any time, yet for many, treatment is prohibitive due to long-waiting lists for mental health professionals, hospital bed shortages, and medication that comes with adverse side effects.The notion of mental wellbeing has widened to include social determinants of health and emotional wellbeing, with as much effort put into the cause and prevention of illness and treatment.Mental health startups are looking at mental wellness from various angles, including leading research into new pharmacological therapies, personalised diagnostics and treatments, to telehealth. The approach is evidence lead and solution-focused, underpinned by valuable partnerships with clinicians and academic researchers to create life-changing results.And investments are booming, let's take a look at the most funded companies over the last few years:atai Life Sciences (Germany)atai is a biopharmaceutical company that leverages a decentralised platform approach to incubate and accelerate the development of highly effective pharmaceutical treatments for complex mental health conditions such as depression, anxiety, schizophrenia, and addiction.An example of its work is a clinical study into PCN-101 (R-ketamine) as an alternative treatment to slow-acting antidepressants and treatment-resistant depression.The company is also exploring the use of RL-007 to treat the cognitive impairments associated with conventional treatment for schizophrenia is also underway. RL-007 (a GABA / nicotinic modulator) is a small molecule that modulates the excitatory/inhibitory balance in the brain to improve learning and memory.atai Life Sciences has raised $522.1 million in funding over rounds. It most recently raised Series D funding ($225 million) from an IPO.Alan (France)Alan is a one-stop employee health service offering "personalised access to information, proactive care, care delivery, payment and post-care."Following the mental health app Jour acquisition in 2021, the company launched Alan Mind app to broaden mental health and wellbeing offerings. The app takes a comprehensive look at mental health, from preventing psychosocial risks to ongoing individual support.Alan raised €493 million, including €183 million in Series E in 2022.Compass Pathways (UK)Compass Pathways is a mental health care company dedicated to accelerating patient access to evidence-based pharmaceutical innovation in mental health.The Company pioneers the development of a new model of psilocybin therapy, in which our proprietary formulation of synthetic psilocybin, COMP360, for use in treatment-resistant depression (TRD), is administered in conjunction with psychological support. It completed a phase 2b clinical trial of psilocybin therapy for TRD in 22 sites across Europe and North America was the largest randomised, controlled, double-blind psilocybin therapy clinical trial ever conducted.Patients who received a single high dose of COMP360 psilocybin with psychological support showed an improvement in depressive symptom severity after three weeks

TechCrunch
May 24th, 2022
Moka.Care Raises $16 Million For Its Corporate Mental Health Service

French startup moka.care has raised a new $16 million Series A funding round (€15 million). The company is focused on mental well-being in the workplace. It offers a full-fledged service that sits in between employees and HR departments. Left Lane Capital is leading today’s funding round. Existing investor Singular is participating once again. VC firm []