Forterro

Pan-European ERP provider for mid-market manufacturers

B2B Campaign Specialist

Marketing Generalist & ManagementUpdated on Nov 13

Full-timeMunich, GermanyNo salary listed

About the Job

Requirements

Two to four years of experience in campaign marketing, digital marketing, demand generation, or a related B2B marketing role.
Experience creating and executing marketing campaigns.
Hands-on experience with HubSpot or another marketing automation platform.
Experience supporting webinars, events, or integrated marketing campaigns.
Ability to work with campaign data and performance reports.
Strong organisational skills and attention to detail.
Comfort working across multiple projects simultaneously.
Ability to collaborate effectively with Marketing, Sales, and BDR teams.
Fluency in written and spoken German and English.
Willingness to work from the Munich office on a hybrid basis and travel occasionally when required.

Responsibilities

Build, launch, and optimise marketing campaigns using HubSpot and other marketing tools.
Create and schedule email campaigns.
Build and maintain landing pages, forms, and campaign assets.
Support the delivery of webinars, online events, and in-person events.
Manage campaign timelines and coordinate campaign activity.
Create and maintain target audience lists and campaign databases.
Work closely with BDR and Sales teams to ensure timely lead follow-up.
Monitor campaign performance and prepare regular campaign reports.
Maintain campaign tracking and marketing dashboards.
Support the day-to-day administration of marketing automation systems.
Help improve campaign effectiveness through testing, reporting, and continuous optimisation.

Desired Qualifications

Experience in ERP, SaaS, or B2B technology environments.
Salesforce experience.
Exposure to lead generation and lead management processes.
Experience working with marketing automation workflows and segmentation.

Join us in helping drive growth across the DACH region

We are looking for a B2B Campaign Specialist to join us in our Munich location to support marketing activities in DACH for Myfactory and Proffix , two ERP software businesses within the Forterro group. Our solutions help small and medium-sized manufacturing, distribution and service organisations manage their operations, finances, production and business processes more effectively.

This is a hands-on marketing role focused on campaign delivery and execution. Working alongside senior marketing stakeholders, you will help bring campaigns to life through email marketing, webinars, events, marketing automation and lead management activities.

If you enjoy building campaigns, working with marketing technology and seeing your work contribute directly to business growth, we'd love to hear from you.

Build, launch and optimise marketing campaigns using HubSpot and other marketing tools.
Create and schedule email campaigns.
Build and maintain landing pages, forms and campaign assets.
Support the delivery of webinars, online events and in-person events.
Manage campaign timelines and coordinate campaign activity.
Create and maintain target audience lists and campaign databases.
Work closely with BDR and Sales teams to ensure timely lead follow-up.
Monitor campaign performance and prepare regular campaign reports.
Maintain campaign tracking and marketing dashboards.
Support the day-to-day administration of marketing automation systems.
Help improve campaign effectiveness through testing, reporting and continuous optimisation.

2-4 years' experience in campaign marketing, digital marketing, demand generation or a related B2B marketing role.
Experience creating and executing marketing campaigns.
Hands-on experience with HubSpot or another marketing automation platform.
Experience supporting webinars, events or integrated marketing campaigns.
Ability to work with campaign data and performance reports.
Strong organisational skills and attention to detail.
Comfortable working across multiple projects simultaneously.
Ability to collaborate effectively with Marketing, Sales and BDR teams.
Fluent German and English, both written and spoken.
Willingness to work from our Munich office on a hybrid basis and travel occasionally when required

Nice to have

Experience in ERP, SaaS or B2B technology environments.
Salesforce experience.
Exposure to lead generation and lead management processes.
Experience working with marketing automation workflows and segmentation.

About the Company

Forterro

Pan-European ERP provider for mid-market manufacturers

Forterro provides ERP software for industrial mid-market manufacturers across Europe. It grows by owning a portfolio of local and vertical ERP brands, each keeping its identity while benefiting from Forterro’s shared resources and cloud options. Revenue comes from software licenses, subscriptions and maintenance, and the group has expanded with Fortee, a cloud ERP for small manufacturers. Its goal is to help European industrial manufacturers manage operations and supply chains through practical, scalable ERP that combines local expertise with centralized support and ongoing product development.

Company size: 501-1,000
Company stage: Growth Equity (Non-Venture Capital)
Total funding: $33.6M
Headquarters: London, United Kingdom
Founded: 2012

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