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3M

Diversified technology manufacturer of adhesives, PPE.

Electronics Product Marketing Manager

Product MarketingConfirmed live in the last 24 hours
Full-timeMaplewood, MN, USA

About the Job

Requirements

  • A bachelor's degree or higher in Marketing, Business, Communications, or Engineering, completed and verified before the start date.
  • Three years of combined experience in product marketing, B2B marketing, content development, campaign support, sales enablement, or project management in a private, public, government, or military environment.

Responsibilities

  • Work with Vertical Marketing leaders for Consumer Electronics, Semiconductor, and Data Center to co-develop product and portfolio marketing plans aligned to Consumer Electronics priorities, product roadmaps, and vertical growth opportunities.
  • Create and maintain positioning, value propositions, messaging, claims inputs, application guidance, and product content in partnership with technical and portfolio owners.
  • Coordinate new product introduction launch packages, including target applications and audiences, approved claims, technical proof, comparison content, digital assets, demonstrations, sales guidance, and launch-readiness tracking.
  • Support Electronics campaigns with accurate product content and proof.
  • Improve product discovery and content health across websites, Digital Materials Hub, Ask3M, sales tools, and other approved repositories.
  • Develop product toolkits, product data sheets, selection guides, FAQs, comparison tools, presentation content, and customer-outreach materials.
  • Work with Vertical Marketing to translate product capabilities into customer and application relevance across display, optical films, bonding, conductives and EMI, assembly, thermal, abrasives and polishing, and validated industrial applications.
  • Coordinate content development, review, approvals, and updates with Integrated Marketing, Digital, Brand, Legal, Regulatory, and agency partners.
  • Support Field and Channel Marketing with approved product content, partner-ready tools, and localization inputs while maintaining product truth and brand consistency.
  • Track launch milestones, asset completion, content utilization, product-content health, and marketing performance, and recommend improvements.
  • Manage assigned projects and budgets with attention to timing, quality, usability, and follow-through.
  • Maintain knowledge of Electronics customers, applications, competing solutions, and market trends to strengthen product relevance over time.
  • Comply with corporate policies, procedures, and security standards while performing assigned duties.
  • Follow safety policies, identify hazards, and engage in continuous improvement to contribute to the Environmental Health and Safety culture.

Desired Qualifications

  • Experience in consumer electronics, electronics materials, adhesives, films, components, industrial technology, or an adjacent technical market.
  • Experience coordinating multiple projects, stakeholders, and deadlines.
  • Experience supporting product launches or new product introduction commercialization and developing customer-facing or sales-enablement content.
  • Ability to interpret technical information and build clear, accurate, audience-relevant messaging.
  • Familiarity with product content lifecycle management, digital asset management, claims and approval workflows, and accessibility considerations.
  • Strong writing, editing, and presentation skills, with organization and attention to detail.
  • Experience with digital content, websites, campaign assets, webinars, events, or partner enablement.
  • Familiarity with marketing metrics, content utilization, launch-readiness reporting, and budget tracking.
  • Proficiency in Microsoft Office; familiarity with customer relationship management, content-management, digital-asset, or marketing-automation platforms.

About the Company

3M

Diversified technology manufacturer of adhesives, PPE.

3M is a diversified technology and manufacturing company that sells products in adhesives, tapes, abrasives, personal protective equipment, healthcare, automotive, and household goods. Its products work by applying materials science to solve tasks such as bonding, finishing, protecting people, enabling diagnostics, and everyday applications. It differentiates itself through a large patent portfolio, extensive R&D, collaborations, and a broad multi-market footprint, plus a long-running sustainability program. Its goal is to deliver reliable solutions that address real-world needs while advancing environmental and social responsibility and creating value across its markets.

Company size
10,001+
Company stage
IPO
Headquarters
St Paul, MN
Founded
1902

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